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Royal Automotive

(1,260 reviews)
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Sales hours: 9:00am to 7:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–7:00pm 7:00am–6:00pm
Tuesday 9:00am–7:00pm 7:00am–6:00pm
Wednesday 9:00am–7:00pm 7:00am–6:00pm
Thursday 9:00am–7:00pm 7:00am–6:00pm
Friday 9:00am–7:00pm 7:00am–6:00pm
Saturday 9:00am–6:00pm 7:00am–1:00pm
Sunday Closed Closed
2025 state dealer award
View 25 awards
2025 state dealer award 2025 state dealer award 2024 state dealer award 2024 state dealer award 2023 state dealer award 2023 state dealer award 2023 state dealer award 2022 state dealer award 2022 state dealer award 2022 state dealer award 2021 state dealer award 2021 state dealer award 2021 state dealer award 2020 state dealer award 2020 state dealer award 2019 state dealer award 2019 state dealer award 2019 state dealer award
2025 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award

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New (855) 547-3728 (855) 547-3728
Used (855) 547-5723 (855) 547-5723
Service (855) 547-5490 (855) 547-5490

Inventory

See all 517 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since June 2008.
Here at Royal Automotive we are confident that you will find everything you need to make doing business with us as easy as can be. As a family-owned and operated dealership serving the Birmingham community for more than 30 years we have been committed to providing the best service available to our valued customers. We pride ourselves on customer satisfaction as that is one of many reasons we consider ourselves to the be "the dealership that is different". Royal Automotive offers a wide selection of makes and models to fit anybody's budget - we are confident that you will find what you are looking for at Royal Automotive!
Where you are always treated like Royalty!

Service center

Phone number (855) 547-5490

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
7:00am–1:00pm
Sunday
Closed

Meet our employees

Reviews

(1,260 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Royal Automotive from DealerRater.

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The passenger side mirror on my Sierra is literally

The passenger side mirror on my Sierra is literally falling apart. It has not been hit or damaged in any way and the truck is well within the warranty period. The dealership's only help after I insisted that it should be covered by the warranty is to send some pictures to GMC to see what they say. Now they want to charge me $1,200 to fix it. I expected more out of the dealership where I purchased 3 trucks and out of GMC. I will find another dealer and sure won't buy another GMC if it is really not covered by the warranty.

The passenger side mirror on my Sierra is literally

The passenger side mirror on my Sierra is literally falling apart. It has not been hit or damaged in any way and the truck is well within the warranty period. The dealership's only help after I insisted that it should be covered by the warranty is to send some pictures to GMC to see what they say. Now they want to charge me $1,200 to fix it. I expected more out of the dealership where I purchased 3 trucks and out of GMC. I will find another dealer and sure won't buy another GMC if it is really not covered by the warranty.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Carter Ward was quite professional, focused & timely and

Carter Ward was quite professional, focused & timely and helped in making the transaction happen - thanks!

Carter Ward was quite professional, focused & timely and

Carter Ward was quite professional, focused & timely and helped in making the transaction happen - thanks!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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I told Carter exactly what I was looking for and he found

I told Carter exactly what I was looking for and he found it within the week. He brought it to me to test drive and made the purchasing process as easy for me as possible. I will definitely use him again!

I told Carter exactly what I was looking for and he found

I told Carter exactly what I was looking for and he found it within the week. He brought it to me to test drive and made the purchasing process as easy for me as possible. I will definitely use him again!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Royal was such a pleasure to work with.

Royal was such a pleasure to work with. Carter Ward is absolutely wonderful and so helpful. I love my new truck! Thanks again!

Royal was such a pleasure to work with.

Royal was such a pleasure to work with. Carter Ward is absolutely wonderful and so helpful. I love my new truck! Thanks again!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Great experience would recommend and will be back in the

Great experience would recommend and will be back in the future to purchase another vehicle .

Great experience would recommend and will be back in the

Great experience would recommend and will be back in the future to purchase another vehicle .

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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It was a true pleasure working with Don on a truck

It was a true pleasure working with Don on a truck purchase for my soon-to-be 16 year old son! Don made the experience smooth and seamless. From my family to the Royal Automotive family, our sincere thanks for a wonderful experience!!

It was a true pleasure working with Don on a truck

It was a true pleasure working with Don on a truck purchase for my soon-to-be 16 year old son! Don made the experience smooth and seamless. From my family to the Royal Automotive family, our sincere thanks for a wonderful experience!!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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We had a great experience buying our car here today.

We had a great experience buying our car here today. We will definitely be visiting next time we need to purchase and will recommend to friends!

We had a great experience buying our car here today.

We had a great experience buying our car here today. We will definitely be visiting next time we need to purchase and will recommend to friends!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Royal makes it easy every time.

Royal makes it easy every time. I have worked with Carter Ward on several occasions. He is the BEST! Highly recommend him and Royal for all car needs.

Royal makes it easy every time.

Royal makes it easy every time. I have worked with Carter Ward on several occasions. He is the BEST! Highly recommend him and Royal for all car needs.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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I had a great experience with Royal Automotive and Carter

I had a great experience with Royal Automotive and Carter Ward! He made it so easy and went the extra mile to make sure I was taken care of! I will definitely be using Royal Automotive again in the future and recommend them to everyone!

I had a great experience with Royal Automotive and Carter

I had a great experience with Royal Automotive and Carter Ward! He made it so easy and went the extra mile to make sure I was taken care of! I will definitely be using Royal Automotive again in the future and recommend them to everyone!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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This was my second purchase with Royal Automotive and

This was my second purchase with Royal Automotive and specifically Carter Ward. I have nothing bad to say whatsoever! Carter worked with me to find a vehicle that would best fit my needs and was very knowledgeable on any vehicle I had questions about. I 100% suggest Royal Automotive to anyone looking for a car and if you give them a call, ask for Carter!!

This was my second purchase with Royal Automotive and

This was my second purchase with Royal Automotive and specifically Carter Ward. I have nothing bad to say whatsoever! Carter worked with me to find a vehicle that would best fit my needs and was very knowledgeable on any vehicle I had questions about. I 100% suggest Royal Automotive to anyone looking for a car and if you give them a call, ask for Carter!!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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