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Royal Automotive

(1,225 reviews)
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Sales hours: 9:00am to 7:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–7:00pm 7:00am–6:00pm
Tuesday 9:00am–7:00pm 7:00am–6:00pm
Wednesday 9:00am–7:00pm 7:00am–6:00pm
Thursday 9:00am–7:00pm 7:00am–6:00pm
Friday 9:00am–7:00pm 7:00am–6:00pm
Saturday 9:00am–6:00pm 7:00am–1:00pm
Sunday Closed Closed
2025 state dealer award
View 25 awards
2025 state dealer award 2025 state dealer award 2024 state dealer award 2024 state dealer award 2023 state dealer award 2023 state dealer award 2023 state dealer award 2022 state dealer award 2022 state dealer award 2022 state dealer award 2021 state dealer award 2021 state dealer award 2021 state dealer award 2020 state dealer award 2020 state dealer award 2019 state dealer award 2019 state dealer award 2019 state dealer award
2025 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award

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New (855) 547-3728 (855) 547-3728
Used (855) 547-5723 (855) 547-5723
Service (855) 547-5490 (855) 547-5490

Inventory

See all 361 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since June 2008.
Here at Royal Automotive we are confident that you will find everything you need to make doing business with us as easy as can be. As a family-owned and operated dealership serving the Birmingham community for more than 30 years we have been committed to providing the best service available to our valued customers. We pride ourselves on customer satisfaction as that is one of many reasons we consider ourselves to the be "the dealership that is different". Royal Automotive offers a wide selection of makes and models to fit anybody's budget - we are confident that you will find what you are looking for at Royal Automotive!
Where you are always treated like Royalty!

Service center

Phone number (855) 547-5490

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
7:00am–1:00pm
Sunday
Closed

Meet our employees

Reviews

(1,225 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Royal Automotive from DealerRater.

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Very accommodating!

Very accommodating! Enjoyed doing business with this dealership, especially Allan! If I ever need another car, Royal will be my choice.

Very accommodating!

Very accommodating! Enjoyed doing business with this dealership, especially Allan! If I ever need another car, Royal will be my choice.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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JP was absolutely amazing!

JP was absolutely amazing! He wasn't pushy or aggressive. He allowed me time to make a decision and that goes a long way. I didnt feel forced. His attitude and personality is top tier! Matt is the man! Both of them together finalizing my options and getting the deal done, chef kiss! I really appreciate the Royal family. Thank you, JP for attention to detail. Amazing Service!

JP was absolutely amazing!

JP was absolutely amazing! He wasn't pushy or aggressive. He allowed me time to make a decision and that goes a long way. I didnt feel forced. His attitude and personality is top tier! Matt is the man! Both of them together finalizing my options and getting the deal done, chef kiss! I really appreciate the Royal family. Thank you, JP for attention to detail. Amazing Service!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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The whole experience was a pleasure.

The whole experience was a pleasure. We bought a Hyundai Elantra with the help of Carter Ward, who was very professional and friendly. He was never pushy. We will definitely return to Royal for our next car purchase!

The whole experience was a pleasure.

The whole experience was a pleasure. We bought a Hyundai Elantra with the help of Carter Ward, who was very professional and friendly. He was never pushy. We will definitely return to Royal for our next car purchase!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Best experience I ever had purchasing a vehicle.

Best experience I ever had purchasing a vehicle. Outstanding customer service from Carter! Quick financing service. Very friendly. Highly recommend!

Best experience I ever had purchasing a vehicle.

Best experience I ever had purchasing a vehicle. Outstanding customer service from Carter! Quick financing service. Very friendly. Highly recommend!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Carter was a pleasure to deal with as well as everyone at

Carter was a pleasure to deal with as well as everyone at Royal! Wonderful car buying experience. Definitely calling Carter first on our next vehicle purchase.

Carter was a pleasure to deal with as well as everyone at

Carter was a pleasure to deal with as well as everyone at Royal! Wonderful car buying experience. Definitely calling Carter first on our next vehicle purchase.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Carter was very helpful, professional and easy to work

Carter was very helpful, professional and easy to work with. He helped me select the perfect vehicle for my family. Matt was great as well and made the process so easy and smooth. I would highly recommend Carter and Royal Automotive to anyone looking for a new car!

Carter was very helpful, professional and easy to work

Carter was very helpful, professional and easy to work with. He helped me select the perfect vehicle for my family. Matt was great as well and made the process so easy and smooth. I would highly recommend Carter and Royal Automotive to anyone looking for a new car!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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We enjoy doing business with Allen!

We enjoy doing business with Allen! He is a pleasure to work with! Definitely come back to Royal because of our relationship w/Allen!

We enjoy doing business with Allen!

We enjoy doing business with Allen! He is a pleasure to work with! Definitely come back to Royal because of our relationship w/Allen!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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JP was a pleasure to work with.

JP was a pleasure to work with. Very personable and knowledgeable about the VW line of cars. Would 100% do business with him again

JP was a pleasure to work with.

JP was a pleasure to work with. Very personable and knowledgeable about the VW line of cars. Would 100% do business with him again

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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Carter was an absolute pleasure to work with.

Carter was an absolute pleasure to work with. He was knowledgeable and friendly as were all the people that I interacted with at the dealership. There was no pressure to buy or to upgrade to a different or newer vehicle. It was a very smooth transaction. I would highly recommend working with Carter and Royal Automotive.

Carter was an absolute pleasure to work with.

Carter was an absolute pleasure to work with. He was knowledgeable and friendly as were all the people that I interacted with at the dealership. There was no pressure to buy or to upgrade to a different or newer vehicle. It was a very smooth transaction. I would highly recommend working with Carter and Royal Automotive.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Royal is of the best dealerships around!

Royal is of the best dealerships around! Everyone is so friendly and helpful and makes the experience of buying a car so easy. Carter, Matt, and Micah are the best!

Royal is of the best dealerships around!

Royal is of the best dealerships around! Everyone is so friendly and helpful and makes the experience of buying a car so easy. Carter, Matt, and Micah are the best!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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