Bryden Motors

PLEASE READ!!! Worst customer service experience of my life!!! Lifetime Ram owner. Brand-new 2025 Ram. Complete engine failure at 6,600 miles. Instead of standing behind their vehicle, I've been passed back and forth between Bryden Motors and Stellantis for two months with no meaningful resolution. I was never offered a loaner vehicle and essentially told to kick rocks. I'm facing a potentially enormous financial loss. Be very careful dealing with Bryden. If something goes wrong, you could be left high and dry as I was. I STRONGLY encourage people to look elsewhere. I've now filed complaints with the BBB, Wisconsin DATCP, and Wisconsin DOT, and have shared my experience on Yelp and Google. If anyone else has had a legitimate issue with Bryden Motors and feels you've been blown off like I have, I encourage you to use the above consumer complaint processes to get their attention.

Thanks again to Chris at Bryden Motors service for help with recent warranty repair. Very pleasant experience and very professional team.

Had our 2024 Hornet in for service after battery completely discharged. Chris and team investigated and found that the issue was caused by the electric cooling water pump running excessively due to coolant leak and very low coolant level. They diagnosed the issue, made repairs under warranty, and it appears that the issue has been resolved. Thanks to Chris and team at Bryden Service.

I’m writing this to share my experience so others can go in fully informed before doing business with this dealership. From the very beginning, there were red flags. The paperwork had inconsistencies, and I was never properly provided a completed, signed inspection form. At one point, I was even asked to sign a blank inspection form, which is completely unacceptable and unprofessional. After purchasing the van, I started dealing with issues that should have either been disclosed or caught during inspection. I brought the vehicle back expecting the dealership to stand behind what they sold and handle things properly. Instead, the process felt careless and frustrating. I was told the total cost of repairs was over $7,000, and that the dealership was “covering” over $6,000 of that, leaving me responsible for about $1,100. However, when I received the actual receipts, the total only showed around $3,000, with a $2,000 discount applied—bringing my portion to the same $1,100 I paid. When I questioned why the numbers didn’t match the claimed $7,000 total, I was given vague answers and told that the rest was handled on “separate backend paperwork” that they were unwilling to provide. That lack of transparency raises serious concerns about what I was actually charged versus what I was told. Communication throughout the process was poor, and I constantly felt like I had to chase answers rather than being treated like a valued customer. When I dropped the van off for service, it had close to half a tank of gas. When I got it back, the low fuel light was on. That alone shows a lack of respect for customers’ property. On top of that, when I got the vehicle back, small but obvious things were ignored—like broken clips that hold wiring in place. It would have taken very little time to fix, but it wasn’t done. That kind of detail reflects the overall level of care and attention they put into their work, and it makes you question what else may have been overlooked. Overall, this experience left me with very little confidence in this dealership. Between the questionable paperwork, lack of transparency around repair costs, poor communication, and careless service, I would strongly recommend anyone considering buying from here to get an independent inspection and be prepared to double-check everything.

Reached out for information on a vehicle and their only response was a coupon for $2500 towards my trade in.

Service staff is great to work with and express lane center is quick and easy with no appointment needed

Service staff is great and easy to work with , Express Lane service is great . Open on Saturdays 8-12

Bryden Jeep in Beloit, WI is the WORST service shop that I have experienced. After calling a few Jeep dealerships in the area. Bryden is the HIGHEST hourly mechanical rate. I brought my vehicle in for a ticking noise. I also asked for information regarding the GPS/nav updates. After calling for an update on MY vehicle and was told that the information was sent to the warranty company and Bryden could not tell me what was causing the noise until after the warranty company approved the work. I asked if they could tell ME what was wrong with MY vehicle since I am the owner, not the warranty company. (Obviously, there is some kind of diagnostics completed on the vehicle for them to send in documentation to the warranty company.) I was informed that is not the way their service department works and they have a process they have to follow. I left a voice mail for the service manager (Ed) so I could get clarification regarding this process. I did not even get the respect of a return phone call After picking up my vehicle, I smelled burning, saw smoke and the ticking noise was worse than when I brought it in for service. I called Bryden and spoke with Ed. He told me, “I don’t know what to tell you, maybe it is residual", "we just rolled it right before you got here” and “we did everything right.” I brought it back to Bryden and Ed said, “I hear something, but it’s not that bad” so acknowledging that something is still wrong with my vehicle. We exchanged words and Ed told me he, “refuses to service my car” and that I “need to take my vehicle somewhere else.” I told him I would follow up several places Chrysler, management of Bryden, and even Yelp. Ed told me I was the worse customer and I need help. (Why?? Because I am questioning service done (or not) on my vehicle?) Admittedly I told Ed he needs to learn how to manage My issues with Bryden / Ed 1) The process needs to be reevaluated. What if I didn’t have a warranty company? Or what if the warranty company didn’t approve the claim or certain parts for repair? Would my vehicle not have required as much work to get done? Shouldn’t the OWNER of the vehicle be informed of what is wrong with THEIR vehicle regardless of what is covered or not? Example: You go to the doctor. The doctor WILL NOT tell you what is medically wrong with YOU until they find out what your insurance company will pay. Again, it should not matter – it is you, your body, your medical issue. 2) They could/would not tell me when my car would be ready. I am not looking for an exact date and time–but a day would be helpful so I could make arrangements with the rental car company, as well as a ride to the dealership. This is not unreasonable. 3) I was informed by my warranty company that Bryden submitted service for 10 hours. How does 10 hours-worth of repair turn into 4-5 days repair? Especially when I was told it was “occupying space in their bay” and they want to "work on it right away" 4) I was told by my warranty company that there is a 24-month guarantee on the parts that Bryden replaced. With Ed’s statement above “refusing” service to me and in my opinion, lack of customer service what option do I have if something were to happen in the next 24 months? I have an appointment with another Jeep dealership to verify the work performed from Bryden and I will have to pay out of pocket for peace of mind 5) Bryden DID NOT submit the entire bill to the warranty company. So where did the discrepancy come from? Why was I expected to pay more? Scam? Commission? Who knows – not me 6) I have no idea what Bryden actually updated. I went directly to Uconnect After spending 30 minutes researching and downloading software updates per my VIN number I needed 15 updates. If Bryden just performed an update –why would my vehicle require an additional 15 additional updates? 7) I still have not received any documentation from Bryden as to the actual work and cost that was submitted to the warranty company.

Excellent, great service and very clean facility. That’s why we have purchased our last two cars and a truck from Bryden’s!

Fast, courteous, personable, professional, a great experience— thx! Will recommend to others! Work was excellent.