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North End Subaru

(1,829 reviews)
Visit North End Subaru
Sales hours: 9:00am to 7:00pm
Service hours: 7:30am to 5:30pm
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Sales Service
Monday 9:00am–7:00pm 7:30am–5:30pm
Tuesday 9:00am–7:00pm 7:30am–5:30pm
Wednesday 9:00am–7:00pm 7:30am–5:30pm
Thursday 9:00am–7:00pm 7:30am–5:30pm
Friday 9:00am–6:00pm 7:30am–5:30pm
Saturday 9:00am–5:00pm 8:00am–4:00pm
Sunday Closed Closed
2025 consumer dealer award
View 8 awards
2025 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award

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New (978) 812-0383 (978) 812-0383
Used (978) 812-4578 (978) 812-4578
Service (978) 812-4005 (978) 812-4005

Inventory

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About our dealership

This seller has been on Cars.com since January 2006.
North End Subaru is your premier retailer of new and used Subaru vehicles. Our dedicated sales staff and top-trained technicians are here to make your auto shopping experience fun easy and financially advantageous. Please utilize our various online resources and allow our excellent network of people to put you in your ideal Subaru vehicle or the Pre-Owned car truck or SUV of your dreams today!
A proud member of the Colonial Automotive Group serving Southern New England for over 40 years

Service center

Phone number (978) 812-4005

Service hours

Monday
7:30am–5:30pm
Tuesday
7:30am–5:30pm
Wednesday
7:30am–5:30pm
Thursday
7:30am–5:30pm
Friday
7:30am–5:30pm
Saturday
8:00am–4:00pm
Sunday
Closed

Meet our employees

Reviews

(1,829 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of North End Subaru from DealerRater.

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The best Sales Representative around and best car buying

The best Sales Representative around and best car buying experience we've ever had! In fact, because of Justin being a true professional and a very genuine person, treating us so well, my wife and I have decided to purchase not only 1 but 2 Subaru Foresters. Justin is a great representative for Subaru and is supported by a great staff at Northend Subaru. A great experience for sure! Highly recommend giving Justin Gordon and team a call when considering a new purchase!

The best Sales Representative around and best car buying

The best Sales Representative around and best car buying experience we've ever had! In fact, because of Justin being a true professional and a very genuine person, treating us so well, my wife and I have decided to purchase not only 1 but 2 Subaru Foresters. Justin is a great representative for Subaru and is supported by a great staff at Northend Subaru. A great experience for sure! Highly recommend giving Justin Gordon and team a call when considering a new purchase!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
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Wonderful experiences with Justin and Greg for our new

Wonderful experiences with Justin and Greg for our new cars! We highly reccommend North End Suburu!

Wonderful experiences with Justin and Greg for our new

Wonderful experiences with Justin and Greg for our new cars! We highly reccommend North End Suburu!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Everyone at the dealership was extremely helpful and very

Everyone at the dealership was extremely helpful and very informative. Justin was very thorough when explaining all the features of my car. This is my fourth Forester, and it handles wonderfully.

Everyone at the dealership was extremely helpful and very

Everyone at the dealership was extremely helpful and very informative. Justin was very thorough when explaining all the features of my car. This is my fourth Forester, and it handles wonderfully.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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North End Subaru is the Best, I wouldn't go anywhere

North End Subaru is the Best, I wouldn't go anywhere else, 5th Subaru with them. Greg Nuorimo is awesome, he takes care of everything for you, he's the best!

North End Subaru is the Best, I wouldn't go anywhere

North End Subaru is the Best, I wouldn't go anywhere else, 5th Subaru with them. Greg Nuorimo is awesome, he takes care of everything for you, he's the best!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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I keep returning to this dealership because of the great

I keep returning to this dealership because of the great experiences I’ve had with salesperson Bob Waite. He is knowledgeable and has treated me with respect from day one (not always the case when car shopping as a woman). Just finished buying my fourth Subaru here and don’t plan to go anywhere else even though I live an hour away.

I keep returning to this dealership because of the great

I keep returning to this dealership because of the great experiences I’ve had with salesperson Bob Waite. He is knowledgeable and has treated me with respect from day one (not always the case when car shopping as a woman). Just finished buying my fourth Subaru here and don’t plan to go anywhere else even though I live an hour away.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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Northend is my #1 go to dealership.

Northend is my #1 go to dealership. On my 4th Subaru with them. The BEST

Northend is my #1 go to dealership.

Northend is my #1 go to dealership. On my 4th Subaru with them. The BEST

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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Justin Gordon was very helpful, friendly and just great.

Justin Gordon was very helpful, friendly and just great. Everyone was just great and helpful. I do not recall the names of the other people whose path I crossed. Thank you to all.

Justin Gordon was very helpful, friendly and just great.

Justin Gordon was very helpful, friendly and just great. Everyone was just great and helpful. I do not recall the names of the other people whose path I crossed. Thank you to all.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Great experience, everyone was very friendly and

Great experience, everyone was very friendly and knowledgeable. They listened to all my wants and needs in a vehicle and got me exactly what I was looking for.

Great experience, everyone was very friendly and

Great experience, everyone was very friendly and knowledgeable. They listened to all my wants and needs in a vehicle and got me exactly what I was looking for.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Greg was awesome, even though we had RMV difficulties he

Greg was awesome, even though we had RMV difficulties he was always there to help and make it right

Greg was awesome, even though we had RMV difficulties he

Greg was awesome, even though we had RMV difficulties he was always there to help and make it right

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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So easy to work with in a low pressure environment!

So easy to work with in a low pressure environment! I got exactly what I was looking for and they worked with me to get the price I could afford.

So easy to work with in a low pressure environment!

So easy to work with in a low pressure environment! I got exactly what I was looking for and they worked with me to get the price I could afford.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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