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Sterling Auto Sales

(48 reviews)
Visit Sterling Auto Sales
Sales hours: 9:00am to 6:00pm
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Sales
Monday 9:00am–6:00pm
Tuesday 9:00am–6:00pm
Wednesday 9:00am–6:00pm
Thursday 9:00am–6:00pm
Friday 9:00am–6:00pm
Saturday 9:00am–6:00pm
Sunday Closed
(970) 427-5411 (970) 427-5411

Reviews

(48 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

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Ram 2500

The guys at Sterling were amazing to work with. No pressure sales and an overall pleasant experience. I traveled over 100 miles to get a truck from Sterling and I'd do it again. Thanks

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Overall great

Went looking for a replacement vehicle due to the 2018 hail storm and found what the wife wanted. A perfect Jeep, loaded like we just lost. Came in with our own financing and they didn't bat an eye. Got the vehicle and warranty for market value and have loved it ever since. Have had no issues and only performed regular maintenance and a tune up because it went over 100k miles after we purchased it.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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I wouldn't go anywhere else!

What else can I say?! Amazing process, dealer, and family. Something about a family owned/ran business that just lets you know they care. The finance process was quick and seamless. I was in and out on the matter of an hour. The warranty is gold and signing paperwork was very easy. They even help me drive one of the vehicles since I drove myself there and had no way to get the car where it needed to go! Thanks Sterling!!!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Great Experience

I called on a vehicle I saw online and we set up a time to test drive - then my schedule changed and I called last minute and asked to see it in an hour. The vehicle was pulled up and ready for us before we got there. Ryan was super friendly and ready to answer any questions. We didn't feel pushed or rushed, there was no hovering like other dealerships tend to do. We ended up buying the vehicle. They have a great play area for kids too while the adults do the paperwork and the financing was nice and easy. We did have a problem with the vehicle on the drive home - so we called them and they said bring it back and they will take care of it -without giving us any argument or hassle! Overall - they are awesome to do business with. Very friendly and respectful - It was the least stressful car shopping we've ever experienced.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Awesome diesel trucks

Great selection of quality trucks. The financing process was fast and easy. We will definitely be back to buy our next vehicle. Thanks again Ryan

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Not worth your time or money!

Waste of time, dont buy from them! Now I see why they have so many negative stars! Should have saved my time and gone somewhere else. Ryan the guy we dealt with, thinks he knows everything, didn't seem to much to care, I think the only ok person there, was Luke in finance. Otherwise wouldn't purchase anything here. Took forever for my other vehicle to be paid off, so much for that 20 day payoff more like a 30 day payoff.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 1.0
  • Quality of repair 2.0
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Fantastic experience

My purchase from Sterling automotive and Ryan was the best experience I have ever had. Zero pressure, zero price haggling, was able to drive any truck I wanted. Ryan was able to answer all my questions about each truck. It’s nice to know I have an honest place to buy my next vehicle.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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New Truck

Awesome and relaxed car buying experience. I knew what I wanted when I went in and Ryan made it happen. Very happy with my purchase!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Looking for a 4x4 truck

Just not a good fit for me... Seem to be nice just don't have anything for me to get into... Would go with them if inventory was different

Rating breakdown (out of 5):
  • Customer service 2.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
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Drahthaar

Found a nice duramax on the website but it was in Sterling. Ryan had the truck brought to Franktown so I could check it out.I bought the truck but was pretty upset with the confusion with the financing. I was also told that I was getting a 2nd key for the truck which I haven't seen one yet. I will be looking for a different truck soon but won't shop at your dealership again. So much for customer satisfaction.

Rating breakdown (out of 5):
  • Customer service 2.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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