New and used 2025 Ford F-150 Lightning trucks for sale near Soquel, CA

I was happy with the car i bought! Raul the one that help me explain well in all my options i had plus i got to test drive the ones that got my attention.

They got my truck in on a moments notice so I could leave on a scheduled trip. Many thanks, Jerry

I was searching for an Ecosport on Cars.com and found an awesome deal at Watsonville Ford. I live 400 miles away, so I was wary of bait and switch which some dealers practice. But, we negotiated a deal and arranged financing online, I flew into san Jose (about 50 minutes away), they had a nice young man pick me up, I test drove the vehicle I was buying to the dealership. The paperwork was waiting for me, I was in and out of the dealership in less than an hour. No games were played, the process could not have been easier. I would feel very comfortable buying from them again.

Sales person, Manny Garcia was genuine when talking with him. He was nice and professional with my interaction with him. I recommend seeing Manny Garcia if you are looking to purchase a vehicle.

Great staff! They help me all the way through! They found what I wanted and got it for me! Best dealer I have ever been to! Extremely happy!

The fuel injector went out on my 2019 F150. This is an employee-driven vehicle and I needed to get it back on the road fast, or we'd miss serving clients. Because I have an extended warrantee, the repairs were fully covered. Northbay is down a couple service people, as one of their longtime people just retired, and it's hard to find qualified people to hire in our small city. But they escalated my truck, and got it done in a couple days. It was driving beautifully after that. Marcus, my contact, is awesome at customer service. He is great in person - goes beyond. And, he is also a great texter, and kept me apprised of developments. Thanks Marcus, you are a pleasure to do business with!

Great experience. Tony O'Doherty was very friendly and helpful. Would definitely buy from him again.

Imad Mashni & the North Bay Ford team were fantastic! Helpful, courteous, and made buying my car a breeze. Highly recommend!

I had a great completely online buying experience with Morgan Monticue! He's an excellent communicator and a nice guy. He went out of his way to share additional videos of the car I was interested in. I requested a nearby auto repair shop perform a pre-purchase inspection. No problem! He arranged that inspection. He also communicated with the car transport company that picked up the vehicle I bought. He did an excellent job! Chris H. Tempe, AZ

I recently had the pleasure of working with Jorge Guzman to buy my car, and I couldn't be happier with the experience. Jorge is simply the best! From start to finish, he was incredibly helpful, knowledgeable, and patient, ensuring that I found the perfect car for my needs. The entire sales team at Watsonville Ford was also fantastic. They worked tirelessly to help me get the right price and monthly payment that fit my budget. Their professionalism and dedication to customer satisfaction truly set them apart. If you're in the market for a new car, I highly recommend reaching out to Jorge Guzman and the team at Watsonville Ford. They made the car-buying process smooth and enjoyable. Thank you, Jorge, and the entire team, for your outstanding service!

I originally reached out online looking for a used Kia EV that was showing up on their website. I got an immediate response from Josh and was able to set up a test drive right away. Josh was great during the visit to the office and the test drive, with ABSOLUTELY ZERO pressure, which is one of my pet peeves. We decided to complete the purchase at that time, and other than sort of a long wait to meet with Finance, it was a smooth transition. Amir in Finance made the process fast and easy--electronic signatures really make the process fly along!--and he was very clear with his explanations of what we were signing and why. Also zero pressure on the extended warranty and service contracts. By the time we were done signing the car was ready for us. Overall, a really pleasant experience from top to bottom.

Cody was amazing! I began researching for a used car in early June and finally found my dream car but within my budget. Affordable and great value for my trade. I would definitely recommend this dealership and/or consider trading in again in the future. I went in nervous and anxious and as soon as I sat down I was immediately relieved calm and this was honestly the smoothest car buying experience ever.

From the initial contact in the evening to driving home in a new car before noon the following day. Cody Elemen was great, ( laid back, no pressure and efficient). He got everything squared away on his end before i got there so i could just sign the needed documents and be on my way, wasn't even at the dealership 2hrs total (included test driving the car, running a credit check, securing financing, signing paperwork). They also fueled the tank up all the way which was appreciated. Capital offered a fair deal a few% under msrp and Ford credit got my apr way lower on the loan than any bank rate going these days. Rachel Murphy in finance finished the transaction and didn't rush me thru the process, ( we were done with all of it in under 20 min) and explained what forms were for what and answered any questions I had. Overall a great first time buying experience, really polite and friendly. Cody Elemen, Rachel Murphy thank you for your courtesy, efficiency, and your humble genuineness.

Quick, Friendly, and appropriate explanation for the purchasing. Only one minor issue was taking longer time to receive copy of agreements after purchasing.

Best dealership in Bay Area. The facility is extremely clean and modern.

Called on a 2017 F-150 and went in to test drive. Vehicle was as described and sanitized when I arrived. I liked the service I received from Abe and will return this weekend to purchase

Sunnyvale Ford is #1 Priced in the Bay Area! Their showroom and building is State of the Art! Great inventory selection and extremely Friendly Staff!

Found the care online, got the price over email, completed application and they had the car ready. This is how it should be. Great experience.