Mercedes-Benz has announced starting prices for the redesigned 2020 CLA250 “four-door coupe,” and they reveal a big price bump over the outgoing 2019 model. The new pricing changes lanes in the lineup for the former starter-Benz CLA, adding distance from the new U.S. entry model, the A-Class conventional small sedan.
The new pricing also reflects the habit of European luxury brands to charge significantly more for sportier, coupelike versions of their sedans, which trade headroom and visibility for style.
The 2020 CLA250, due on sale late this year, will start at $37,645 with front-wheel drive and $39,645 with all-wheel drive (all prices include the destination charge). Each one is up a whopping $3,550 over the 2019 version — and just like that, the CLA that launched with much fanfare in 2014 as the $30,000 starter Benz has become a nearly $40,000 upmarket coupe. Meanwhile, the erstwhile $600 gap between the CLA and entry-level A220 ($33,495 for 2019; another $300 for 2020) becomes nearly $4,000.
Checking the many option boxes will quickly move the prices higher for the CLA250, which gets a 221-horsepower, turbocharged four-cylinder engine. An AMG performance version of the CLA, not yet priced but bound to be more expensive, is on the way by the end of 2019; Mercedes unveiled the 302-hp AMG CLA35 for the U.S. in April at the 2019 New York International Auto Show. And in July, Mercedes detailed a 382-horsepower CLA45 for the U.S. A 416-hp CLA45 S, meanwhile, is coming for Europe but not yet promised for here.
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