Is Employee Discount Pricing Really a Deal?

Ask-Redirect-5_Employee-Pricing_ES.jpg Negotiating a car deal | photo by Evan Sears

When you are in the market for a car, finding a good deal is almost always a top priority. Whether you are shopping for a Nissan, GM, Toyota or and other brand, getting the best deal at a car dealership can be a challenge.

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Car dealers are in the business of making money, but there are certain benefits if you are an employee of a car manufacturer. You may even be able to reap the rewards if you are related to an employee who works at a dealership or elsewhere in the automotive industry. Could special deals on vehicles for employees help you land the car of your dreams at an amount you can afford?

Is Employee Discount Pricing Really a Deal?

Most manufacturers, including GM, Nissan, Toyota and Chevrolet provide discounts on cars to current employees and retirees, and though the programs vary, they often reduce transaction costs to near or below the price on the invoice sent to the dealer. Some of these discounts are available to employees of non-automotive companies, universities and government agencies, members of credit unions and affinity organizations, and others. Many of these programs are available for people looking to purchase a vehicle as well as those who are looking to lease from a dealership.

Yes, these deals can be good and, because these programs differ by manufacturer, we suggest that if you are eligible for an employee discount of any kind, check it out with your dealer. You also should ask if the deal includes all rebates and if any special discounts apply, such as being a recent college graduate. When you want to see the lowest possible amount on your invoice when purchasing or leasing a GM, Toyota, Nissan or just about any other vehicle from a dealer, you need to take advantage of every possible savings opportunity.

GM Employee Discount

The GM Employee Discount is one of the most well-known employee discount programs. This program allows GM employees and eligible family members to save money when purchasing a new GM vehicle from a dealership. This program allows GM employees and family members to purchase or lease a new car or even a used GM vehicle from the dealer at a price that is lower than the MSRP. Don’t work for GM? No problem. At certain times, the company even offers a promotion that allows any customer to take advantage of the GM Employee Discount at Buick, GMC, Chevrolet and Cadillac dealerships. This discount can be combined with other current discount offers to save even more.

The GM Employee Discount program is similar to the programs offered by other manufacturers such as Nissan and Toyota. Most manufacturers offer special pricing for eligible employees and their immediate families. In many instances, these discounts mean significant savings off the normal price of a used or new car. Whether you work for GM, Nissan, Toyota or other automakers, you could save big on your next new car purchase by taking advantage of the company’s employee discount program.

Is It Really a Good Deal?

To find out how good the deal is, you will need to shop elsewhere. See what you can get by shopping in person, on the internet and through buying services that offer pre-negotiated prices (such as the Costco Auto Program or through credit card companies). Head to local dealerships in your area, and ask about prices on vehicles without using your discount. In many cases, you will find that using something like a Nissan Employee Discount or the discount offered for people who work for GM or Toyota is the best way to get a great deal. In some cases, though, you may find that other current offers and promotions offered online and by independent deals result in a lower price.

Once you’ve done your due diligence on price shopping and settled on a particular vehicle, you should know if the employee discount is a good deal.

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