“Saving for a rainy day” usually means building up a cash reserve for emergencies, but for shoppers looking to purchase a new car this spring, it takes on a new meaning. The rainy days of the inventory shortage have now stretched into months of emptier dealer lots and higher prices for new and used cars. With demand for new vehicles showing no signs of letting up and inventory remaining sparse, finding substantial savings on a new car may prove more challenging compared with 2021.
Related: Inventory Shortage Update: Should You Wait to Buy a Car?
According to J.D. Power’s latest sales forecast, automakers continue to pull back on discounts. The average new-car incentive is expected to hit a record low of 2.3%, or $1,044 — that’s down 70% from the same time a year previous. At the same time, transaction prices remain elevated: J.D. Power estimates the average vehicle transaction price reached $43,737 in March — a record high for the month and a 17.4% increase from the prior year.
While these conditions may appear threatening, saving on a vehicle purchase is possible with some preparation. To help shield shoppers from the storm of rising prices, we’ve rounded up the top new-car deals for April. The list covers a range of vehicles, including a popular compact SUV, sporty sedan, off-road family SUV and capable full-size truck.