Land Rover Celebrates Range Rover’s 50th Anniversary With Limited Edition Model

RR_FIFTY_21MY_170620_001 - HERO IMAGE Land Rover Range Rover 50 | Manufacturer image

Land Rover’s iconic Range Rover SUV, which the automaker calls “the original luxury SUV,” is turning 50 this year. To celebrate the Range Rover’s golden, Sally O’Malley anniversary, Land Rover will build 1,970 special-edition Range Rover 50 models.

Related: Who Makes Range Rover?

The Range Rover 50 will be available in both standard- and long-wheelbase versions, all powered by a 518-horsepower, supercharged 5.0-liter V-8. It will wear one of two specific 22-inch wheel designs and feature a number of dark “bespoke” exterior accents in a color Land Rover calls Auric Atlas.

Most models will be available in one of four exterior colors: Carpathian Grey, Rosello Red, Aruba (think metallic beige) or Santorini Black. “Extremely limited numbers” of Range Rover 50s will receive one of three special heritage paint colors: Tuscan Blue, Bahama Gold or Davos White. All models will also wear special “Fifty” script badging on the exterior, matching the script inside on the head restraints, dashboard, door sills and the “1 of 1970” plaque on the center console.

Pricing and additional details will be released closer to the Range Rover 50’s on-sale date later in 2020, according to Land Rover.

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Road Test Editor Brian Normile joined the automotive industry and in 2013 and became part of the Editorial staff in 2014. Brian spent his childhood devouring every car magazine he got his hands on — not literally, eventually — and now reviews and tests vehicles to help consumers make informed choices. Someday, Brian hopes to learn what to do with his hands when he’s reviewing a car on camera, and to turn his 2021 Hyundai Veloster N into a tribute to the great Renault mid-engine, rear-wheel-drive hatchbacks. He would daily-drive an Alfa Romeo 4C if he could. Email Brian Normile

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