2011 Ford Fiesta to Start at $13,320

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Ford has released pricing details and an all-new consumer website for its new Fiesta small car.

For $13,320 before a $675 destination fee, buyers can get a base S sedan, which comes with a fair amount of standard equipment including tilt/telescoping steering wheel, MP3 and USB audio ports, and 15-inch steel wheels. However, it has manual windows and a manual transmission. An automatic transmission raises the price to $14,390.

Looking at the competition, the 2010 Toyota Yaris sedan starts at $13,115 and a four-door hatchback is $12,655 — not including a $750 destination fee. The 2010 Honda Fit hatchback starts at $14,900 before a $710 destination fee.

Full lineup pricing is below. To see trim levels and build your own Fiesta, visit Ford’s consumer website. However, you won’t be able to drive one home until spring.

• Fiesta S sedan: $13,320
• Fiesta SE sedan: $14,320
• Fiesta SE hatch: $15,120
• Fiesta SEL sedan: $16,320
• Fiesta SEL hatch: $17,120

Destination charge: $675