This new itty-bitty Toyota Prius — dubbed the Prius c — is part of a comprehensive strategy to make the nameplate the bestselling for the brand in the U.S. by 2020, usurping the Camry moniker.
This city-fouced Prius has the best gas milage, at 53 mpg in the city, and will have a starting price below $19,000, rivaling the affordability of the Honda Insight.
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