Sunrise Ford of North Hollywood

Great experience Mo is a great salesman. will be back again to do more business

If I could give negative stars I would. I have financed leased or negotiated deals on about 14 cars. I have never dealt with a more rude dishonest and unprofessional sales team. The salesman I spoke to agreed to my original offer, monthly payment, 72 months, zero down, zero drive off, on approved credit. Then when I got to the dealership on 7/19/2025. They counter offered with a significantly higher monthly payment. Today they asked me for a $2500 down payment and 84 months instead of 72 months at the same monthly payment they asked for on Saturday. Unless you want to pay $35,848 after 84 months for a 2020 used car that they advertised for $20,800, DO NOT EVER COME HERE!!! To make a point I asked the same salesman how much for the car $20,800 car if I pay cash. He told me $27,000 and change. When l later spoke to his boss and asked him the same question, pay in cash, he quoted me a price of $25,625. And I have receipts to prove that they agreed to my original offer through text. This is worse than a bait and switch. This is lie then lie about the lie and then lie even worse. I regret that I didn’t read other reviews that warned about this dealership. I feel terrible that based on their business practices they must have taken advantage of thousands of people. Maybe that’s why they call their certification, Ford Advantage???

Mike Soboti, is fantastic and made this the best car buying experience I’ve had. Would recommend anyone in the market to work with him.

Mike was an excellent salesman to work with. He was able to answer all my questions and helped me to understand what was happening with my purchase. Mike went the extra mile to make sure I was confident and happy with my new truck.

Mike Sobot is very helpful and very knowledgeable.He sticks with you even after purchasing a vehicle answering all your consern & questions. Highly Recommend!

Bait and switch! I went in to buy a used car at advertised prices and when we sat down to look at the total, the manager added lot of add on that I did not agree with. He would not sell me the car at the sales price as advertised on cars.com.

I had a great experience with Mike Soboti.He treats you like a Family.Very Knowledgeable about Ford. I recommend him to everyone!Come in and ask for him!

Today, we went car shopping, and Mr. Mike Soboti was extremely professional and patient in assisting us. He took the time to explain everything clearly and made sure we were comfortable with our decisions. His expertise and dedication made the entire experience enjoyable and stress-free.

The two gentlemen were exceptional, service was outstanding, the whole process was beyond what I expected,very professional experience. The two gentlemen deserve a great 👏 from the other staff members

Mike was kind and professional. Zero pressure sales. Super knowledgeable. I can’t recommend him enough