Confidence Ford of Norman

I had a very disappointing experience with Confidence Ford in Norman. I initially test drove a truck they had advertised online, and when I returned to begin negotiations, the sales manager presented a price that was over $5,000 higher than the internet price. I was given the same internet price from the sales man minutes earlier. When I questioned the discrepancy, the manager became argumentative. After some back and forth, he "corrected" the price by lowering it by $2,000, but it still remained several thousand dollars above the advertised price. I called him out on this again, and he responded by belittling me. I provided my contact information and left. Later, I had someone else contact the dealership and work with a different sales team. After a couple of days, we agreed on a price slightly below the advertised internet price. The new sales manager assured us that the truck was available and told us that if we could arrive that evening, the truck would be ours. We immediately began heading to the dealership, a 20-minute drive. However, just before we arrived, the sales manager called to inform us that the truck was now on a "Stop Sale" and could no longer be sold. He promised to figure out the issue and get back to us, but after several attempts to reach him the following day, he avoided my calls with excuses. I then called their sister dealership to inquire about purchasing the truck there, only to be told that the vehicle had just been sold that day. At this point I reached out to different dealership because they obviously sold the truck to someone for more. A few days later, the original salesman left me a voicemail claiming he had good news about the truck I had test-driven. (he had no clue I knew it sold already). Meanwhile, I was still communicating with the sales manager, who continued to give me the same excuse about the "Stop Sale." I called the salesman back, and he informed me that the truck I was interested in had sold a couple of days earlier, but he had a similar truck in a different color at the same price. I agreed to consider it and asked him to send over the details for review. To my frustration, the information he sent was for a completely different truck with a lower trim level and a different year model. When I asked about this, he claimed it was sent to the wrong person. Annoyed but still willing to give them a chance, I reviewed the correct truck listing and confirmed the price with him. I was eager to move forward, only for him to inform me that the price was now "too far apart to make a deal". When I called him out on this, he falsely claimed that this truck he had just sent me and that we agreed on a price to minutes earlier was different and the one he had in mind had sold days earlier. I knew this wasn’t true, as I had been monitoring their website and was in contact with their sister dealership, where the only truck meeting my criteria was the one he had originally sent me. In the end, it became clear that Confidence Ford was not willing to honor their advertised prices and was engaging in deceptive practices. The entire experience involved dishonesty, miscommunication, and a lack of professionalism. Our family has previously purchased multiple vehicles at this location when it was Reynolds Ford, but the new management’s approach to business is utterly disappointing. I strongly advise others to avoid Confidence Ford in Norman to avoid similar frustrations.

Great service.. only complaint is it toook 2 days to put coolant in my truck do too diagnostic

Andrew the salesman and Kaley in finance made this the best car buying experience I have ever had I really appreciate their hard work they are both great at what they do

They accommodated my schedule while completing the necessary work correctly and in a timely manner.

Had issue with my Bronco key system. Could not get them to unlock or start the vehicle. I was able to finally het into the vehicle and get it started, took it to Confidence Ford and was taken care of by Mr River Hood in the service department he explained how everything needed to be reprogrammed. Once they were done with the Bronco he call and gave me even a more detail explanation of what had to be done. River and everyone at Confidence Ford were very professional and friendly. I have been very happy with this purchase.

Polite, professional, upfront and honest. My service advisor is River and he always is upfront with no bull.

The service was fast and efficient. The serviceman was polite and answered all my questions. Overall excellent experience.

Very courtesy, efficient and professional. Everybody was so kind they even open doors for you

Great Mobile Service Technician!! I am very happy with the outcome. I appreciate the service that was provided to me.

Great service done in a timely manner. Let me know what was going on during the whole process.