• (4.1) 19 reviews
  • MSRP: $3,931–$10,239
  • Body Style: Sedan
  • Combined MPG: 24-27
  • Engine: 175-hp, 2.4-liter I-4 (regular gas)
  • Drivetrain: Front-wheel Drive
  • Transmission: 5-speed automatic w/OD and auto-manual
2010 Kia Optima

Our Take on the Latest Model 2010 Kia Optima

What We Don't Like

  • Not as much V-6 power as many competitors
  • Derivative styling

Notable Features

  • Four-cylinder or V-6
  • Manual or automatic
  • Available navigation system

2010 Kia Optima Reviews

Vehicle Overview
Kia's midsize sedan, built from the same design as the Hyundai Sonata, is a lower-priced, lesser-equipped alternative to its Korean cousin and mainstays such as the Toyota Camry and Honda Accord. A four-cylinder engine is standard, while a V-6 is optional.

New for 2010
Push-button start with a smart key is now standard on the sporty SX, V-6 models have a new blacked-out lower rear bumpers and an overhead interior light is standard on all trim levels.

Optima received a new face last year that seems derivative of a lot of cars — the headlights look like a Camry's, while the interplay between the grille and lights recalls a similar pattern on the Accord.

  • Sixteen-inch steel wheels come standard
  • Optional 16-inch alloy wheels or 17-inchers
  • Optional sport-tuned suspension, darker headlights, and turn signals integrated into the side mirrors

Optima's gauges are framed inside three binnacles instead of a one-piece display. The stereo has an auxiliary jack for MP3 players, and a navigation system is optional.
  • Standard cloth seats
  • Optional leather seats
  • Optional push-button start
  • Custom leather seats and trim for SX models

Under the Hood
Both the Optima's engines were upgraded last year. The 2.4-liter four-cylinder makes 175 horsepower (13 more than previously), and the 2.7-liter V-6 makes 194 hp (a gain of nine).
  • Standard five-speed manual transmission
  • Optional five-speed automatic transmission

Safety features include:
  • Active head restraints
  • Side-impact airbags
  • Side curtain airbags for both rows
  • Standard antilock brakes
  • Standard electronic stability system
  • Standard traction control

Consumer Reviews


Average based on 19 reviews

Write a Review

Test drove one...I would rather have a Sonata

by Mill from Vancouver, WA on August 1, 2017

My wife needed a new car and we were looking at the Kio Optima and the Hyundai Sonata. After test driving both, we went with the 2011 Hyundai Sonata. It's the same engine in each car so that doesn't m... Read Full Review

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5 Trims Available

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Wondering which configuration is right for you?
Our 2010 Kia Optima trim comparison will help you decide.

Kia Optima Articles

2010 Kia Optima Safety Ratings

Crash-Test Reports


There are currently 2 recalls for this car.

Safety defects and recalls are relatively common. Stay informed and know what to do ahead of time.

Safety defects and recalls explained

Service & Repair

Estimated Service & Repair cost: $3,900 per year.

Save on maintenance costs and do your own repairs.

Warranty Coverage





Roadside Assistance Coverage


What you should get in your warranty can be confusing. Make sure you are informed.

Learn More About Warranties

Warranties Explained


Often called a basic warranty or new-vehicle warranty, a bumper-to-bumper policy covers components like air conditioning, audio systems, vehicle sensors, fuel systems and major electrical components. Most policies exclude regular maintenance like fluid top offs and oil changes, but a few brands have separate free-maintenance provisions, and those that do offer them is slowly rising. Bumper-to-bumper warranties typically expire faster than powertrain warranties.


Don't be misled a 10-year or 100,000-mile powertrain warranty doesn't promise a decade of free repairs for your car. It typically covers just the engine and transmission, along with any other moving parts that lead to the wheels, like the driveshaft and constant velocity joints. Some automakers also bundle seat belts and airbags into their powertrain warranties. With a few exceptions, powertrain warranties don't cover regular maintenance like engine tuneups and tire rotations.

Roadside Assistance

Some automakers include roadside assistance with their bumper-to-bumper or powertrain warranties, while others have separate policies. These programs cover anything from flat-tire changes and locksmith services to jump-starts and towing. Few reimburse incidental costs like motel rooms (if you have to wait for repairs).

Free Scheduled Maintenance

Some automakers include free scheduled maintenance for items such as oil changes, air filters and tire rotations. Some include consumables including brake pads and windshield wipers; others do not. They are typically for the first couple of years of ownership of a new car.

Other Years