Used Subaru Forester for sale near Fitchburg, WI under $40,000

We were looking for a Toyota Highlander for many months and when we found one at Janesville Subaru, we were very excited. However, after reading some of the reviews we were hesitant. Happily, all of our reservations disappeared after speaking with Jeff, the GM and working with Michael the sales person. They alleviated all of our fears and were wonderful to work with. Excitedly, we drove home with a beautiful 2019 Toyota Highlander.

I bought my 2025 Subaru Forester the middle of August and two weeks later took it on a 1500 mile road trip. My only complaints are the funky steering (extremely sensitive) and the 11.6" Infotainment screen occasionally freezing. That's not a good thing when driving in traffic. I wished it was AWD versus continuous four wheel drive. Overall, I do like the Forester better than the CR-V I had before.

Since 2014 I have purchased three new cars at Janesville Subaru (a Legacy, Forester Premium and recently a Forester Limited). Allow me to share my experiences. The salesperson I deal with is Deana Watry. Deana sold me my first car from this dealership – but it was not my first Subaru which was purchased back in the 1980’s! I was impressed with Deana from the start. She was able to answer questions and get me into a vehicle my wife and I were seeking. If Deana did not know an answer she would find it. Over the years of brining cars in for servicing Deana maintained contact and ensured things were continuing to go well. As a buyer in his late 60’s I have dealt with a variety of salespeople in other dealerships selling other makes and models. Most in sales are simply out for themselves and will tell you whatever they like to get a sale – buyer regret usually followed. Deana is personally interested in helping us get what we wanted within our budget. She understands that customer satisfaction is about integrity, being honest, follow-up and continuing to build trust. Yes, I will continue to buy from Deana – I hope you do as well. Now for the dealership. After purchasing a 2015 Legacy the driver’s seat could not be moved forward or back. A Rockford Subaru dealership wanted $2,000.00 to replace the seat. Subaru of America had me reach out to Janesville Subaru to have them evaluate the seat. Within 10 minutes the problem had been fixed. A quarter had fallen into the seat track and stopped the seat from moving. There was no charge. I gave the bent quarter to the service manager with my thanks! I’ve only had service done there since. Buying tires - they are competitive with the large retailers. This means free rotation with oil change and free car wash. Travel is part of my job. Having a dependable car is essential. The dealership is good at keeping me updated about regular maintenance. In the service department, Jonathan and others work to schedule according to your time frame. It has been common for me to get in on short notice. I like the dealership and believe you will as well. Be sure to ask for Deana if you want to buy.

LOVE this car, maybe a little biased since this is my 5th Forester, my 2nd Wilderness. My first Wilderness was totaled in a head-on collision when a young driver spilled coffee and veered into my lane and struck me head-on. That was my 1st Subaru Forester Wilderness and IT SAVED MY LIFE. Full curtain all-around airbag deployment with a roll, the Wilderness coming to rest on it's right side, me still strapped into seatbelt, and the Subaru automatic crash notification with a live person on the speakers asking me if I was ok and needed 911! Smoke still coming from the airbag deployments, and there is a live person coming over the speakers asking me if I'm ok. It was surreal. SUBARU FORESTER WILDERNESS SAVED MY LIFE! TYVM Subaru! LOVE this car! Gets 25+ MPG with conservative driving, a great ride and suspension, superior traction in mud and snow, load-out practically anything/rack bikes (or whatever on the roof racks), sleep in the back with ample room, superior rear-gate lift mechanism with memory, seats super-comfortable and easily adjustable, solid rear-seat leg-room, easy rear-seat fold-downs for massive cargo area that takes my full HVAC tool load-out for servicing ice baths all over the NorthEast US. A great value, especially CPO with +10K mileage (vs. new) MONEY WELL SPENT! SUBARU FOR LIFE