New and used 2025 Toyota 4Runner SUVs for sale near Oconomowoc Lake, WI

Wilde Toyota is a beehive of activity. The customer might be overwhelmed at first seeing the army of highly trained professionals busily servicing so many clients. As soon as you meet your sales representative, a pleasant experience begins. They are ready to help you find the vehicle you want.

I have a blue Trd sport premium, 2025. So far I love this truck! It has hard plastic throughout the interior, which makes it easy to clean. Love the 14 inch screen, and the 360 cameras. Wheels on the Trd sport are some of the best looking wheels out there. If you want a few options, but aren't going off road, trd sport premium is a great option.

Worked with Keondre (sales) and Anthony (finance). Both did a phonoemnal job explaining the process and what to expect as a customer. Keondre showed patience while answering questions and provided me with all of my options during the process. Anthony made the finance part a breeze.

I purchased a 2025 4Runner TRD Pro and only in a few hundred miles I love it. I had a few 5th generation 4Runners and they were great. But this is a whole new level with the 6th generation. Great ride, comfort, technology, and capabilities is unmatched by the previous generations. The only thing I don't was the price tag. But personally, I would do it again.

I’m a buyer from out of state, which comes with its own complications, but Keondre was so helpful and gave me a peace of mind. He even went out of his way to use his personal phone to send me videos of the car I was looking at. If you choose this dealership, ask for Keondre 👌🏼

I couldn’t wait to own the new model year and had to wait for months for it to be delivered. I love it. The exterior is gorgeous and interior is just enough for a 4WD SUV. The brakes are NOISY in reverse and quite embarrassing so I hope they fix that soon. It’s only in reverse and never in drive. Overall I give it a solid 4/5.

I had an outstanding car-buying experience at Serra Toyota, and I want to give a huge thank you to Nick Pfeffer! From the moment I arrived, he was friendly and very professional. The entire process was quick and easy, from the test drive to the final paperwork. Nick was incredibly knowledgeable about the vehicle and made sure I was comfortable every step of the way. I'm so happy with my new car and the exceptional service I received. I highly recommend Nick Pfeffer and Serra Toyota to anyone in the market for a new vehicle. It was a pleasure doing business with Nick and Serra Toyota!!!

This review is based on 300 miles so reliability is really an unknown but I purchased based on Toyota's reputation. I was looking at larger SUV such as the Chevy Tahoe and Ford Explorer/Expedition. Reliability has become questionable on both so, I opted for my first Toyota. I have the SR5 which is the bottom trim level. It has all of the safety features and same engine as the other models. It's not a luxury SUV by any means but, it's functional, purpose driven and the cost was reasonable. You can go as high as $70K+ on some trims. I added 4WD to mine and it had a few small extras. Cost was MSRP and about $44.5K plus tax. The cabin is quiet, seats are comfortable. I did not get the third seat option. I prefer the large open space. On the topic of cargo area, Toyota left the third row side panels in place so, that eats up a little room. Also, the cargo floor has no underfloor storage, it's fixed. Infotainment is good, 8" screen is ample for most folk. Safety features seem good so far. Gas mileage is averaging 23mpg but, on a run at or below 70mph, you should get 25+ in eco mode and sensible throttle use. The engine seems to have a lot of power that kicks in at low RPM. Very nice. Lots. of plastic on the inside but fit and finish is good. No rattles so far. I did not purchase the car for 4WD activities but nice to have is stuck in the snow.

I just want to thank everyone involved with our new vehicle purchase!! From Marry (Sales) confirming the vehicle was ACTUALLY on the lot and personally holding onto the keys so no one else could grab them(!), to Christian (Sales Director) and his willingness to work with us to come up with numbers that worked for us both, to Jessi (finance) and her quick, friendly work getting us through our paperwork. Everyone was super friendly and professional. After the purchase we had to return for installation of running boards where we met John Ferrigno (service). Although we were told install would take an hour or two, he told us it would likely be longer - a little disappointing but we had the time to wait. Not even 1 hour later John came up to us to say our install was DONE!! He pushed it to the top of the list - what excellent customer service! And the final kudos goes to Mike Schmidt (service) who took my frantic call today when I couldn't get the liftgate to open or shut (stuck 1/2 way open) Although he tried to talk me through the process over the phone (for a good 15 minutes) I was really frustrated, so he guided me through the process of manually closing the liftgate (so I could get home) and said if we couldn't figure out how to reset it - he'd be glad to help out. Fortunately, we figured it out (lesson learned!) but his calmness and patience helped me not freak out. I don't think most people enjoy the process of vehicle shopping BUT this experience from start to finish was exceptional! Thanks Umansky!

We came in for service on our Highlander, and ended up buying a new car. We worked with Al Hussian, who we have worked with for years. He totally delivers all of our needs, and is a beyond exceptional employee of Heiser. He really knows his stuff. So well informed. We love seeing him. Thank you Al, for all great work you've have done for us over the years.

Alex and his team were great to work with!!! Alex ensured my new Toyota Tundra purchase was a pleasant experience and provided the highest level of customer service and support!

Thanks James Hicks, got a wonderful deal and a wonderful Camry!! I will certainly let others know to buy their next vehicle here. Great experience!

Jim Blake was exceptionally helpful in making the purchase of my Prius as painless as possible. He was also available after the purchase was completed for questions.

My Mother had a small service requirement, your Assistant Service Manager DAVID OLGUIN, took care of it for her. I really appreciate his help for my 90 year old Mom.

Prentiss and Waqas were great. Being a female buying a car on my own, I never felt pressured. Prentiss always kept me in the loop about my car and was very informative. I've bought a used car and now a new car from Wilde Toyota. Always great service.

I am very excited about my new Corolla! Al and his team did a remarkable job!!! Al listened to me when I provided him with my wish list, found the car and made sure that everything was ready for me to pick it up right away. Special thanks to the Heiser Toyota team for supporting me in my quest for the perfect vehicle. 💒😍

Al Hussain is a great salesman. He listened to the description of the car that I wanted and delivered it promptly. Al Hussain along with his team of professionals provided me with step-by-step instructions about how the hybrid vehicles work as well as explaining the excellent gas mileage that I will obtain with the hybrid vs the conventional gas vehicle. While it is important for the environment to drive a hybrid vehicle it is also great to save money on fuel. Thank you Al and the Heiser Toyota team!