Chrysler Continues Sale; It's Still Confusing

With its sales off 34% in August, Chrysler suffered the worst drop of any automaker last month. Nonetheless, it will continue its Shop ‘Til You Drive sales event through the end of the month. While the sale didn’t help Chrysler’s bottom line like GM’s employee pricing did, there are significant deals to be had, with almost $9,000 off some models.

Perhaps the fact that Chrysler is advertising percentages off instead of dollars off is holding things up. Hearing sales prices are up to 40% off — versus hearing they’re $9,000 off — might not grab folks who are only mildly paying attention to TV commercials.

Check out the prices in your area on Chrysler’s, Dodge’s and Jeep’s sites.