Toyota Teases Grand Highlander, Promises to Prove Bigger Is Better
The Toyota Highlander is still one of the brand’s strongest-selling models, with the three-row SUV boasting an enviable combination of versatility and technology. However, Toyota is primed to up the ante in a (literal) big way with the 2024 Grand Highlander, which was teased today for the first time ahead of its debut at the 2023 Chicago Auto Show in February.
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Toyota didn’t reveal much about the three-row Grand Highlander besides it being “equipped for family adventures,” but the lone teaser image confirms it will receive fresh styling out back. That includes new taillights and a large bar with “Grand Highlander” lettering across it. This would be a departure from the standard Highlander, which has more angled tailights and a smaller rear liftgate.
It also appears the Grand Highlander will be powered by Toyota’s Hybrid Max “performance hybrid” powertrain recently debuted in the Crown. The Crown uses a turbocharged 2.4-liter four-cylinder engine and two electric motors to produce a combined 340 horsepower via continuously variable automatic transmission and full-time all-wheel drive; if this fully carries over to the Grand Highlander, it would be a noticeable boost in power over the gas-powered Highlander’s 265-hp, turbo 2.4-liter four-cylinder. It’ll also be interesting to see if lower Grand Highlander trims will use the Highlander’s 243-hp hybrid powertrain that combines a 2.5-liter four-cylinder, dual electric motors and CVT, a setup that would allow the Grand Highlander to offer more competitive fuel economy numbers in a slightly tamer package for buyers who don’t need the Hybrid Max’s extra grunt.
As the name implies, look for the Grand Highlander to have more rear passenger room and perhaps offer a higher degree of standard technology. Expect it to compete with rivals including the 2023 Jeep Grand Cherokee L and Lincoln Aviator.
Editor’s note: This story was updated Dec. 1, 2022, following confirmation from Toyota that the model year will be 2024.
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