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Rhinelander Auto Group

(1,313 reviews)
Visit Rhinelander Auto Group
Sales hours: 8:00am to 7:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 8:00am–7:00pm 7:00am–6:00pm
Tuesday 8:00am–7:00pm 7:00am–6:00pm
Wednesday 8:00am–7:00pm 7:00am–6:00pm
Thursday 8:00am–7:00pm 7:00am–6:00pm
Friday 8:00am–7:00pm 7:00am–6:00pm
Saturday 8:00am–5:00pm 8:00am–2:00pm
Sunday Closed Closed
2026 state dealer award
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2026 state dealer award 2026 state dealer award
2026 consumer dealer award

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New (715) 804-4110 (715) 804-4110
Used (715) 804-4209 (715) 804-4209
Service (715) 804-4160 (715) 804-4160

Inventory

See all 292 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since January 2011.
I'm Dan Towne owner of Rhinelander Auto Group. In my 15+ years in this business I've heard one thing over and over again from customers. "The most unpleasant part of buying a new vehicle is negotiating!" At Rhinelander Auto Group we want to relieve that unpleasantness and let you enjoy the purchase of your next vehicle. With that in mind we do things differently here.

Rhinelander Auto Group proudly serves Northern Wisconsin with a full line of General Motors vehicles from GMC, Chevrolet and Cadillac. From brand new Cadillacs to used pickups for the farm, we've got you covered!
To be so effective that we are able to be helpful to others

Service center

Phone number (715) 804-4160

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–2:00pm
Sunday
Closed

Meet our employees

Reviews

(1,313 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Rhinelander Auto Group from DealerRater.

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Very quick & efficient service team. They also did a video, which was great to see them covering all the car components.

Very quick & efficient service team. They also did a video, which was great to see them covering all the car components.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Great and efficient service. Got in quickly and I have been very satisfied with Rhinelander GM.

Great and efficient service. Got in quickly and I have been very satisfied with Rhinelander GM.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
Worked with:
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The staff here is outstanding. Everyone involved in my buying process was fantastic. They dug for a great loan rate and were efficient. I've never had such a thorough test drive. - They explained everything. I was fully set up with apps too when I left the lot. Would definitely work with them again.

The staff here is outstanding. Everyone involved in my buying process was fantastic. They dug for a great loan rate and were efficient. I've never had such a thorough test drive. - They explained everything. I was fully set up with apps too when I left the lot. Would definitely work with them again.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Great service! Very timely manner! Friendly staff and knowledgeable! We will be returning for our services

Great service! Very timely manner! Friendly staff and knowledgeable! We will be returning for our services

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
Worked with:
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The service personnel were over-the-top friendly and accommodating. We're from out of town and had a breakdown. They diagnosed the problem and had us back on the road in less than two hours.

The service personnel were over-the-top friendly and accommodating. We're from out of town and had a breakdown. They diagnosed the problem and had us back on the road in less than two hours.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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My experience with the service department was incredible. Very friendly and making the appointment was a breeze. Definitely my go to dealer when I’m up here which is often! Thank you!

My experience with the service department was incredible. Very friendly and making the appointment was a breeze. Definitely my go to dealer when I’m up here which is often! Thank you!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Very helpful service…knowledge of inventory…pick the exact vehicle I was looking for…all employees were very helpful and friendly..help with keeping my monthly payments low…and I would recommend this place to all my friends and family…

Very helpful service…knowledge of inventory…pick the exact vehicle I was looking for…all employees were very helpful and friendly..help with keeping my monthly payments low…and I would recommend this place to all my friends and family…

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
Worked with:
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Dealer response

Barbara, we're glad to hear you found our staff was so knowledgeable and helpful! Your recommendation means so much to us and we're so happy to have earned it. Thank you for taking the time to let the world know about your positive experience. Have a great day!

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Fast knowledgeable service! Overall, it was a good experience! Would recommend Toyota Rhinelander to anyone!

Fast knowledgeable service! Overall, it was a good experience! Would recommend Toyota Rhinelander to anyone!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
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Dealer response

Thank you for the recommendation! We’re glad our knowledgeable team provided fast service and made your experience at Rhinelander Toyota a great one. We appreciate your support!

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Excellent service and experience. Couldn't ask for a more professional and knowledgeable staff: thank you

Excellent service and experience. Couldn't ask for a more professional and knowledgeable staff: thank you

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
Worked with:
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Dealer response

Ronald, we're happy to hear you had such a positive experience with our team! If you have any further questions, please don't hesitate to reach out!

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Great customer service and everything is done professionally. Have refreshments incase you need while waiting.

Great customer service and everything is done professionally. Have refreshments incase you need while waiting.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

Thank you for the kind review! We’re glad you received professional service and enjoyed the refreshments while you waited. We appreciate your business and look forward to seeing you again!

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