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Director, Research and Insights

Amie Lindaas

Amie Lindaas has more than 20 years of experience in market research. She is currently the director of research and insights at Cars.com, focusing on understanding the consumer journey and path to purchase in automotive. Over the years, Amie has designed hundreds of research projects and moderated many focus groups on consumer perceptions and experiences. Amie grew up in the Chicago area and has a huge passion for cars (especially German) and music.

Today’s car shoppers are buying with purpose. As consumers shift spending to essentials, car shoppers classify their next vehicle as a need, driving changes in urgency, pricing decisions and fuel trends.