Used Subaru Forester for sale near Fitchburg, WI under $100,000

Great service again. I have always had great service at Janesville Subaru. A little heavy handed on trying to get me into a new car.

LOVE this car, maybe a little biased since this is my 5th Forester, my 2nd Wilderness. My first Wilderness was totaled in a head-on collision when a young driver spilled coffee and veered into my lane and struck me head-on. That was my 1st Subaru Forester Wilderness and IT SAVED MY LIFE. Full curtain all-around airbag deployment with a roll, the Wilderness coming to rest on it's right side, me still strapped into seatbelt, and the Subaru automatic crash notification with a live person on the speakers asking me if I was ok and needed 911! Smoke still coming from the airbag deployments, and there is a live person coming over the speakers asking me if I'm ok. It was surreal. SUBARU FORESTER WILDERNESS SAVED MY LIFE! TYVM Subaru! LOVE this car! Gets 25+ MPG with conservative driving, a great ride and suspension, superior traction in mud and snow, load-out practically anything/rack bikes (or whatever on the roof racks), sleep in the back with ample room, superior rear-gate lift mechanism with memory, seats super-comfortable and easily adjustable, solid rear-seat leg-room, easy rear-seat fold-downs for massive cargo area that takes my full HVAC tool load-out for servicing ice baths all over the NorthEast US. A great value, especially CPO with +10K mileage (vs. new) MONEY WELL SPENT! SUBARU FOR LIFE

We were looking for a Toyota Highlander for many months and when we found one at Janesville Subaru, we were very excited. However, after reading some of the reviews we were hesitant. Happily, all of our reservations disappeared after speaking with Jeff, the GM and working with Michael the sales person. They alleviated all of our fears and were wonderful to work with. Excitedly, we drove home with a beautiful 2019 Toyota Highlander.

The Forester is the first SUV I ever owned. It has had a few issues, but the dealership, Kenny Ross in Irwin Pa, has always been top notch in customer service. First issue was the orignal tires went bald after only 10,000 miles. I called Kenny Ross and they said they would contact corporate. Got 4 new tires at no charge. Next issue I did not even know I had. Took it in for an oil change and they tell me I need a new CVT. Didn't know I had a problem. No charge again. Last issue was a radio that kept giving an error message and would not work. Took four visits to isolate the problem, but now have a new radio that brings in more stations. Again for free. Highly recommend the bumper to bumper warranty. Money well spent.

I recently purchased my second Subaru Forester from Don Miller East (Madison). I found the vehicle on-line and my questions were quickly answered by the Internet Sales Manager. The Sales Representative and Finance Manager treated me with respect and assisted in completing the deal with humor and in a hassle-free manner. The ending price was exactly as that quoted by the Internet Sales Manager - there were no hidden costs. I drove off the lot with a smile on my face and a low-cost monthly payment. The qualities of the vehicle and of the staff have made me a life-long customer.

I bought my 2025 Subaru Forester the middle of August and two weeks later took it on a 1500 mile road trip. My only complaints are the funky steering (extremely sensitive) and the 11.6" Infotainment screen occasionally freezing. That's not a good thing when driving in traffic. I wished it was AWD versus continuous four wheel drive. Overall, I do like the Forester better than the CR-V I had before.

Just purchased a Sante Fe Hybrid from Boucher in Janesville. The entire process of trading in our vehicle, picking up the new vehicle, and follow up support has been excellent. Cayden was just great to work with. Very professional in his approach with us. Nice people to work with in this dealership.

I have a 2020 Forester with 19000 miles. I love it, especially as a tall and aging man. It it easy to drive, easy to get in and get out. Miles per gallon is great, typically well over 30 mpg in day to day city driving. I have noticed a number of complaints about batteries. I think in 2019-2020 they had a bad supplier of batteries. My experience was total battery failure at about 10000 miles. I had to purchase a replacement from AAA. Such stories were common during that period. I was irritated but received reimbursement even though it is not typical for a dealer/car company to do so. Smart dealers want to keep your business. The only other expenses were created by potholes knocking the car out of allignment and nails in parking lots puncturing the same tire twice! Sweep your xxxx parking lots retailers and restaurants.

Starting the process for looking for a new to us van and CarMax was one of our stops. They had one we were really interested in, but between trade-in value and non-negotiable pricing (which we knew in advance) we realized it wouldn't fit our price range. Ryan was responsive, but not oppressive.

Other than battery replacement , car has been amazing ! 1 exception cup holders are located too far aft and require driver to look down to locate cup without removing eyes from road ! This issue has been partially addressed in later years by offsetting passengers holder slightly forward of drivers, but still awkward position ! both should be more forward nearer to dash !

Brian stayed in touch with me, eager to meet with me and help in any way. He showed me the cars I was focused on and didn't try to steer me in another direction. A very nice experience. Haven't completed the sale. Probably going somewhere else.

This is my first Subaru and I’m so impressed! Just a great drive! I love the safety and convenience features…but I also just love to drive again!!!

Great experience at Kunes! The staff were friendly, helpful, and never pushy. The whole process was quick, easy, and transparent. Drove away feeling confident and happy with my new car! Highly recommend.

I’ve owned this car for about 18 months. It has I bought it new and it now has about 17,000 miles on it. I love driving it. The safety features are excellent! The performance is good. I’m getting around 32 MPG for all around driving. I have the car maintained at the dealership and haven’t had any mechanical issues. I would definitely recommend this car.

I went there with my son last Friday after we left the Lexus dealership nearby. We were helped by a young man named Marco Damiani, and I thought that he did an excellent job of making us feel comfortable and showing us what we were looking for we went on a test drive of a couple vehicles. We didn’t buy anything at that time, but we are still thinking about it and if we decide to go there again, we will find Marco.

Great value considering the superior safety features, low maintenance and reliability. Rear wheel bearings have been replaced twice and just had the AC compressor and serpentine belt replaced. Albeit expensive repairs, all cars need something after the first 3 years. It's been 8 years and the car still run and drives like new.

Very responsive about the questions I had on the car Michael, Michelle, Tara all very helpful

This is my third Subaru Forrester. I like the newer safety features and ease of handling. The size is perfect for me, not too small or too big! I would recommend if you’re looking for a midsize vehicle.

they made the buying process easy.i loved how friendly they are.they go out of the way to give you the service you need. i enjoyed working things out with them. they are willing to do the best they can.

I purchased the 2023 Wilderness trim in August and I chose it because I live in a very snowy and mountainous area. I certainly needed an upgrade from my trusty 2wd, low-clearance hatchback. I can watch the season change with more peace of mind with its high clearance, AWD and features like Starlink and X-mode ready to step in when called upon. I’m a huge fan of the vehicle’s exterior styling and the interior feels luxurious and durable. The cabin is well-insulated from engine and road noise. One drawback is that the sound system lacks depth even with the base turned all the way up (I don’t have the Harmon Kardon stereo option). I’ve never owned a car with a sunroof before and I love letting in extra daylight and looking up at the cliffs and trees during stops so I can’t imagine life without it, now. Even the low beam headlights provide clear-as-day visibility on the darkest nights, but I’d be worried about blinding other drivers so I’d give more follow distance. Many reviewers seem dissatisfied with its acceleration, but it hasn’t felt underpowered to me and I drive a Chevy Suburban for work. It feels like I’m barely touching the accelerator to cruise up steep grades, but I’m a leisurely driver so my expectations differ. :)

Likes: spacious interior despite modest exterior dimensions, easy to maneuver, great visibility all around, comfortable ride, good traction, handling, and braking, nice interior finish on sport model, strong steering responsive headlights yet they don't blind opposing traffic, very good optional Harmon sound system, numerous effective safety features, low insurance premiums, adequate acceleration..a few cons: actual economy slightly under EPA estimates, seat may be a bit too firm for some but easy to address by adding a thin seat cushion, mandatory sunroof on all but the base model..I wish Subaru would just make that a single option..rough engine start-stop ..however I disable it each time I start engine so it can be a non issue...no reliability issues yet but since this has a cvt and fairly complex safety features, long term reliability is unknown..

Highly recommend this dealership! They are friendly. They took the time to explain all the car features and how they worked and answered all our questions completely. Would most certainly recommend them to family and friends. Will buy from them again. Great customer service!

My 2020 Forester does everything I ask it to, very effective and efficiently. I've owned over 100 vehicles in my life time and this one is with my top favorites. Good value, safe, economical, reliable, dependable, and over all quality is top notch. I am very pleased with this decision.

Everything about my experience was top notch. From the salesperson, Justin, the manager, Maik, and the finance manager, Mo. I truly felt like I was in the most capable hands. The best car buying experience I have ever had.

I have owned my 2017 Forester since late 2016. Except for normal maintenance I've had no problems with thr vehicle. All of the warning systems work very well,they have saved me from accidents numerous times. The automatic seat repositioning when some one else has used my is really handy eliminates all the adjusting needed to get the position back to my needs. Traction and controll during winter and bad weather are excellent. My forrester get used like a truck at times. Great overall car.

Subaru's personable service department has always gone above and beyond to make sure that we and our vehicle taken are care of professionally and kindly!

I got the 2025 Subaru Forester Touring. I stayed with Subaru because I loved my 2017 Touring. I'm familiar with the layout. Hybrid was not available, but I heard the battery cuts into the cargo space.

I knew what I was interested in. They helped me get that without any pressure. The price started out fair enough, and then with great communication, they made it even better. The vehicle was as advertised. The condition of the vehicle was solidly maintained. Sincere personnel working hard to satisfy my goals and their objectives. Perfect.

Great value! The ride is so smooth and the Forester holds the road really well on turns and curves. I got the base model and it still had great safety and comfort features. Very happy!

I worked with Aaron A. and he was very pleasant to work with, and him and the team at Goben made things go smoothly!

Next to top rating in Consumer Reports. Lives up to its rating 100%. Only concerns thus far, after three weeks of use. 1) takes time to learn use of various electrical and mechanical controls -- after 20+plus years of VW Jetta ownership, "a lot is different." Just have to be patient learning all the new features. 2) Auto-safety features (staying in lanes, braking distance warning, etc.) are helpful to some less-attentive drivers but annoying to this long-experienced user. Fortunately, they can be turned off and stop the chirping.

I just bought my 3rd Forester from Freehold Subaru. I had a great sales experience with Yuliya and explanation of the car from John. Very happy with this dealership since moving to Freehold.

I had an amazing experience searching for my new car! This Carmax has great customer service and salesmen!

At 78 we had a hard time getting in and out of my Acura TLX. This vehicle is so much better for my wife and myself. Vehicle has more interior space, rides smoother, more safety features, better gas mileage, etc. Only time will tell if it is as reliable. Had the car now for 2 months.

Even though they were short handed on the day I stopped to look at a used vehicle, they were polite and professional. I was able to test drive the truck I wanted to and the process of getting the paper work done to buy the it went smoothly.

Bought my 2015 Subaru 2.0XT Touring brand spanking new off the Subaru dealership's lot. Have owned it all this time about 9 years straight. Take care of your car with regular oil changes, servicing at recommended intervals, and your car will take care of you. Performed the required recalls during service periods. Not 1 single regret on owning this car, ever. It rides smooth and true. Had a clicking issue in the ball joints 2 years ago which Subaru fixed free of charge. Other than that, this car has been my dream machine.

Since 2014 I have purchased three new cars at Janesville Subaru (a Legacy, Forester Premium and recently a Forester Limited). Allow me to share my experiences. The salesperson I deal with is Deana Watry. Deana sold me my first car from this dealership – but it was not my first Subaru which was purchased back in the 1980’s! I was impressed with Deana from the start. She was able to answer questions and get me into a vehicle my wife and I were seeking. If Deana did not know an answer she would find it. Over the years of brining cars in for servicing Deana maintained contact and ensured things were continuing to go well. As a buyer in his late 60’s I have dealt with a variety of salespeople in other dealerships selling other makes and models. Most in sales are simply out for themselves and will tell you whatever they like to get a sale – buyer regret usually followed. Deana is personally interested in helping us get what we wanted within our budget. She understands that customer satisfaction is about integrity, being honest, follow-up and continuing to build trust. Yes, I will continue to buy from Deana – I hope you do as well. Now for the dealership. After purchasing a 2015 Legacy the driver’s seat could not be moved forward or back. A Rockford Subaru dealership wanted $2,000.00 to replace the seat. Subaru of America had me reach out to Janesville Subaru to have them evaluate the seat. Within 10 minutes the problem had been fixed. A quarter had fallen into the seat track and stopped the seat from moving. There was no charge. I gave the bent quarter to the service manager with my thanks! I’ve only had service done there since. Buying tires - they are competitive with the large retailers. This means free rotation with oil change and free car wash. Travel is part of my job. Having a dependable car is essential. The dealership is good at keeping me updated about regular maintenance. In the service department, Jonathan and others work to schedule according to your time frame. It has been common for me to get in on short notice. I like the dealership and believe you will as well. Be sure to ask for Deana if you want to buy.

I've had my 2025 Subaru Forester for a little less than a month. Pros: Smooth ride, comfortable seats, good sight lines out the windows, spare tire. Cons: Cost of extras already installed that I didn't want, duplicate control options for some items .