Ford Extends Certified Used-Car Plan

Ford must be feeling confident these days. Last week, the automaker began an extensive program to enhance the warranty plans for its used vehicles. According to The Detroit News, Ford extended its powertrain warranty from six years or 75,000 miles from the original date of sale to six years or 100,000 miles. It has also added a three month or 3,000 mile comprehensive warranty for all certified pre-owned vehicles and a 24-hour roadside assistance program.

Outwardly, Ford is promoting its improved reliability as one reason for the move, but economic factors may also be at work.

With the uncertain economy, frugal car-buyers looking for a used-car bargain are becoming increasingly popular. While Ford’s new-car sales have fallen 8.9% from last year, used-car sales are up 10%. Surveys by J.D. Power and Associates and Wachovia confirm that used-car sales are rising for the rest of the industry as well.

Ford Enhances Used-Car Plan (Detroit News)