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Video: BMW 1 Series

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When BMW introduced its new 1 Series at the L.A. auto show, we had a lot of questions. Would the 1 Series live up to the high standards of the brand? Would it come in costing less than $30,000 yet still maintain any excitement? Would it steal business from its best-selling cousin, the 3 Series? Cars.com senior editor Joe Wiesenfelder takes a closer look at the 1 Series to shed some light on the company’s much-anticipated new addition.

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