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Serra Toyota

(3,782 reviews)
Visit Serra Toyota
Sales hours: 8:00am to 8:00pm
Service hours: 7:00am to 3:00pm
View all hours
Sales Service
Monday 8:00am–8:00pm 7:00am–6:00pm
Tuesday 8:00am–8:00pm 7:00am–6:00pm
Wednesday 8:00am–8:00pm 7:00am–6:00pm
Thursday 8:00am–8:00pm 7:00am–6:00pm
Friday 8:00am–8:00pm 7:00am–6:00pm
Saturday 8:00am–8:00pm 7:00am–3:00pm
Sunday Closed Closed
2024 state dealer award
View 17 awards
2024 state dealer award 2023 state dealer award 2022 state dealer award 2020 state dealer award 2019 state dealer award 2018 state dealer award 2017 state dealer award 2016 state dealer award
2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2017 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award
New (205) 727-9172 (205) 727-9172
Used (205) 304-0114 (205) 304-0114
Service (205) 352-4508 (205) 352-4508

Reviews

(3,782 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Serra Toyota from DealerRater.

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Excellent service as always.

Excellent service as always. The staff was very friendly. Only had tires rotated. Quick service!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
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  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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0 people out of 0 found this review helpful.
Dealer response

We value your feedback about tire rotation at Serra Toyota Birmingham and appreciate you noting our staff's politeness. Thank you for choosing us.

Very helpful salesman and the service dept was busy but

Very helpful salesman and the service dept was busy but still was done within 1 hour

Rating breakdown (out of 5):
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  • Buying process
  • Quality of repair
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  • Overall experience 4.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We appreciate the kind words about our sales team and service department at Serra Toyota Birmingham. Glad we could meet your timeline expectations, too.

Excellent service throught the business.

Excellent service throught the business. Experience was thr best ever purchasing a vehicle from Serra

Rating breakdown (out of 5):
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  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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0 people out of 0 found this review helpful.
Dealer response

We appreciate your feedback. It's great to know your vehicle purchase at Serra Toyota Birmingham was a positive one. Take care and safe driving!

Easy buying experience.

Easy buying experience. Fair prices, didn't seem like they were trying to gouge me.

Rating breakdown (out of 5):
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  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We appreciate the kind words about your purchase at Serra Toyota Birmingham. We always strive for fair prices and a pleasant buying experience. Enjoy your new vehicle!

Staff are helpful and knowledgeable and are willing to

Staff are helpful and knowledgeable and are willing to work with you. Michael Shinkle was exceptionally helpful in getting me into my new vehicle.

Rating breakdown (out of 5):
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  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We appreciate your kind words about the staff here at Serra Toyota Birmingham. It's great to hear that Michael Shinkle helped ease your transition into a new vehicle. Thank you for choosing us!

They are friendly and seem to know what they are doing.

They are friendly and seem to know what they are doing. They are well organized.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

We are glad to hear you found our team at Serra Toyota Birmingham friendly, knowledgeable and well organized. It's important for us to provide you with great service. Thank you for your high rating.

Great experience.

Great experience. Friendly staff that go above and beyond to assist you in completing your deal. From the time you step through the door all staff was courteous and attentive.

Rating breakdown (out of 5):
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  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We're glad to hear you had a positive experience with our hardworking staff at Serra Toyota Birmingham. We take pride in assisting customers throughout the process, ensuring that everyone who walks through our door is met with courtesy and attentiveness. Thank you very much for your high rating.

Great experience, I feel like it was a fair deal on my

Great experience, I feel like it was a fair deal on my Camry. Thanks Devin Davis.

Rating breakdown (out of 5):
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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0 people out of 0 found this review helpful.
Dealer response

It's encouraging to hear you had a positive experience at Serra Toyota Birmingham and found your Camry purchase satisfactory. Your words acknowledging Devin Davis are appreciated too. Thank you for sharing.

Great to work with Erick, Frank and Sean on the deals!

Great to work with Erick, Frank and Sean on the deals! Will go back in the future!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We appreciate your kind words about the work of Erick, Frank, and Sean at Serra Toyota Birmingham. It's encouraging to know you found your experience satisfactory. We look forward to continuing our service in the future.

Abdoul is the best!

Abdoul is the best! He has the patience of Job! 😄 Made it a great experience.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
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  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We appreciate your high rating and are glad that Abdoul made it a successful experience for you at Serra Toyota Birmingham. Your recognition is appreciated, see you next time.