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Varsity Lincoln

(1,934 reviews)
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Sales hours: 9:00am to 6:00pm
Service hours: 8:00am to 6:00pm
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Sales Service
Monday 9:00am–6:00pm 8:00am–6:00pm
Tuesday 9:00am–6:00pm 8:00am–6:00pm
Wednesday 9:00am–6:00pm 8:00am–6:00pm
Thursday 9:00am–6:00pm 8:00am–6:00pm
Friday 9:00am–6:00pm 9:00am–6:00pm
Saturday 9:00am–3:00pm 9:00am–2:00pm
Sunday Closed Closed
2025 state dealer award
View 6 awards
2025 state dealer award 2024 state dealer award 2023 state dealer award
2025 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award
New (888) 483-8827 (888) 483-8827
Used (888) 484-3952 (888) 484-3952
Service (888) 659-4023 (888) 659-4023

Reviews

(1,934 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Varsity Lincoln from DealerRater.

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I leased a 2025 Lincoln Corsair Grand Touring from

I leased a 2025 Lincoln Corsair Grand Touring from Varsity Lincoln. Great vehicle! And I can't believe how great the service I received from Denise and Nolan... I rate myself as a picky customer who has specific wants and don't-wants... Instead of being tired of me, Denise and Nolan got me exactly what I wanted - in a tough way... Denise located the car, and Nolan drove 13 straight hours to get my car... What? Yes! 13 hours. No typo! I have never heard or received this great service! That was not the end but the start of the buying experience. The entire process was a complete joy. Whenever I need a vehicle, I don't think twice but always contact Denise from Varsity Lincoln with no hesitation. And I am sure I will do so for my life, as I know Denise, Nolan, and their team are working at Varsity! Thank you, Denise, Nolan, and Varsity team for life!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Thank you so much, James, for taking the time to share such a thoughtful review. Your kind words about Denise and Nolan mean the world to us. We believe in going above and beyond for our customers, and it's wonderful to see that reflected in your experience. We are incredibly grateful for your business and look forward to continuing to provide you with exceptional service for life! Enjoy your new Lincoln Corsair!

Thanks Sam for helping me find my beautiful new car.

Thanks Sam for helping me find my beautiful new car. Great selection and prompt care.

Rating breakdown (out of 5):
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  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Dealer response

So glad Sam could help you find the perfect car! Enjoy every moment in your beautiful new ride, and thank you for choosing Varsity! We look forward to having you back again!

By far, this was the best experience buying a pre-owned

By far, this was the best experience buying a pre-owned car. Josh Lattie, Jere Law and Stephen Elzein all treated me with respect, courtesy and fairness. I highly recommend Varsity Lincoln.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
Worked with:
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Dealer response

Thank you so much for your kind words! We're delighted to hear that you had such a great experience buying a pre-owned car from us. It is wonderful to know that Josh, Jere, and Stephen were able to provide you with the respect, courtesy, and fairness we strive for with every customer. We truly appreciate you taking the time to share your feedback and for your high recommendation of Varsity Lincoln. We look forward to serving you again in the future!

The service was exceptional and delivered promptly!

The service was exceptional and delivered promptly! Denise and her assistant Nolan demonstrated remarkable attentiveness and expertise in their work, along with impressive responsiveness. Lincoln Varsity truly boasts a top-tier professional team!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

We’re so glad to hear this, Victor! Denise and Nolan will be thrilled to know their efforts made such a positive impression. Thank you for recognizing our team’s commitment to exceptional service at Varsity Lincoln! We can't wait to have you back again!

The service was exceptional and delivered promptly!

The service was exceptional and delivered promptly! Denise and her assistant Nolan demonstrated remarkable attentiveness and expertise in their work, along with impressive responsiveness. Lincoln Varsity truly boasts a top-tier professional team!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Dealer response

Thank you for sharing your experience and giving us a 5-Star review. Denise and Nolan will be thrilled to know their efforts made such a positive impression. Thank you for recognizing our team’s commitment to exceptional service at Varsity Lincoln!

The service was not only good it was great!

The service was not only good it was great! communication between the dealership was above and beyond. I had asked about recalls Brandon had looked into it already. Thank you> Debra Grybb

Rating breakdown (out of 5):
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  • Buying process
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  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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Dealer response

Debra, thank you for sharing your experience! We’re so glad to hear communication went above and beyond and that Brandon had already looked into your recalls. We’ll be sure to pass along your appreciation to him.

Went to Varsity Lincoln in Novi to have my wheels

Went to Varsity Lincoln in Novi to have my wheels replaced and some repairs done to my F150 after my wheels were stolen and damaged to my vehicle caused by the tow truck driver. Needed my truck back asap due to a vacation plan I had. Richard the body shop estimator that was overseeing my repairs said they would do their best to get my vehicle back to me asap. He did just that! I had it back in less than 3 days and in time for my trip. Richard was very helpful, answered all my concerns and kept me up to date with everything. Thanks to all at the Varsity Lincoln team for getting my repairs completed right and quick. Sincerely, Daniel

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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Dealer response

Thank you, Daniel, for your thoughtful review. We’re thrilled Richard was able to assist you and ensure your F-150 was repaired quickly and with care. We truly appreciate your trust in us and are grateful we could get you ready for your vacation!

Fuel door housing failed.

Fuel door housing failed. Brandon was very helpful with the order. Job was completed timely, along with Quick Lane Oli change. Brandon also provided a few tire brands and pricing as that will be next replacement. Overall great service.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
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  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Dealer response

Jim, We’re glad Brandon could assist you with your repair, oil change, and tire information. It’s wonderful to know everything was completed in a timely manner. Thank you for choosing us and for your positive feedback!

They followed up immediately ,but ultimately ,through

They followed up immediately ,but ultimately ,through absolutely no fault of theirs ,I wasn’t interested in that car

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
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Dealer response

Thank you for your feedback, Perry! We’re happy to hear our team followed up quickly. Even though that car wasn’t the right one, we’d love the chance to help you find the perfect fit when the time is right.

The best dealership you could want.

The best dealership you could want. Sam Jamoua and Jere Law did a great job helping me. I purchased my third used car with this dealership. Service is great too.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

David, We’re honored to have earned your business for a third time! It’s wonderful to hear Sam and Jere took such great care of you and that our service team continues to meet your expectations. Thank you!