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North End Subaru

(1,852 reviews)
Visit North End Subaru
Sales hours: 9:00am to 7:00pm
Service hours: 7:30am to 5:30pm
View all hours
Sales Service
Monday 9:00am–7:00pm 7:30am–5:30pm
Tuesday 9:00am–7:00pm 7:30am–5:30pm
Wednesday 9:00am–7:00pm 7:30am–5:30pm
Thursday 9:00am–7:00pm 7:30am–5:30pm
Friday 9:00am–6:00pm 7:30am–5:30pm
Saturday 9:00am–5:00pm 8:00am–4:00pm
Sunday Closed Closed
2025 consumer dealer award
View 8 awards
2025 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award
New (978) 812-0383 (978) 812-0383
Used (978) 812-4578 (978) 812-4578
Service (978) 812-4005 (978) 812-4005

Reviews

(1,852 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of North End Subaru from DealerRater.

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Great service, nice people

Even though I didn't purchase my Outback from NorthEnd Subaru, they have done all the servicing on this car and I have always been pleased with the service I have received. We have bought other Subaru's from NorthEnd and will continue to do so. Service and the people such as David Fallon are great!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Quick, Easy, and Pleasant

I made an appointment over the phone to have my oil changed. I bought my car there so I had a coupon making the first oil change free. The change took about a half hour in which time I sat in their waiting room. They've got some extremely comfortable chairs, a large TV, free coffee, and water. When the service was complete David came out and went over the free diagnostic with me and let me know everything was okay. He also asked if there was anything else I needed and was very pleasant.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Great service

Your comment is awaiting moderation. My fiance and I had a great experience at North End Subaru in Lunenburg. I had just been on a car accident , that lead to my car being totaled ; we went car shopping knowing we still a few things from our insurance to take of due the accident . Joe, jessie and tom were all very helpfull and took extremely good care of us. It was a stress free process !

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Definitely would recommend this dealership to anyone...

Definitely would recommend this dealership to anyone looking to buy a subaru. Both North End Subaru and Mazda are great dealerships. Both were very helpful with my purchase of my new to me Subaru Forester! I love it! I will definitely come back for services and also another car in the future and will recommend them to anyone looking for a new or used car:) Although Frank did not completely finish the sale with me he was the first sales person I spoke with that made me want to come back. At the time they did not have exactly what I was looking for but instead of looking elsewhere I waited and came back. Great customer service and very friendly!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.

This was my first new car purchase and I can't...

This was my first new car purchase and I can't express how easy and stress free the experience was! Mike, Tom and all the team at North End were incredibly friendly and easy going. Mike went over all the details and helped me find exactly the car I wanted and Tom was very thorough in explaining all the financial details. I never once felt pressured or overwhelmed. This is my first Subaru and I absolutely LOVE my new car, especially the remote starter that I opted for that was installed in just a few hours (best money you'll ever spend!). I am 100% completely satisfied with the process and service I received and I have already recommended Mike and the North End team to numerous people. To all the people that told me horror stories about car shopping...you clearly didn't deal with Mike or anyone at North End Subaru!!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.

Best Around

No hassle, easiest car purchase I've ever made. I got a fair price on my trade and a great price on my new vehicle. Very happy with this dealership.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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I just purchased my first car from North End and it was...

I just purchased my first car from North End and it was an amazing experience. The staff I worked with made the first time buyer's program very pleasing and stress free. They worked to get me a great deal and a car that was most suitable for me.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.

awesome experience very happy

First new car in many years Greg Nuorimo made it painless & a very pleasant experience nothing like what I was expecting. Just a conversation between friends. Tom in Finance was very helpful also I love my new Subaru Legacy the Heated seats are the best and I am so glad I have them in my car this winter. I am looking forward to returning to North End for my car's service. Rewards program a plus

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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After going to several different dealers an not getting a...

After going to several different dealers an not getting a good deal, I thought this is my last chance. I had found the car I wanted. We went back and forth about the price, but in the end we got a good deal. Bob was very courteous and friendly. Overall experience was great. I would recommend this dealer to anyone.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
2 people out of 2 found this review helpful.

#1 service

Mazda service guys are awesome. They do everything they can to make you comfortable. Loaners when the car was going to take 3 hours to repair for my mistake. Price is great. Those "cheap" independent repair shops were 300 dollars more then them and they did it in half the time. Great guys at mazda

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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