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Borgman Ford

(202 reviews)
Sales hours: 9:00am to 4:00pm
Service hours: 7:00am to 3:00pm
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Sales Service
Monday 9:00am–8:00pm 7:00am–7:00pm
Tuesday 9:00am–6:00pm 7:00am–7:00pm
Wednesday 9:00am–8:00am 7:00am–7:00pm
Thursday 9:00am–6:00pm 7:00am–7:00pm
Friday 9:00am–6:00pm 7:00am–6:00pm
Saturday 9:00am–4:00pm 7:00am–3:00pm
Sunday Closed Closed

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Reviews

(202 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Borgman Ford from DealerRater.

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Had a 2nd engine put in my Car Escape in 12/25 Brought it back 1/23 “they forgot an engine seal, no oil. 3rd engine put in 4/23. Received the car, they had engine oil all over my seats. Now the engine is blown again due to the Egoboost faulty they knew about since 2019. Come to find out Borgman never replaced the faulty Egoboost Cylinder block. Went in to speak with the GM Matt Borgman, was denied, talked to Service Manager Kirk, very arrogant. Left message for Matt to call me, Been waiting for 3 days… I will never recommend anyone doing any business with Borgman Ford. They do not stand behind their work.

Had a 2nd engine put in my Car Escape in 12/25 Brought it back 1/23 “they forgot an engine seal, no oil. 3rd engine put in 4/23. Received the car, they had engine oil all over my seats. Now the engine is blown again due to the Egoboost faulty they knew about since 2019. Come to find out Borgman never replaced the faulty Egoboost Cylinder block. Went in to speak with the GM Matt Borgman, was denied, talked to Service Manager Kirk, very arrogant. Left message for Matt to call me, Been waiting for 3 days… I will never recommend anyone doing any business with Borgman Ford. They do not stand behind their work.

Rating breakdown (out of 5):
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Buying process
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Quality of repair
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Overall facilities
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Overall experience
1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Sales is wonderful but service is horrible. They dont care if they make mistakes. All they say is it happens all the time, bring it in and we will fix. When asked what they are doing to fix problem. Nothing, just keep wasting my gas and time coming back to fix. No thanks, done dealing with borgman service.

Sales is wonderful but service is horrible. They dont care if they make mistakes. All they say is it happens all the time, bring it in and we will fix. When asked what they are doing to fix problem. Nothing, just keep wasting my gas and time coming back to fix. No thanks, done dealing with borgman service.

Rating breakdown (out of 5):
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Overall experience
1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Dealer response

Hi, we are so disappointed to learn of this situation you have described. Please reach out to us at (616) 534-7651 when you have a chance so we can discuss your concerns in hopes of resolving this matter to your satisfaction.

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The entire staff works very hard at insuring a smooth and pleasant experience throughout the entire sales process. I especially appreciate the efforts of Billy Firn, my salesperson. This is the second vehicle I have purchased from Borgman and Billy has sold me both of them. I appreciate a no pressure approach and the complete dedication of the entire staff to make certain the experience is a positive and smooth transaction.

The entire staff works very hard at insuring a smooth and pleasant experience throughout the entire sales process. I especially appreciate the efforts of Billy Firn, my salesperson. This is the second vehicle I have purchased from Borgman and Billy has sold me both of them. I appreciate a no pressure approach and the complete dedication of the entire staff to make certain the experience is a positive and smooth transaction.

Rating breakdown (out of 5):
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Hi, thank you for taking the time to leave us your response to our Staff's outstanding customer service! Please let us know if there is ever anything else we can do for you! Safe travels!

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They were very helpful trying to find a car. They didn’t seem too pushy or like they just wanted to sell you a car. I really enjoyed my entire experience!

They were very helpful trying to find a car. They didn’t seem too pushy or like they just wanted to sell you a car. I really enjoyed my entire experience!

Rating breakdown (out of 5):
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Hi Zach, we are very happy to have provided you with such a positive experience! If you have any further questions, please give us a call. We're always happy to help!

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Working with Tod Tobin in purchasing our 2023 Edge was a great experience. We appreciated his understanding of what vehicle we were looking for, answering the questions we had and his low pressure approach in selling us the vehicle we eventually purchased. Thanks again Tod.

Working with Tod Tobin in purchasing our 2023 Edge was a great experience. We appreciated his understanding of what vehicle we were looking for, answering the questions we had and his low pressure approach in selling us the vehicle we eventually purchased. Thanks again Tod.

Rating breakdown (out of 5):
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Hi Tom, thank you for your wonderful response to the quality of service our Staff provides! If there is anything else we can do to assist you, please let us know! Take care!

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Jim @ Borgman was great to work with. Car buying is one of my least favorite activities, but he made it less painful. Friendly, helpful, not pushy; seemed to genuinely want us to be happy when we drove away with our "new" car.

Jim @ Borgman was great to work with. Car buying is one of my least favorite activities, but he made it less painful. Friendly, helpful, not pushy; seemed to genuinely want us to be happy when we drove away with our "new" car.

Rating breakdown (out of 5):
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Buying process
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Quality of repair
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Overall facilities
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Hello, we are very happy to have provided you with such a positive experience! Please let us know if there is anything else we can do for you; we are more than happy to help!

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Jim VanLierop was amazing to work with, he was friendly, honest, forthcoming, didn't push, and made sure the process was easy and fast. Curtis in finance was also very helpful and informative when choosing a warranty plan and lender. I could not ask for a better experience.

Jim VanLierop was amazing to work with, he was friendly, honest, forthcoming, didn't push, and made sure the process was easy and fast. Curtis in finance was also very helpful and informative when choosing a warranty plan and lender. I could not ask for a better experience.

Rating breakdown (out of 5):
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Buying process
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Overall facilities
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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We bought a car "long distance." Our local Ford dealer did not have the make and model we wanted in stock. We called Borgman Ford and talked to Jeff Richards. He took exception care of us he listened to what we wanted and found us a Bronco Sport that meet all of our needs. He patiently answered all of our questions. When we arrived in Grand Rapids we were sincerely and warmly welcomed. While I was competing the paperwork several people greeted and checked in with my wife. She was waiting with our dog in the parking lot. After the purchase was complete Jeff followed me to a gas station and paid for the new car's first fill up. We are more than satisfied with our purchase and I recommend asking for Jeff by name if you are purchasing a car. He will take good care of you. We will be purchasing our next car from him.

We bought a car "long distance." Our local Ford dealer did not have the make and model we wanted in stock. We called Borgman Ford and talked to Jeff Richards. He took exception care of us he listened to what we wanted and found us a Bronco Sport that meet all of our needs. He patiently answered all of our questions. When we arrived in Grand Rapids we were sincerely and warmly welcomed. While I was competing the paperwork several people greeted and checked in with my wife. She was waiting with our dog in the parking lot. After the purchase was complete Jeff followed me to a gas station and paid for the new car's first fill up. We are more than satisfied with our purchase and I recommend asking for Jeff by name if you are purchasing a car. He will take good care of you. We will be purchasing our next car from him.

Rating breakdown (out of 5):
Customer service
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Buying process
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Quality of repair
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Overall facilities
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Just bought a car from Borgman Ford. The Sale people really helpful. Listening to my needs and placing me in the car I wanted and not a car they want me to buy. The price was right and they give me a very fair price on my trade in. I did not feel any pressure to buy and after my purchase they spent a lot of time teaching me how to use my new car. There is a lot of new technology changes from my old car to this one. Thanks again to the whole staff and my sales representative Brandon

Just bought a car from Borgman Ford. The Sale people really helpful. Listening to my needs and placing me in the car I wanted and not a car they want me to buy. The price was right and they give me a very fair price on my trade in. I did not feel any pressure to buy and after my purchase they spent a lot of time teaching me how to use my new car. There is a lot of new technology changes from my old car to this one. Thanks again to the whole staff and my sales representative Brandon

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Hi, we're happy you found our staff to be so supportive during your experience here. Please don't hesitate to reach out if there's anything additional we can do for you.

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Over several decades, I have purchased vehicles from Borgman Ford and the salespeople have always been excellent to work with including my recent purchase. I appreciate the honesty and professionalism of Jeff and Curt in acquiring the new truck I just purchased.

Over several decades, I have purchased vehicles from Borgman Ford and the salespeople have always been excellent to work with including my recent purchase. I appreciate the honesty and professionalism of Jeff and Curt in acquiring the new truck I just purchased.

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Hi, we're happy you found our staff to be so supportive during your experience here. Please don't hesitate to reach out if there's anything additional we can do for you.

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