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Town East Ford

(3,433 reviews)
Visit Town East Ford
Sales hours: 9:00am to 9:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–9:00pm 7:00am–6:00pm
Tuesday 9:00am–9:00pm 7:00am–6:00pm
Wednesday 9:00am–9:00pm 7:00am–6:00pm
Thursday 9:00am–9:00pm 7:00am–6:00pm
Friday 9:00am–9:00pm 7:00am–6:00pm
Saturday 9:00am–9:00pm 7:00am–6:00pm
Sunday Closed Closed
2026 consumer dealer award
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2026 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2020 consumer dealer award

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New (469) 769-5087 (469) 769-5087
Used (877) 881-7281 (877) 881-7281
Service (469) 482-2359 (469) 482-2359

Inventory

See all 673 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since June 2001.
Town East Ford is the Dallas-Ft. Worth home for New Ford Trucks Cars and SUVs. We offer competitive pricing on Ford sales service and OEM Ford Parts. In addition to our selection of great new Fords we also are pleased to offer quality inspected used cars trucks and SUVs including Ford Certified. We have a great selection of preowned cars trucks and SUVs - from luxury vehicles to used cars. We carry all makes and models and are sure to have the right car or truck for you! Town East Ford is proud to introduce our Environmentally Friendly Collision Center. We'll help save the environment and save you money.
Home of the 2 yr/ 24K miles complimentary maintenance program.

Service center

Phone number (469) 482-2359

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
7:00am–6:00pm
Sunday
Closed

Meet our employees

Jimmy Hall headshot
Jimmy Hall
Inventory Manager
(52 reviews)
Rafael Morales headshot
Rafael Morales
Used Car Sales Consultant
(41 reviews)
Jeovanni Zapata headshot
Jeovanni Zapata
Sales Consultant
(22 reviews)
Cesar Melendez headshot
Cesar Melendez
Sales Consultant
(15 reviews)
Juany Barrientos headshot
Juany Barrientos
Sales Consultant
(9 reviews)
Blake Smithers headshot
Blake Smithers
Business Manager
(203 reviews)
Boris Loncaric headshot
Boris Loncaric
Business Manager
(151 reviews)
Cody Franklin headshot
Cody Franklin
New Car Sales Manager
(99 reviews)
Jacob T Randolph headshot
Jacob T Randolph
Business Manager
(89 reviews)
Jason Castro headshot
Jason Castro
Sales Consultant
(31 reviews)
Ozzy Ortiz headshot
Ozzy Ortiz
Used Car Sales Manager
(90 reviews)
Dallas Petriello headshot
Dallas Petriello
Business Office Manager
(84 reviews)
Matthew Haile headshot
Matthew Haile
New Car Sales
(17 reviews)
Gerald Whittington headshot
Gerald Whittington
Sales Manager
(38 reviews)
Jermaine Brown headshot
Jermaine Brown
Sales Consultant
(23 reviews)
Lance Smith headshot
Lance Smith
General Sales Manager
(20 reviews)
Terri Scott headshot
Terri Scott
Customer Relations Manager
(197 reviews)
Bertha Hernandez headshot
Bertha Hernandez
Sales Consultant
(57 reviews)
Diana Maldonado headshot
Diana Maldonado
Sales Consultant
(25 reviews)
Gamaliel Benitez headshot
Gamaliel Benitez
New Car Sales Consultant
(20 reviews)
Juan Ortega headshot
Juan Ortega
Sales Consultant
(40 reviews)
Melissa Green headshot
Melissa Green
Customer Relations Manager
(14 reviews)
Alan Del Rio headshot
Alan Del Rio
Sales Consultant
(4 reviews)
Natalie Camacho headshot
Natalie Camacho
Sales Consultant
(3 reviews)
Luis Sandoval headshot
Luis Sandoval
Sales Consultant
(3 reviews)
Chris Arana headshot
Chris Arana
Sales Consultant
(3 reviews)
Chayan Bueno headshot
Chayan Bueno
Sales Consultant
(1 review)
Ivan Caceres headshot
Ivan Caceres
Sales Consultant
(1 review)
Andrew De Jesus headshot
Andrew De Jesus
Sales Consultant
(1 review)
Lee Gurrola headshot
Lee Gurrola
Sales Consultant
(1 review)
Keagan Henderson headshot
Keagan Henderson
Sales Consultant
(1 review)
Trent Jones headshot
Trent Jones
Sales Consultant
(1 review)
Kenny Pham headshot
Kenny Pham
Pre Owned Desk Manager
(1 review)
Danielle Valverde headshot
Danielle Valverde
Sales Consultant
(1 review)
Hasan Al Rubaye headshot
Hasan Al Rubaye
Sales Consultant
Kolin Charboneau headshot
Kolin Charboneau
Sales Consultant
Gustavo Contreras headshot
Gustavo Contreras
Sales Consultant
Sonny Delfyette headshot
Sonny Delfyette
Sales Consultant
Odalis Gomez headshot
Odalis Gomez
Sales Consultant
Cintia Hernandez headshot
Cintia Hernandez
Sales Consultant
Noah Robles headshot
Noah Robles
Sales Consultant
Karen Romero headshot
Karen Romero
Sales Consultant
Zachary Smith headshot
Zachary Smith
Sales Consultant
Nikolas Tran headshot
Nikolas Tran
Sales Consultant

Reviews

(3,433 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Town East Ford from DealerRater.

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This was the most pleasant experience of purchasing a vehicle! I have already recommended Town East Ford to family and friends and, of course, told them to ask for Farle!! Because of the ease of doing business and an awesome sales rep, Town East has a customer for life!

This was the most pleasant experience of purchasing a vehicle! I have already recommended Town East Ford to family and friends and, of course, told them to ask for Farle!! Because of the ease of doing business and an awesome sales rep, Town East has a customer for life!

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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The sales man was very knowledgeable about the vehicle. He was patient to help the correct vehicle.

The sales man was very knowledgeable about the vehicle. He was patient to help the correct vehicle.

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing your experience with us! It is great to hear that our salesperson took the time to listen and help you find the right vehicle. We know that buying a car is a big decision, and having someone knowledgeable and patient by your side makes all the difference. We hope you are enjoying your new vehicle and look forward to seeing you again at Town East Ford.

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Natalie was my salesperson she was AMAZING. She listens, she’s a quick worker, & got me into my dream F-150. Thanks Natalie I will continue to come to you for my future car needs.

Natalie was my salesperson she was AMAZING. She listens, she’s a quick worker, & got me into my dream F-150. Thanks Natalie I will continue to come to you for my future car needs.

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing this wonderful feedback, Dlopezz! It is great to hear that Natalie made such a positive impression on you throughout the process. Finding the right truck is a big deal, and we are glad she took the time to listen and work efficiently to get you into your dream F-150. We look forward to being here for you again when the time comes for your next vehicle!

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Farle Lutian, Boris Loncaric, Lance Smith, Jacob Randolph and of course Kurt Jones did an excellent job getting me into a 2026 Ford Bronco Heritage after my car accident. Thank you so much 🙏

Farle Lutian, Boris Loncaric, Lance Smith, Jacob Randolph and of course Kurt Jones did an excellent job getting me into a 2026 Ford Bronco Heritage after my car accident. Thank you so much 🙏

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We are honored to hear about your experience, Kat! It sounds like Farle, Boris, Lance, Jacob, and Kurt all came together to make what could have been a stressful situation a lot smoother for you. Getting into a 2026 Ford Bronco Heritage after going through a car accident is quite a bright spot, and we are glad our team was able to help make that happen. Thank you for taking the time to share this and for the kind words for everyone involved!

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Farle was extremely knowledgeable, articulate, caring and willing to listen to about my situation, considered my limitations, as well as my ability to meet the requirements of the possibility of getting a car. Because of Farle’s thorough understanding my whole situation, he worked in such a way as to make it all work out within that day! He truly was a godsend and an extremely helpful professional to which I am truly appreciative. And when I drove off the lot, I hadn’t gone, but a few miles and the engine light came on. I texted Farle. and he told me to come right back. He would make sure the service technician Wade, (who was an absolute godsend and coordinating all of this with Farle) to make the experience even more exceptional! They took care of everything to assuage my concerns, possible fears, and made sure that I was taken care of. I came back today, 19 September because a part had to be ordered, and Jeff explained to me when they had finished examining the car yesterday the 18th, what was wrong that I would have to come back because the part had to be ordered. I came back today the 19th. There was another Mechanic it wasn’t Jeffrey, but there was someone else and I did not get his name. He was extremely kind told me that they would take care of it and they would get me out as soon as possible. An hour or so later he came in (that same technician) and said you’re good to go. Keys are in the car. I thanked him got in my car and it is running beautifully! This was a wonderful experience, and I am so appreciative of Wade, Farle, Jeff, and the technician that I saw on the 19th for the wonderful consideration, care and professionalism that was shown to me. They absolutely deserve five stars for the remarkable training, professionalism,,spirit, kindness, and efficiency. Thank you so very much Sincerely, Cynthia Navarrete

Farle was extremely knowledgeable, articulate, caring and willing to listen to about my situation, considered my limitations, as well as my ability to meet the requirements of the possibility of getting a car. Because of Farle’s thorough understanding my whole situation, he worked in such a way as to make it all work out within that day! He truly was a godsend and an extremely helpful professional to which I am truly appreciative. And when I drove off the lot, I hadn’t gone, but a few miles and the engine light came on. I texted Farle. and he told me to come right back. He would make sure the service technician Wade, (who was an absolute godsend and coordinating all of this with Farle) to make the experience even more exceptional! They took care of everything to assuage my concerns, possible fears, and made sure that I was taken care of. I came back today, 19 September because a part had to be ordered, and Jeff explained to me when they had finished examining the car yesterday the 18th, what was wrong that I would have to come back because the part had to be ordered. I came back today the 19th. There was another Mechanic it wasn’t Jeffrey, but there was someone else and I did not get his name. He was extremely kind told me that they would take care of it and they would get me out as soon as possible. An hour or so later he came in (that same technician) and said you’re good to go. Keys are in the car. I thanked him got in my car and it is running beautifully! This was a wonderful experience, and I am so appreciative of Wade, Farle, Jeff, and the technician that I saw on the 19th for the wonderful consideration, care and professionalism that was shown to me. They absolutely deserve five stars for the remarkable training, professionalism,,spirit, kindness, and efficiency. Thank you so very much Sincerely, Cynthia Navarrete

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We are delighted to read about the experience you had with our team. Farle, Wade, Jeff, and the technician who assisted you all went above and beyond to make sure you felt heard, cared for, and taken care of every step of the way. It means a great deal to us to know that even when an unexpected issue came up shortly after your purchase, our team responded quickly and made things right without missing a beat. That kind of follow-through is exactly what we strive for. Thank you, Cynthia, for taking the time to share such a detailed and heartfelt account of your experience. We will be sure to pass your kind words along to everyone involved.

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The sales person Natalie Camacho was very understanding of my needs very nice very professional took care of what I wanted in a short Manor, go to Natalie for your automotive needs!

The sales person Natalie Camacho was very understanding of my needs very nice very professional took care of what I wanted in a short Manor, go to Natalie for your automotive needs!

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We are grateful for you taking the time to share your experience with us! It is wonderful to hear that Natalie made the process smooth and tailored to your needs. We will be sure to pass along your kind words to her. We look forward to serving you again in the future!

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My experience yesterday was just as amazing as every visit with Farlie and the team. The hospitality, the clear way he explains the process, and the honesty about both the good and the bad always make me feel confident that I’m getting the best deal for my situation. From the general manager to Rafael in Finance, everyone made sure I understood the amenities and truly worked to find the right car that I wanted for me. I left feeling calm, stress‑free, and secure knowing I’m driving something safe, stylish, and built to last. I’m hopeful this car keeps its value — and if you see me again, it’ll be because this one is paid off and I’m ready for my final investment. Thank you Town East Family!!

My experience yesterday was just as amazing as every visit with Farlie and the team. The hospitality, the clear way he explains the process, and the honesty about both the good and the bad always make me feel confident that I’m getting the best deal for my situation. From the general manager to Rafael in Finance, everyone made sure I understood the amenities and truly worked to find the right car that I wanted for me. I left feeling calm, stress‑free, and secure knowing I’m driving something safe, stylish, and built to last. I’m hopeful this car keeps its value — and if you see me again, it’ll be because this one is paid off and I’m ready for my final investment. Thank you Town East Family!!

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We are overjoyed to hear that your experience was such a positive one from start to finish. It means a lot to know that the team made you feel informed, comfortable, and confident throughout the entire process. Hearing that you left feeling calm and secure is exactly what we work toward with every visit. We are grateful for your kind words and for trusting us with something as important as your next vehicle. We will be here whenever you are ready for that next chapter, and we hope to see you again soon!

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Great service , salesman Cesar Melendez was really helpful , he knew exactly was I was talking about when I told him what I was looking for.

Great service , salesman Cesar Melendez was really helpful , he knew exactly was I was talking about when I told him what I was looking for.

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

We are absolutely thrilled to hear about your experience with us! It is great to know that Cesar was able to understand exactly what you were looking for and make the process smooth and straightforward. We will be sure to pass along your kind words to him. We hope to see you again in the future!

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Farle and anuj is amazing. This is my 5 th .car . I will only come to them for a new car

Farle and anuj is amazing. This is my 5 th .car . I will only come to them for a new car

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

We are grateful to hear that this was your fifth purchase with us and that Farle and Anuj made each experience worth coming back for. That kind of loyalty means a lot, and it is clear they have worked hard to earn your trust. We look forward to being your go-to for many more vehicles down the road!

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Very helpful and quick to respond. Would highly recommend doing business with Town East Ford.

Very helpful and quick to respond. Would highly recommend doing business with Town East Ford.

Rating breakdown (out of 5):
Customer service
—
Buying process
—
Quality of repair
—
Overall facilities
—
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Your review is appreciated, and we are glad to hear that your experience with our team was both helpful and efficient. Knowing that you would recommend us to others means a lot, and it reflects the level of service we work hard to provide every day. Thank you for taking the time to share your feedback, and we look forward to being here for you whenever you need us.

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