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Circle BMW

(4,572 reviews)
Visit Circle BMW
Sales hours: 9:00am to 7:00pm
Service hours: 7:30am to 6:00pm
View all hours
Sales Service
Monday 9:00am–7:00pm 7:30am–6:00pm
Tuesday 9:00am–7:00pm 7:30am–6:00pm
Wednesday 9:00am–7:00pm 7:30am–6:00pm
Thursday 9:00am–7:00pm 7:30am–6:00pm
Friday 9:00am–6:00pm 7:30am–6:00pm
Saturday 9:00am–5:00pm 8:00am–3:00pm
Sunday Closed Closed
2025 state dealer award
View 17 awards
2025 state dealer award 2024 state dealer award 2023 national dealer award 2023 state dealer award 2022 state dealer award 2021 state dealer award
2026 consumer dealer award 2025 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award

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New (888) 467-3498 (888) 467-3498
Used (888) 237-9179 (888) 237-9179
Service (855) 370-3112 (855) 370-3112

Inventory

See all 616 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since June 2026.
1 is dedicated to excellence in all phases of the BMW ownership experience: sales service parts accessories lifestyle products and long-term customer support. Serving customers in Central New Jersey Circle BMW is one of the tri-state area's leading luxury automotive dealerships. In addition to new vehicles Circle BMW offers Certified Pre-Owned vehicles that meet demanding standards for resale. Our award-winning Service Department is among the top in the nation and is proud to employ the largest staff of BMW Master Technicians in New Jersey. Circle BMW is one of the largest BMW authorized stocking dealers of original equipment parts and
Circle BMW - Your BMW Store at the Jersey Shore

Service center

Phone number (855) 370-3112

Service hours

Monday
7:30am–6:00pm
Tuesday
7:30am–6:00pm
Wednesday
7:30am–6:00pm
Thursday
7:30am–6:00pm
Friday
7:30am–6:00pm
Saturday
8:00am–3:00pm
Sunday
Closed

Meet our employees

Reviews

(4,572 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Circle BMW from DealerRater.

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Let me start by saying Charles was the best salesman I ever worked with. He got out of a terrible situation with Empire Auto Mall in greenbrook to a brand new X1 2027. I cannot express my gratitude enough so hopefully this is a start. I HIGHLY recommend using Charles for all car needs.

Let me start by saying Charles was the best salesman I ever worked with. He got out of a terrible situation with Empire Auto Mall in greenbrook to a brand new X1 2027. I cannot express my gratitude enough so hopefully this is a start. I HIGHLY recommend using Charles for all car needs.

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5.0
  • Does recommend this dealer
  • Shopped for a new car
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0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing your experience. We're glad our team, especially Charles, could assist you with your new X1 2027. We appreciate you taking the trip from Edison to Circle BMW!

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Very pleased with the business transaction and working with James. Honest and upfront pricing. Highly recommend his services.

Very pleased with the business transaction and working with James. Honest and upfront pricing. Highly recommend his services.

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5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
Worked with:
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Dealer response

Thank you for recommending Circle BMW. We appreciate your positive feedback about our pricing and service, and we are glad to know Jim was helpful.

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This review is for Jim Hirsch at Circle BMW. Went to buy our daughter her first car. He was patient and didn’t push us to do anything that wasn’t in our best interest. We were very comfortable working with him. Entire buying process was great from start to finish. Patrick went over the vehicle and was great too: Thank you Jim for making this a fun and pleasurable experience.

This review is for Jim Hirsch at Circle BMW. Went to buy our daughter her first car. He was patient and didn’t push us to do anything that wasn’t in our best interest. We were very comfortable working with him. Entire buying process was great from start to finish. Patrick went over the vehicle and was great too: Thank you Jim for making this a fun and pleasurable experience.

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5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
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Great experience at this dealership! The staff was friendly, professional, and helpful throughout the entire process. They made everything smooth and stress-free. Highly recommend this dealership to anyone looking for a great car-buying experience!

Great experience at this dealership! The staff was friendly, professional, and helpful throughout the entire process. They made everything smooth and stress-free. Highly recommend this dealership to anyone looking for a great car-buying experience!

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5.0
  • Does recommend this dealer
  • Shopped for a new car
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0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing your positive experience with our team. We appreciate your recommendation and are glad to hear the process was smooth for you. Circle BMW values your feedback.

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I worked with Danny on our new car. He was a pleasure to deal with and helped us through our long decision-making process. We really appreciated his patience and transparency.

I worked with Danny on our new car. He was a pleasure to deal with and helped us through our long decision-making process. We really appreciated his patience and transparency.

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5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thank you for the amazing feedback. We are glad to know that our team, especially Danny, was helpful. We look forward to any future visits to Circle BMW!

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I had a very good experience at Circle BMW after going through a lot with another BMW I purchased at another dealership. Laura and Danny were extremely helpful in getting me out of my old car and into a new one! I would definitely recommend anyone interested in buying or servicing a BMW to go to Circle BMW!

I had a very good experience at Circle BMW after going through a lot with another BMW I purchased at another dealership. Laura and Danny were extremely helpful in getting me out of my old car and into a new one! I would definitely recommend anyone interested in buying or servicing a BMW to go to Circle BMW!

Rating breakdown (out of 5):
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5.0
  • Does recommend this dealer
  • Shopped for a new car
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0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing your positive experience with Circle BMW. We appreciate your recommendation and are glad our team, especially Laura and Danny, could assist you effectively.

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Excellent service, attention to detail, and willingness to go above and beyond to ensure my family got the best and most appropriate cars based on our needs.

Excellent service, attention to detail, and willingness to go above and beyond to ensure my family got the best and most appropriate cars based on our needs.

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5.0
  • Does recommend this dealer
  • Shopped for a new car
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0 people out of 0 found this review helpful.
Dealer response

Thank you for recognizing our team's efforts to meet your family's needs. We appreciate your feedback and support of Circle BMW.

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If you are in the market for a new or used BMW do yourself a favor and see Jim at Circle BMW. Honest, professional, and fun to work with. Always dreaded car shopping until I met Jim! Overall excellent experience with everyone at the dealership.

If you are in the market for a new or used BMW do yourself a favor and see Jim at Circle BMW. Honest, professional, and fun to work with. Always dreaded car shopping until I met Jim! Overall excellent experience with everyone at the dealership.

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5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Thank you for sharing your positive experience with our team at Circle BMW. We appreciate your kind words about your experience and about Jim. We hope to see you again!

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Danny Wong is amazing to work with! I got my second BMW lease with him, and I couldn’t be happier with the experience. He’s professional, kind, patient, and always makes the process smooth and stress-free. I truly appreciate his honesty and dedication to making sure his customers are happy. I highly recommend Danny to anyone looking for a BMW, and I’ll definitely continue working with him in the future!

Danny Wong is amazing to work with! I got my second BMW lease with him, and I couldn’t be happier with the experience. He’s professional, kind, patient, and always makes the process smooth and stress-free. I truly appreciate his honesty and dedication to making sure his customers are happy. I highly recommend Danny to anyone looking for a BMW, and I’ll definitely continue working with him in the future!

Rating breakdown (out of 5):
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thank you for the amazing feedback. We are glad to know that you had a good sales experience and to know that Danny was helpful. We value your business at Circle BMW!

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Couldn’t be happier with our new BMW. Thank you Jim for being the absolute best and getting the job done right!

Couldn’t be happier with our new BMW. Thank you Jim for being the absolute best and getting the job done right!

Rating breakdown (out of 5):
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Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Thank you for your positive feedback about your new BMW. We appreciate you choosing Circle BMW and are happy to know that Jim was helpful.

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