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Safford Kia of Fredericksburg

(794 reviews)
Visit Safford Kia of Fredericksburg
Sales hours: 11:00am to 5:00pm
Service hours:
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Sales Service
Monday 9:00am–8:00pm 7:00am–6:00pm
Tuesday 9:00am–8:00pm 7:00am–6:00pm
Wednesday 9:00am–8:00pm 7:00am–6:00pm
Thursday 9:00am–8:00pm 7:00am–6:00pm
Friday 9:00am–8:00pm 7:00am–6:00pm
Saturday 9:00am–6:00pm 8:00am–5:00pm
Sunday 11:00am–5:00pm Closed
2021 consumer dealer award
View 1 awards
2021 consumer dealer award

Reviews

(794 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Safford Kia of Fredericksburg from DealerRater.

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WYATT AND Daniel were absolutely wonderful and they got

WYATT AND Daniel were absolutely wonderful and they got us the perfect 🥰 car. A 2025 Seltos and it was the color and interior we desired. We couldn't be happier with their assistance and courtesy that they offered.. We look forward to a long relationship with them and Kia. They have battered 1000 percent regards their manner and understanding exactly the perfect solution car for us.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thanks for taking the time to share your feedback regarding your recent purchase experience at our Safford Kia of Fredericksburg. Your satisfaction is our top priority so hearing that you are happy with the service that you received is such an amazing feeling. Please always feel free to let us know if there is ever anything else that we can assist you with in the future!

My sales guy Carl was great but your detailing guy needs

My sales guy Carl was great but your detailing guy needs some schooling on how to clean a car.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

Hello Margie, We will be sure to pass along your kind words to Carl. We'll also speak with management about the detail performed on your vehicle.

Always excellent in service and professionalism.

Always excellent in service and professionalism. We’ve been customers since 2015 and have since then only purchased our cars from Kia and bring them for servicing because of their straight forward approach and great customer service

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Thank you for taking the time to share your feedback with us. We're delighted to hear that you are a loyal customer and happy with the service that you receive our team. We look forward to your next visit!

Great service.

Great service. They kept me very informed. I will definitely continue to bring my vehicle to this location in the future. Once again thank you for the great service.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Dealer response

Hi Nathaniel! We are so happy to hear that you will be continuing to bring your vehicle to our service department. Please always feel free to reach out :)

The treatment and dedication of how they do their work

The treatment and dedication of how they do their work are very professional also their attention to detail was world class

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

It's always such an amazing feeling to hear when one of our customers are happy with their experience with our team here at Safford Kia of Fredericksburg. If there is anything that we can assist you with in the future, please always feel free to let us know. Thank you!

Lee is awesome service Rep he always keep me updated on

Lee is awesome service Rep he always keep me updated on my vehicles I really appreciate him

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Thanks for the great feedback, Tank! We'll be sure to let our team know. If there is anything we can help you with in the future, please let us know!

Our salesman James Mack was incredible.

Our salesman James Mack was incredible. He was very patient explaining all of the options my son’s new car was equipped with. Second purchase from Safford Kia, we’ll be back.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

We are delighted to hear that you are a returning client of ours, Duffy! Please always feel free to let us know if there is ever anything else that we can assist you or your family with in the future. Congratulations on your purchase - enjoy!

Service manager very pleasant, check in was quick and

Service manager very pleasant, check in was quick and easy. Service was completed quickly. A nice experience.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

We're so happy to hear that, Lakeanna5300! We will be sure to pass along your very kind words. If there is anything else we can assist you with in the future, please let us know. Thanks again!

Thank you for all your help in purchasing our new hybrid!

Thank you for all your help in purchasing our new hybrid! Mack was attentive and knowledgeable. We appreciate his assistance in the whole process

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

You're very welcome, Lamont. Congratulations on your new Hybrid! We'll be sure to pass along your very kind words to Mack. Please let us know if there is anything else that we can assist you with in the future!

Noah our Salesman was great!

Noah our Salesman was great! Service representative personality is great! The service process leaves me feel not valued. Example: I called the service department twice to find the answer to a question and was asked if I wanted to make an appointment or ask a question. I elected to just ask a question. I was then sent to a voice mail which is fine if someone actually planes to call me back. But even after two left messages on different days I never received a call back. Second example: when I had my Niro checked for an issue I was told there was a service that was recommended. After asking what service that was I relieved that the recommended service was far from necessary. That told me that this policy was designed to fleece an uneducated customer by a service policy instead of respecting and valuing the customer. What an insult.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does not recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

Hello Ron, Thank you for taking the time to share your feedback with us. We're delighted to hear that your experience with Noah was great. However, we are very sorry to hear about your experience with service department and would like to speak with you about it. Please reach out to our Service Manager, Tony DiCino or our General Manager, Tony Long at your convenience at (540) 891-7400.