Serra Toyota of Traverse City

Purchased a 2013 Silverado pickup. Within one week the radio malfunctioned leading to a dead battery twice and the front brake pads were grinding. When changing the brake pads I noticed the sway bar had no connecting linkages. I know that I purchased a used vehicle as is, but also thought I was dealing with a upstanding dealership. When I contacted the dealer about my concerns over the sway bar links they stated they don’t do safety inspections on the type of vehicle I purchased and that used cars these days are like the lottery they hope you win but its a gamble. I had planned on purchasing another new vehicle in the next year or so. I can guarantee you that I will not be using this dealership and will be finding one that actually inspects they vehicles prior to sales. I understand the radio issues and brake pad but to let vehicles drive off your lot with missing suspension components is a huge safety concern and reflects badly on your reputation. Buyer beware and inspect the vehicle because they sure don’t.

It was awesome. Cory did an excellent job of making sure I got what I needed in the truck and communicating the arrival of the truck.

If you're buying a new Toyota, ask for Devon. He provides great customer service. This dealership is a good option if you live in a neighboring state but are frustrated with your local dealer.

I am overjoyed with my new Camry Hybrid. I have waited several months for just the right car at the right price and Cory made that happen! I connected with him and he made time for me. I drove from Holland, MI and was at a conference in Petosky, MI in early Oct. Cory will go the extra mile and he literally did because he drove to the airport to pick me while I was dropping off a rental car. He then took me back to the dealership and got me into my Awesome car at the price that I needed for my budget. He didn't try to pressure me into all of the bells and whistles. I felt like he truly listened to ME and want my needs were. It wasn't just another "sale". Cory is a true professional and really does care! I would recommend him 100%!! Call him if you are just thinking about getting a different vehicle. He will help you get what you want! THANK YOU Cory and SERRA Toyota!

Sheila made my first Toyota purchase a pleasant and simple process even though my distance from the dealership and work schedule made things challenging. In a market where cars sell themselves and others take you for granted, Sheila went above and beyond to provide a customer service experience that won't be forgotten.

Amazing service and sales team that work together to make it all happen. Last minute service needed to get our daughter on the road and the team at Serra took great care of us. Fast, affordable and always a wonderful experience.

Best buying experience I have ever had. Salesman was very professionals and friendly. Answered every question I asked. I will ask for kelvin on our next purchase.

Do not recommend horrible unreliable lie to your face service and act like your getting a good deal don't even try to expect professionalism from serra of traverse city bunch of liers

Absolutely excellent experience! Kelvin was a pleasure to work with from beginning to completion of the purchase and we are thrilled with our new Highlander! He listened to our needs, showed patience and care, and was very timely in all communications. This is our first Toyota, and when we buy another one, we will work with Kelvin. He’s an asset to the company.

Super happy with my experience factory ordering a new truck. The process was easy and they were fair and transparent. Much better experience than I have had at other dealers in the past.