New and used 2026 BMW X1 for sale near Upton, MA

My salesman Mario,was a gentleman.He honored the deal we made over the phone and internet we purchased on12-31-25.The dealership was very busy he handled it with poise and patience .My wife and I believe we got an exceptional deal,with very little haggling.

Thank you Ahmed for your professionalism and assistance. Almost 1 year after I purchased my car with Ahmed, he still follows up and even helped me during my latest maintenance appointment....That's what I call continuous and AWESOME customer service!!! "Shokran = Thank you" my friend.

Prompt efficient, thorough, organiz, and helpful. Have a great service center and I would highly recommend working with this team and Matt

Natasha was my advisor and worked with me on a deal for my new vehicle. We got the deal done relatively quickly on what looked to be a busy New Year?s Eve. Junior handled the financing paperwork. Was very straightforward and didn?t try to sell me all kinds of add-ons. Focused on the necessary items during signing and was out of there quickly.

I have leased several BMWs in NEW YORK and in Massachusetts as well as other brands of cars. Our salesman Pavlo Hoshovsky, is the best and nicest car salesman I have ever dealt with. I will highly recommend him to anyone who is in the market for a BMW. The Norwood dealership is well run too.

I can’t say enough great things about Hadi Islami. This is my second time purchasing a BMW from him and the experience was seamless. Hadi is honest and professional and a pleasure to work with. Wouldn’t buy a car from anyone else !!

I always enjoyed how you guys took care my car. Did excellence jobs . Thank you.

Great place to buy car and get the service done. The staff is knowledgeable, explained the problem and shared solution. My car was ready when I arrived.

Easy to deal with. Yvonne is a rockstar on sales! I definitely would recommend them!!

Excellent service. Would not hesitate to come back to this dealership. I will plan on buying my next car here as well. Good job. Thanks.

Best BMW dealership I’ve been to for service. And Brett from service is the REAL MVP‼️🙏🏾🤝. I highly recommend Herb Chambers BMW truly the best dealership experience

Since the 90’s I have owned 5 used BMWs. Once you drive them you don’t change horses. I have been bringing them for service there since 2009. Great service and no need to wait for parts as in other garages. They are stocked. And they treat the earlier models (older) BMW customers as well as they treat someone who is either buying a brand new one or has a new one. They run the cars through the wash when finished and wipe down the interior and vacuum - and it is a very classy touch. The wifi is strong so you can get work done when you are waiting for a repair. It’s painless.

Not sure why all the poor reviews, but I have had nothing but positive experiences with this dealership. As for someone that has had many, many cars in my lifetime, buying my 3rd BMW was a no brainer and this store seemed to have more stock of certified cars than any other. Ill always gravitate back to a Herb Chambers, since I bought two Lexus from the Sharon store and had a great experience with their sales and service (although I would never by another Lexus, but thats a different story). Herb Chambers dealerships are all about exceptional customer service and great relationships for the long term which is what I like. From start to finish, this dealership had great communication from online, text and in person and Ahmed, my sales person was exceptional, friendly and professional and I could not ask for anything better. Great service, great people and quality cars , I would highly recommend this dealership. The location is not ideal, and it is a smaller dealership with mostly cars in the showroom, but they do an excellent job.

What can I say. BMW Shrewsbury is the best BMW dealer in New England. They are a McGovern family owned dealership which prides itself on the highest level of professionalism. The communication and attention to detail is second to none. BMW Shrewbury will bend over backwards to go the extra mile to make things happen for their customers. They will search for you from other dealer allocations or have custom vehicles produced for you when many other dealers are lazy and just want to sell you their in stock vehicles. My sales associate, Nathan Reindorf, is awesome. Nate has been with BMW for 6 years, has a large client base and is simply excellent at his job. From the get go he was always friendly, helpful, accommodating and patient. Nate was able to get us our dream car, M4 Competition, from an already started build in Germany that was in allocation. The car came in quickly, was exactly as described and then Nate really stepped up to the plate. Nate and Paul finance were able to display their financial wizardry to get us where we needed to be in regards to monthly pricing. When making a large purchase such as a luxury vehicle it is important to feel as though you are getting a fair deal and with Nate you always knew he would be truthful and honest. After purchasing my vehicle Nate took the time to deliver the vehicle (go over all of the technology and functions). Matt, our service agent stopped by to introduce himself and offer his assistance if it was ever needed. I was contacted a few days after our purchase by both general managers, who both thanked me for my purchase via voicemail. How many dealerships have that attention to detail? In closing, if you are looking for any BMW I would suggest only looking at Shrewsbury BMW. They will work hard for you, get you the best deal and make you feel like part of the family.