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Kelly Ford

(3,869 reviews)
Visit Kelly Ford
Sales hours: 8:30am to 6:00pm
Service hours: 7:30am to 3:00pm
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Sales Service
Monday 8:30am–8:00pm 7:30am–6:00pm
Tuesday 8:30am–8:00pm 7:30am–6:00pm
Wednesday 8:30am–8:00pm 7:30am–6:00pm
Thursday 8:30am–8:00pm 7:30am–6:00pm
Friday 8:30am–6:00pm 7:30am–6:00pm
Saturday 8:30am–6:00pm 7:30am–3:00pm
Sunday 10:00pm–5:00pm Closed
2021 state dealer award
View 12 awards
2021 state dealer award
2026 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2021 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2017 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award

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New (321) 622-2284 (321) 622-2284
Used (321) 701-2694 (321) 701-2694
Service (321) 701-2690 (321) 701-2690

Inventory

See all 285 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since October 2020.
The Kelly family has owned and operated the Kelly Ford dealership for 50 years. Serving auto owners in Melbourne Rockledge Satellite Beach Palm Bay and all of Brevard Indian River and Martin counties is our family business. Putting you first is what's enabled us to grow into one of the area's top Ford dealerships. We take pride in offering a large selection of new Ford cars and trucks and a wide array of used cars from Ford and other makers. We will help you find the best vehicle for your needs. You can count on Kelly Ford for the biggest Ford discounts best used cars in Melbourne and highest trade-in values.
We are the Top certified buying center for RISK FREE USED vehicles in Melbourne Florida!

Service center

Phone number (321) 701-2690

Service hours

Monday
7:30am–6:00pm
Tuesday
7:30am–6:00pm
Wednesday
7:30am–6:00pm
Thursday
7:30am–6:00pm
Friday
7:30am–6:00pm
Saturday
7:30am–3:00pm
Sunday
Closed

Meet our employees

Reviews

(3,869 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Kelly Ford from DealerRater.

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The one salesman was one thing and the other was giving a different price. When it was called out, I wasn’t a valued customer.

The one salesman was one thing and the other was giving a different price. When it was called out, I wasn’t a valued customer.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
1.0
  • Does not recommend this dealer
  • Shopped for a new car
  • Did not make a purchase
Worked with:
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Dealer response

Thank you for your feedback, we take your assessment very seriously. I’m very sorry that you were not completely satisfied with your experience with Kelly Ford. Please reach out to me on my personal cell phone, 713-376-6777, so that I can address your concerns. Sincerely yours, Hunter Head, General Sales Manager, Kelly Ford.

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great service and all very professional waitng for my new truck to come in the r version

great service and all very professional waitng for my new truck to come in the r version

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

Michael, Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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Great sales team. They answered all my questions and my concerns in a positive and professional manner. The truck I purchased is almost perfect for a pre-owned vehicle.

Great sales team. They answered all my questions and my concerns in a positive and professional manner. The truck I purchased is almost perfect for a pre-owned vehicle.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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I have no issues with the dealership so far. Everything‘s been great. My salesman Caleb Cottrell has been very helpful. Thank you very much.

I have no issues with the dealership so far. Everything‘s been great. My salesman Caleb Cottrell has been very helpful. Thank you very much.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

David, Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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No issues with this dealership at this time. Remains to be seen! Salesman is very friendly!

No issues with this dealership at this time. Remains to be seen! Salesman is very friendly!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
4.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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From start to finish my experience with the purchase of my new F150 was trouble free. Negotiating price to deliver. The vehicle was the best experience I’ve had in five purchases with Kelly Ford. I would recommend Kelly Ford to my friends as they are genuine sales people trying to get you into the best vehicle to suit your needs.

From start to finish my experience with the purchase of my new F150 was trouble free. Negotiating price to deliver. The vehicle was the best experience I’ve had in five purchases with Kelly Ford. I would recommend Kelly Ford to my friends as they are genuine sales people trying to get you into the best vehicle to suit your needs.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Tony, Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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I've bought vehicles from many of the dealerships in the area, and Kelly has been the most honest dealership I've experienced to date. So far, I've purchased three vehicles from Kelly, and I've not had a complaint about the vehicle, the sales force or the service. The sales personnel at Kelly are congenial and seem happy in their work. This speaks volumes towards management, and I wouldn't hesitate to buy from them again. Some of the people I encountered at Kelly aren't listed in the survey, so to them also I say thank you.

I've bought vehicles from many of the dealerships in the area, and Kelly has been the most honest dealership I've experienced to date. So far, I've purchased three vehicles from Kelly, and I've not had a complaint about the vehicle, the sales force or the service. The sales personnel at Kelly are congenial and seem happy in their work. This speaks volumes towards management, and I wouldn't hesitate to buy from them again. Some of the people I encountered at Kelly aren't listed in the survey, so to them also I say thank you.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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Best experience I've ever had buying a used truck. After the Carfax, test drive, and help finding the lowest interest rate I was driving a rapid red 2024 F1 50 home. Would highly recommend Kelly Ford in Melbourne.

Best experience I've ever had buying a used truck. After the Carfax, test drive, and help finding the lowest interest rate I was driving a rapid red 2024 F1 50 home. Would highly recommend Kelly Ford in Melbourne.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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Thanks for getting me back on the road! Caleb did great on sales and Sandy on all the paper work. Trucks beautiful!

Thanks for getting me back on the road! Caleb did great on sales and Sandy on all the paper work. Trucks beautiful!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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Tommy did a great job. Things fell apart at the end and have still not been resolved nearly a week later. Someone jacked the floor mats from the vehicle. The replacements were botched & now I'm being promised "they're on order" with committed delivery date. This prompted me to re-review of the paperwork. Seems I'm also missing the tire cover. Also, I asked where the military rebate was in all the paperwork and was told it was in there. I'm pretty sure it's not and I'm out of pocket $500 on top of the other issues. Bottom line: Tommy the Salesman is great, one of the best I've ever had. The rest of the dealership needs a lot of work. Before you hit the approve button on your purchase, you have to really pay attention to make sure you're not getting screwed.

Tommy did a great job. Things fell apart at the end and have still not been resolved nearly a week later. Someone jacked the floor mats from the vehicle. The replacements were botched & now I'm being promised "they're on order" with committed delivery date. This prompted me to re-review of the paperwork. Seems I'm also missing the tire cover. Also, I asked where the military rebate was in all the paperwork and was told it was in there. I'm pretty sure it's not and I'm out of pocket $500 on top of the other issues. Bottom line: Tommy the Salesman is great, one of the best I've ever had. The rest of the dealership needs a lot of work. Before you hit the approve button on your purchase, you have to really pay attention to make sure you're not getting screwed.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
4.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Greg, Thank you for taking the time out of your busy day to share your experience with Kelly Ford. We understand that our customers and team members enthusiasm is the key to our company’s continued growth. We appreciate your business. If you should happen to have any questions or automotive needs, feel free to call me on my personal cell phone number. Hunter Head General Sales Manager (713) 376-6777

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