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West Side GM

(467 reviews)
Visit West Side GM
Sales hours: 8:30am to 6:00pm
Service hours: 7:30am to 5:00pm
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Sales Service
Monday 8:30am–6:00pm 7:30am–5:00pm
Tuesday 8:30am–6:00pm 7:30am–5:00pm
Wednesday 8:30am–6:00pm 7:30am–5:00pm
Thursday 8:30am–6:00pm 7:30am–5:00pm
Friday 8:30am–6:00pm 7:30am–4:30pm
Saturday 9:00am–3:00pm Closed
Sunday Closed Closed

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New (920) 354-4231 (920) 354-4231
Used (920) 354-4263 (920) 354-4263
Service (920) 354-6504 (920) 354-6504

Inventory

See all 77 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since September 2006.
Welcome to West Side GM! We are your premier Chevrolet and GMC dealer in Berlin WI. Let us show you around our locally-owned new and used car dealership. When you first arrive you might be surprised at our complete inventory of Chevrolet models. If you're coming in from out of town we have what you're looking for. We have served Wisconsin since 1946 and we are happy to extend our hospitality so come by and see what we have to offer!
FAMILY OWNED AND SERVING THE COMMUNITY FOR 79 YEARS!

Service center

Phone number (920) 354-6504

Service hours

Monday
7:30am–5:00pm
Tuesday
7:30am–5:00pm
Wednesday
7:30am–5:00pm
Thursday
7:30am–5:00pm
Friday
7:30am–4:30pm
Saturday
Closed
Sunday
Closed

Meet our employees

Reviews

(467 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of West Side GM from DealerRater.

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Scheduling with Jeff was straightforward and easy.

Scheduling with Jeff was straightforward and easy. The vehicle service was completed in the time promised. West Side is the only dealership that I trust to take my vehicles to for service or maintenance.

Scheduling with Jeff was straightforward and easy.

Scheduling with Jeff was straightforward and easy. The vehicle service was completed in the time promised. West Side is the only dealership that I trust to take my vehicles to for service or maintenance.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your wonderful review! We're pleased to hear that scheduling with Jeff was straightforward and that your vehicle service was completed on time. It’s great to know that West Side GM of Berlin is your trusted dealership for service and maintenance. We look forward to assisting you again in the future! West Side GM Team (920) 361-5100

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Great service but poor communication.

Great service but poor communication. I had to initiate communication because the had my vehicle for 3days without a single communication about my vehicle or the problem I brought it in for.

Great service but poor communication.

Great service but poor communication. I had to initiate communication because the had my vehicle for 3days without a single communication about my vehicle or the problem I brought it in for.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your feedback. We appreciate you taking the time to share your experience with West Side GM of Berlin. It’s great to hear that you received good service, but we understand your concerns regarding communication. We strive to keep our customers updated, and your feedback is valuable in helping us improve in this area. If you have any further questions or require assistance, please don’t hesitate to reach out to us directly. We hope to serve you better in the future! West Side GM Team (920) 361-5100

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Willing to work with you to make sure you get the vehicle

Willing to work with you to make sure you get the vehicle you want at a competitive price!

Willing to work with you to make sure you get the vehicle

Willing to work with you to make sure you get the vehicle you want at a competitive price!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 4.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your review! We appreciate your positive feedback and are glad to know you found our team at West Side GM of Berlin willing to assist you in securing the vehicle you want at a competitive price. If you have any further questions or need assistance, feel free to reach out. We look forward to serving you again! West Side GM Team (920) 361-5100

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Great service and liked everyone I met very friendly

Great service and liked everyone I met very friendly Thank you George Zinth Oshkosh Wisconsin

Great service and liked everyone I met very friendly

Great service and liked everyone I met very friendly Thank you George Zinth Oshkosh Wisconsin

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

Thank you, George! We appreciate your kind words about the service you received at West Side GM of Berlin. It’s great to hear that you found our team friendly and welcoming. We look forward to seeing you again in the future! West Side GM Team (920) 361-5100

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New vehicle purchase and has been in for service 12 times

New vehicle purchase and has been in for service 12 times with no resolution. Bob the service manager and Gene the service advisor does not return calls nor do they stay on top of getting resolution.

New vehicle purchase and has been in for service 12 times

New vehicle purchase and has been in for service 12 times with no resolution. Bob the service manager and Gene the service advisor does not return calls nor do they stay on top of getting resolution.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your feedback. We understand your frustration with the ongoing service issues and lack of communication regarding your vehicle. It is important for us at West Side GM of Berlin to address your concerns. We encourage you to reach out to us directly so we can discuss this further. Your input is essential as we continue working to improve our customer service standards. West Side GM Team (920) 361-5100

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The staff were friendly and knowledgable.

The staff were friendly and knowledgable. A few hiccups with the part needed for the repair but our "go to" rep kept us in the loop. Excellent workmanship and we highly recommend them!

The staff were friendly and knowledgable.

The staff were friendly and knowledgable. A few hiccups with the part needed for the repair but our "go to" rep kept us in the loop. Excellent workmanship and we highly recommend them!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 4.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your feedback, Carrie! We appreciate your kind words about our friendly and knowledgeable staff, and we're glad to hear that your representative kept you informed throughout the process. Your recommendation means a lot to us. If you ever need anything else, don’t hesitate to reach out to West Side GM of Berlin. We look forward to serving you again! West Side GM Team (920) 361-5100

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Good service, great communication, reasonable prices, and

Good service, great communication, reasonable prices, and help keeping my old car running. Thank you!

Good service, great communication, reasonable prices, and

Good service, great communication, reasonable prices, and help keeping my old car running. Thank you!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

Thank you for your wonderful feedback, Katy! We're thrilled to hear that you experienced good service and great communication with us at West Side GM of Berlin. We're always here to help keep your vehicle running smoothly. We appreciate your support and look forward to seeing you again soon! West Side GM Team (920) 361-5100

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I recently worked with Diane at West Side GM regarding a

I recently worked with Diane at West Side GM regarding a used 2018 Chevrolet Equinox for my son. Since I live 4 hours away, I asked for very detailed information before making the trip. Diane did send me a walk around video, but unfortunately it was raining and hard to see any detail. I specifically asked if there were scratches, dents, etc., and her response was essentially that she didn’t notice any but would check again when the rain stopped. I never received that follow-up. Based on the information provided, I placed a deposit and made the 4-hour drive to the dealership. Upon arrival, it was immediately clear that the vehicle had multiple rock chips, scratches, and dents, several of which were quite significant. Diane was not working that day, so I showed the issues to another salesperson, who spoke with the sales manager. Their response was to offer $150 off to fix some of the dents, which I agreed to at that point. However, after signing paperwork and preparing to leave, I discovered the passenger front door was rubbing against the front fender, with paint already worn off from the contact. Closer inspection showed the fender was pushed in. The salesman brushed it off as “just a used vehicle.” I was able to pull the fender out enough to get the door to clear, but by the time we returned home, it was rubbing again. Afterward, Diane followed up to thank me for the purchase. I explained my disappointment and also noted other issues, such as paint peeling on the driver’s side B pillar moldings and the fact that the vehicle smelled of smoke—none of which had been disclosed. I stressed that while I understand this is a 7-year-old vehicle, I felt it was significantly misrepresented, especially considering I drove 8 hours round trip based on the information I was given. Diane’s manager, John, later called me. While I explained everything politely and said I wasn’t asking them to fix every minor issue, I did expect some compensation for the major items that had not been disclosed. His response was simply that he has been in the car business for 40 years, he wasn’t interested in “he said, she said,” and they wouldn’t be doing anything further. Overall, I left very disappointed. The lack of transparency, poor communication, and dismissive response from management made this a frustrating experience. I would strongly caution others—especially those traveling from out of town—to be extremely careful and demand full transparency before committing to a purchase.

I recently worked with Diane at West Side GM regarding a

I recently worked with Diane at West Side GM regarding a used 2018 Chevrolet Equinox for my son. Since I live 4 hours away, I asked for very detailed information before making the trip. Diane did send me a walk around video, but unfortunately it was raining and hard to see any detail. I specifically asked if there were scratches, dents, etc., and her response was essentially that she didn’t notice any but would check again when the rain stopped. I never received that follow-up. Based on the information provided, I placed a deposit and made the 4-hour drive to the dealership. Upon arrival, it was immediately clear that the vehicle had multiple rock chips, scratches, and dents, several of which were quite significant. Diane was not working that day, so I showed the issues to another salesperson, who spoke with the sales manager. Their response was to offer $150 off to fix some of the dents, which I agreed to at that point. However, after signing paperwork and preparing to leave, I discovered the passenger front door was rubbing against the front fender, with paint already worn off from the contact. Closer inspection showed the fender was pushed in. The salesman brushed it off as “just a used vehicle.” I was able to pull the fender out enough to get the door to clear, but by the time we returned home, it was rubbing again. Afterward, Diane followed up to thank me for the purchase. I explained my disappointment and also noted other issues, such as paint peeling on the driver’s side B pillar moldings and the fact that the vehicle smelled of smoke—none of which had been disclosed. I stressed that while I understand this is a 7-year-old vehicle, I felt it was significantly misrepresented, especially considering I drove 8 hours round trip based on the information I was given. Diane’s manager, John, later called me. While I explained everything politely and said I wasn’t asking them to fix every minor issue, I did expect some compensation for the major items that had not been disclosed. His response was simply that he has been in the car business for 40 years, he wasn’t interested in “he said, she said,” and they wouldn’t be doing anything further. Overall, I left very disappointed. The lack of transparency, poor communication, and dismissive response from management made this a frustrating experience. I would strongly caution others—especially those traveling from out of town—to be extremely careful and demand full transparency before committing to a purchase.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

Thank you for sharing your experience with us. We truly appreciate your detailed feedback regarding the transaction with the 2018 Chevrolet Equinox. We understand your concerns about the condition of the vehicle and the communication surrounding it. At West Side GM of Berlin, we strive to maintain high standards of transparency and customer care, and it seems we missed the mark in your case. We want to assure you that your experience is valuable to us, and we will work on improving our processes to better serve our customers in the future. If you would like to further discuss your concerns, please feel free to reach out to us. We are committed to ensuring customer satisfaction and would like the opportunity to address your feedback directly. Thank you again for bringing this to our attention. West Side GM Team (920) 361-5100

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I recently worked with Diane at West Side GM regarding a

I recently worked with Diane at West Side GM regarding a used 2018 Chevrolet Equinox for my son. Since I live 4 hours away, I asked for very detailed information before making the trip. Diane did send me a walk around video, but unfortunately it was raining and hard to see any detail. I specifically asked if there were scratches, dents, etc., and her response was essentially that she didn’t notice any but would check again when the rain stopped. I never received that follow-up. Based on the information provided, I placed a deposit and made the 4-hour drive to the dealership. Upon arrival, it was immediately clear that the vehicle had multiple rock chips, scratches, and dents, several of which were quite significant. Diane was not working that day, so I showed the issues to another salesperson, who spoke with the sales manager. Their response was to offer $150 off to fix some of the dents, which I agreed to at that point. However, after signing paperwork and preparing to leave, I discovered the passenger front door was rubbing against the front fender, with paint already worn off from the contact. Closer inspection showed the fender was pushed in. The salesman brushed it off as “just a used vehicle.” I was able to pull the fender out enough to get the door to clear, but by the time we returned home, it was rubbing again. Afterward, Diane followed up to thank me for the purchase. I explained my disappointment and also noted other issues, such as paint peeling on the driver’s side B pillar moldings and the fact that the vehicle smelled of smoke—none of which had been disclosed. I stressed that while I understand this is a 7-year-old vehicle, I felt it was significantly misrepresented, especially considering I drove 8 hours round trip based on the information I was given. Diane’s manager, John, later called me. While I explained everything politely and said I wasn’t asking them to fix every minor issue, I did expect some compensation for the major items that had not been disclosed. His response was simply that he has been in the car business for 40 years, he wasn’t interested in “he said, she said,” and they wouldn’t be doing anything further. Overall, I left very disappointed. The lack of transparency, poor communication, and dismissive response from management made this a frustrating experience. I would strongly caution others—especially those traveling from out of town—to be extremely careful and demand full transparency before committing to a purchase.

I recently worked with Diane at West Side GM regarding a

I recently worked with Diane at West Side GM regarding a used 2018 Chevrolet Equinox for my son. Since I live 4 hours away, I asked for very detailed information before making the trip. Diane did send me a walk around video, but unfortunately it was raining and hard to see any detail. I specifically asked if there were scratches, dents, etc., and her response was essentially that she didn’t notice any but would check again when the rain stopped. I never received that follow-up. Based on the information provided, I placed a deposit and made the 4-hour drive to the dealership. Upon arrival, it was immediately clear that the vehicle had multiple rock chips, scratches, and dents, several of which were quite significant. Diane was not working that day, so I showed the issues to another salesperson, who spoke with the sales manager. Their response was to offer $150 off to fix some of the dents, which I agreed to at that point. However, after signing paperwork and preparing to leave, I discovered the passenger front door was rubbing against the front fender, with paint already worn off from the contact. Closer inspection showed the fender was pushed in. The salesman brushed it off as “just a used vehicle.” I was able to pull the fender out enough to get the door to clear, but by the time we returned home, it was rubbing again. Afterward, Diane followed up to thank me for the purchase. I explained my disappointment and also noted other issues, such as paint peeling on the driver’s side B pillar moldings and the fact that the vehicle smelled of smoke—none of which had been disclosed. I stressed that while I understand this is a 7-year-old vehicle, I felt it was significantly misrepresented, especially considering I drove 8 hours round trip based on the information I was given. Diane’s manager, John, later called me. While I explained everything politely and said I wasn’t asking them to fix every minor issue, I did expect some compensation for the major items that had not been disclosed. His response was simply that he has been in the car business for 40 years, he wasn’t interested in “he said, she said,” and they wouldn’t be doing anything further. Overall, I left very disappointed. The lack of transparency, poor communication, and dismissive response from management made this a frustrating experience. I would strongly caution others—especially those traveling from out of town—to be extremely careful and demand full transparency before committing to a purchase.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Thank you for sharing your experience, Brian. We understand your concerns regarding the condition of the vehicle and the information you received prior to your visit. At West Side GM, the team aims to provide accurate details and clear communication to help customers make informed decisions. If you’d like to discuss your purchase further, please feel free to contact us directly. Your feedback is valued. West Side GM Team (920) 361-5100

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Effectively took care of a secondary issue after body

Effectively took care of a secondary issue after body work in a timely fashion and provided service with a smile.

Effectively took care of a secondary issue after body

Effectively took care of a secondary issue after body work in a timely fashion and provided service with a smile.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for your kind words, Karen! It's great to hear that we effectively addressed your secondary issue after the body work and provided you with a positive service experience. At West Side GM of Berlin, we strive to ensure our customers are satisfied every step of the way. We look forward to assisting you again in the future! West Side GM Team (920) 361-5100

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