Most people in these parts laughed when I told them what I was driving last week. "A Daewoo? What's a Daewoo?" Ford Motor Co. isn't laughing. The Colossus of Dearborn is the front-runner in what has been a contentious bidding war to acquire the
beleaguered South Korean automaker, putting a staggering $6.9 billion on the table.
Daewoo, technically bankrupt, nonetheless has a thriving business in Eastern Europe and the Far East, producing a range of cars and trucks that Ford thinks
likely to provide it a quick-fix leg up in emerging markets. Daewoo certainly doesn't lack ambition. Though facing balance-sheet difficulties, it has even taken on the U.S. market, going from 15 company-owned stores... Read More