New cars for sale near Shell Lake, WI

Josh was very personable & nice to work with when buying our new Expedition. He made us feel very unhurried & comfortable making the right decision. He stayed long after closing time to patiently show us all its features. Josh is a great asset to your team!!!

Fast friendly service that didn't break the bank. Got right in. Clean waiting room. They said an hour and it was. Ford parts and fixed right. I will use them I the future.

We had the best service from Bob Brisky when we by another vehicle we will be going to him i have no complaints at all and the rest of the team at link for that helped us on Saturday May 10th you guys do such amazing work that you for all you help.

I’ve only had my Bronco for a little over month now and have only driven it for 2 weeks because I was away but I am very pleased with it and highly recommend it. My last vehicle was a Jeep which I drove for 10 years and never reached 60,000 miles. I am confident that my Bronco Sport will serve me just as well as the Jeep.

Link Ford in Rice Lake services both my Ford vehicles and I am very happy the quality of the service and the excellent customer service provided by the staff. Traci takes care of the communications and I recommend them to anyone.

I’m 54 years old and this is the most fun vehicle I’ve ever owned. I’ve always been a Chevy owner. I’ve had everything from a Corvette Z06 and Camaro SS to a Colorado ZR2 and this is the first time I have looked for excuses to drive a vehicle. It handles great, super comfortable and fun. Plus it looks great! It’s been every bit as reliable as any other car I’ve owned. Let’s talk fuel mileage… I’m averaging 29 mpg in the city.

I’m fairly new to the area, with that being said Link will be my dealership for our Ford Escape, I really appreciated the way Christina Peters listened to my concerns about the car and the way we drive it, she is obviously very knowledgeable about her position and pays attention to detail. I’ll definitely will be back Terry Staab Rice Lake

Great dealership! Alway willing to help. Excellent customer service. Always willing to help and makes the car buying experience less stressful.

I ordered my 2025 Super Duty Platinum and it came in the end of January. I usually custom order my vehicles and get all the extras on my trucks. The Godzilla V8 engine is a monster 7.3 liter with about 700 hp and 600 lbs of torque The cameras are remarkably clear and I can drive with the rear/side camera views live. Great safety feature. This truck is meant to tow heavy loads. Fuel mileage is not great but it’s as I expected.I feel the turning radius seems tighter/better than the F150 I used to have. I love the onboard scale in the truck bed. Very convenient. I have a g Factory generator also. I always put in a Line X spray in bed liner and have a roll n lock top…out of sight out of mind.The easy pull out steps make easy access to bed contents.A big Ranch Hand grill was installed to replace factory bumper because I drive in north Florida deer country. There is one thing I’d change, Ford used to give multiple interior colors and with my Platinum package it limited me to grey 🤦‍♀️. for a very expensive vehicle I should have had interior color choices. So I really don’t have much to complain about. This truck is a very strong towing machine. I also had dual exhaust installed, nice mud flaps and a different larger air filter.Such a great rumble sound now. It’s my fourth Super Duty and I’m very impressed with all of my options including the two front seats that totally recline if I had to sleep in this beauty. Never have I seen or driven a nicer truck.

Because of the best customer related service of my 2017 Ford F350 from the service manager, service writer and mechanics, I knew it was in my best interest to try and purchase my next vehicle from this location. I just purchased a 2024 Ford F250 because of the positive experience dealing with the general manager. This great experience continued with the rest of the sales personnel from ease of closing to going over the features of my new truck.

I went in for the works service and a complaint about steering wander on my 08 Merc Grand Marque. Brian told me no real issues everything was tight.Tire rotation on helped solve the issue.He finished up in a little over an hour. Always great service at Links in Minong.

Couldn’t have had a better experience. Logan and Joey took care of us and made a fair deal and didn’t try to sell us a bunch of stuff we didn’t need. We will definitely consider link forward in Minong for our next purchase. Very nice people!

Great pick up, decent truck like ride. Comfortable interior. Good fit and finish. Sales man at Paramount took care of the sale and afterward ensuring the accessories were installed in a timely manner.

This truck has all the options I could ask for. It is very comfortable and powerful. I like the ruby red color. We've only put a couple hundred miles on it so far, but everything works great.

Checked in for a works oil change and tire rotate. Truck was in and out very quickly. Service manager when over work done with me to make sure they did what I wanted them to do. Great service

I purchased a new 2025 XLT powerboost about a month ago. Got around 1500 miles on it. The overall performance of the truck is awesome. Its a good looking truck. I have added tint windows, hard bed cover and I am getting the upgraded leather package for it as well. The gas mileage is great and with hybrid it gets even better. The handling is good. The stop & go is also great. I went from a 2020 Nissan Titan to this F150 and must say I am impressed overall with the truck. I happy about the warranty that ford provided and look to maybe get the extended warranty when the time comes.