New cars for sale near Lena, WI

Had issue with alignment of bumper skin and quarter panel..they immediately apologized and ordered new skin for replacement.Awesome service and customer experience.

Beautiful vehicle great ride a little nosey tremendous amount of features on dash very comfortable, paint is smooth and excellent condition great lighting, excited to drive. Very proud to drive

Fernando was very helpful, and the process was very efficient. The only problem I had, and everyone else in the country, is prices are higher than what they should be, but I can't recieve fair value for my trade in.

My 2026 Buick Envista is a delight to operate. I love the heated steering wheel and heated and cooling seats. The slick dash board is easy to read. The trunk lid has three choices for the distance the lid will rise when opened so I can set it to open safely in my garage. I like the blue stitching on the inside doors and seats. It matches perfectly with the Aquamarine Blue Metallic outside color. The ability to start the car from the outside is another favorite feature. The back seat passengers are comfortable. I thank the designers and give this new car 5 plus stars. I am very happy with my selection.

Victor was knowledgeable and kind. He was thorough and very pleasant to work with. This is the 3rd vehicle i have bought from Bergstrom.

Easy purchase experience, would recommend to anyone looking for a new car. Everyone there was friendly and made the whole process as smooth as possible

Great atmosphere super clean Our salesperson was amazing super friendly very knowledgeablle of product and financing super helpful the best dealership experience I have received Tyler was amazing with all envolved in buying are encla

Always find the trucks we’re looking for to meet our family needs, especially for the Mrs.

I currently have a 2025 Ford Maverick truck that I purchased brand new off the lot in June 2025. It currently has 1735.0 miles on it, to date this truck has been an excellent vehicle in every respect. I am very pleased with the gas mileage I'm getting both in town and on the freeway. 23 city/ 34 hwy. IT does ride like a truck, because after all that's what it is. It handles very good both in town and on the highway. It's very roomy inside, for just the wife and myself. I am somewhat disappointed in the paint job, as it seems to get scratched and smudged pretty easy. Have to look it over every couple of days. I would gladly recommend the Maverick truck to anyone looking for a smaller truck, not want to tow or haul large loads. It has become my daily driver, and I'm able to leave my 2025 Nissan Pathfinder parked more or for longer road trips where the comfort is more desired. David Kiel

Great to work with! I ordered my truck back in 2022 and they kept me up to date and even helped my customize it / install parts on it when it came in!

Entire purchase from start to finish was smooth. This is the 4th time buying a new vehicle at this dealership.

Awesome, this was our first stop and we were so impressed that we purchased the Terrian.You had the color we wanted and the Terrian had everything we were looking for. Thank you

Great car and nice for trips or late night drives with friends or going camping in the woods or going with family places like stores

I have a 2025 lyriq for 6 months and have fallen in love with this car. Trouble free, comfortable, powerful acceration in a beautiful body. A few minor things, like having a bar graph and miles remaining instead of a number percentage for the state charge and could use slightly tighter steering adjustment. Otherwise it's the best driving vehicle, ICE or EV that I have owned. Do not hesitate.

We've had our Vistiq Sport for only a couple weeks - so I'm sure our view will evolve. Lots of positive things to say - performance, room, handsome (not gorgeous...it's no Aviator or Land Rover) design in and out, great range (we are seeing 330+ range), features for money, good visibility and appreciate the vegan 'leather' seats. It is, however, hard to master the infotainment system - super frustrating. The lack of Apple CarPlay is missed more than I imagined (does not seem like a sustainable strategy). Perhaps once we are able to drive it without having to hit enough buttons as if we were re-tasking a drone our love for it will grow.

We traded in our 2019 Buick Encore for this Terrain. Let's just say WOW on the room and comfort. We travel back and forth from NC to Ohio as family lives in both States. Well the Encore was nice on gas but not comfortable on long trips at all. This has great leg room (heated seats (both back and bottom) and this is a game changer for me with my arthritis. The cameras in this car are awesome. You can see clearly what is behind you when backing up. The lane assist will give you a little buzz in the seat on the side you have drifted too or if you are getting too close to an object or person when backing up. Nice cargo area. The back seat can also handle 3 adults with enough leg room. It's very comfy back there, I road in the back on the test drive since I sometimes sit in the back on trips so I can n change positions more. The 15 inch info center is impressive for sure. Still learning how to use it. If you want comfort in a nice looking SUV this is the one for you.

"I’ve owned this SUV for 6 months and it’s exceeded all expectations. The fuel economy is excellent for its size, the interior is spacious enough for my 4 kids and gear, and the safety features like adaptive cruise control make highway driving a breeze. The infotainment system is user-friendly, and the ride quality is smooth even on rough roads. I’d highly recommend this to anyone needing a reliable family vehicle."

Efficient buying experience, no high pressure up sells. Willing to work with vehicle customization requests. There were a few small issues with the vehicle, but the dealer worked to make things right. Thank you.

I was looking for a small, lightweight vehicle that I could flat-tow behind my motor home. Fewer and fewer vehicles are able to do so. Reading up on the new Maverick showed it would work for me. I liked the style and features of the XLT model. I visited a local Ford dealer and test-drove one. I was impresses with the interior space and comfort and the 13" touch screen. The hybrid model averages 42 mpg around town. The 4.5'pick-up bed serves my purposes.

I want to again Thank You, Roy Hubbard, for all of your help in purchasing our '22 F150 Powerboost.  We drove almost two hours to get this great low mileage truck at an unbeatable price. What a difference the experience purchasing this truck from you was compared to the idiocy we experienced trying to purchase a vehicle from the largest dealership in the state! It was a vehicle we really wanted, but we did NOT purchase from that other place, nor will we. For all of the help we didn't receive from that salesman, they might as well sell cars at a kiosk. I was very happy with you for the assistance we received with the options we included (warranty and paint/interior protection). You were willing to try to save us money where you could. At the other dealership, no such service.  It is what it is, take it or leave it.   We left it. And your "after the sales" help was greatly appreciated. Again, Thank You very much for the great experience!