New cars for sale near Sparta, MI

We had a Great Experience with our Our Salesperson - Pete Seif! He was personable & very helpful with helping us select our new Vehicle - Smart..knowledgeable & answered all of our Questions! Everything was handled very efficiently by Pete & other Team members…including a Trade In - Would highly recommend Pete if you visit Serra Honda! We appreciated his Expertise & willingness to go the “Extra Mile” Thank You!!

Great car. Love Honda. Interior is fantastic. Touring comes with a lot of useable features. Exteriors looks sharp, not a box. Pick a good dealer for service.

I purchased a 2015 Terrain and I love it . Sean my salesman's Sean was helpful and friendly. I highly recommend them. The staff are helpful and friendly as well.

Service advisors definitely wanted to see the service done right and in a timely manner.

I absolutely love my new Kia Sorento! It has so many safety features that I actually am saving money on my car insurance with a brand new car! It drives smooth and is just the right size! One feature I didn’t get but would have liked is seat memory but if I don’t let my husband drive, I don’t have to worry about it! Lol 😂 I also wish the head rest were adjustable forward and back. I can’t seem to get my seat comfortable for my back and I’m a bit on the shorter side so the headrest hits a weird spot if I have the seat where I need it for my back. Bad back problems 🙄

Brian replied quickly and tried to meet my needs. I would recommend him and use him in the future.

I purchased the 2026 Passport Trailsport Elite model and am very happy with it. I love the many extras that this package has, especially the heat/cool seats, as well as the heated steering wheel. I love how roomy and comfortable the ride is in both front and passenger seats. I will definitely travel in this vehicle. This is a reliable and a good looking vehicle that I plan to own for a long time.

They were fantastic from beginning to end. I had the privilege of working with Eli Bailey and he was quick to respond, so helpful and explained everything in such great detail. They took such great care of the whole process.

I recently called with questions regarding thinking about purchasing a newer car. I spoke with Melissa at the reception desk and wanted you to know how polite and knowledgeable she was than you Melissa

Recently purchased a used vehicle Very hassle free. Sales person Justin was great. Very helpful addressed all our needs and concerns. Vehicle was from Canada was upfront about the warranty not transferring. We were able to purchase an extended warranty at a reduced rate with better coverage than the balance of the factory warranty Overall very good experience

love the relaxed new facility and excellent follow up received from the service adviser

We did a lot of comparison between the F250 and other American made pick up models. In our opinion, the 2026 F250 platinum model offered the best value for our purposes. We are very pleased so far.

Everyone was super friendly and knowledgeable. They were able to make the repairs on my vehicle in a timely manner! HIGHLY RECOMMEND!

I have a troublesome Durango that has a few issues 2012 model have already been to two other west Michigan dodge dealers whom I felt were not interested in my problems Deur Speet treated me very well and is taking care of the problems I am very appreciative of there concern when it comes to my next new car I will be shopping at Deur Speet

Great car. I also have a 2018 with 100K plus miles that has had zero problems. Comfortable, good. fuel economy and can haul a lot of stuff.

Great dealership. Wonderful customer service! Very happy with the professionalism and timely work. All of the staff seem to enjoy working there and are helpful.

For a non full size pickup it seems pricey, but then again full size truck prices are ridiculous. The interior is really nice, spacious and well built. The truck handles incredibly well, and the 4 cylinder turbo has plenty of power. I was impressed with it's 6,000+ towing power. The exterior is mean looking and looks great heading down the road. I bought a SR model because I need a truck, not something full of options. The only downside is the box is smaller and holds a lot less than a full size and the Toyota sense safety is a bit much. I know it's there for a reason but it can be confusing.

Ted Rabourn was our salesman and helped us upgrade our Wrangler JLU Sahara to a new(er) Wrangler JLU Rubicon. The service was personable and the process of buying the Wrangler straight forward.

Great experience with Andy in sales, he made my dream of a Rubicon Gladiator a reality. He was friendly and easy to work with, he was diligent and knowledgable with his communication.

This is my 4th RAM 1500 and is, so far, the best I have owned. The interior is much more appealing to the eye, the user interface on the large display is second to none, and for a tech geek like me, it really seals the deal. The sound this truck makes when started or when gassing it sound much more like a sports car than a truck. It has plenty of room for 5 people to be comfortable. What an amazing truck.

Took my Titan in for a recall and they completed the work in less time than originally expected. Nissan of Muskegon was very helpful and so easy to work with for scheduling! Thank you Nissan of Muskegon!

Amazing service at the dealership level. Just made the new 2025 Armada , that much more awesome. The team at City Limits Nissan in Austin, Texas, rocks !

Ted Rabourn worked with me to find the perfect vehicle. I was disappointed after test driving the original vehicle I was interested in. He suggested some other options in a no pressure manner and ultimately I ended up loving a vehicle I probably wouldn’t have even considered because I assumed it was out of my budget.

Had a great experience with Owen Sweezer. Was better than anyone I've ever worked with before.

educated staff and very friendly service! Quick and easy 😎very easy people to work with. Was able to find everything I needed very easily! Thank you

The guys at Zeigler Ford Lowell MI are top notch - from Bill Meier in sales to Zach Cardis in finance to all the service guys and a shout out to Sherri who transports / delivers vehicles Will definitely recommend everyone to their dealership.

In looking elsewhere decided not to proceed. Nothing to do with the dealership. Everything to do with the vehicle and price offered.

I bought a 2026 Tiguan SE R-Line Black FWD on 12/06/25. After 2 big road trips and 2825 miles I’m averaging 29 mph and love the overall seat comfort, performance and feature set. This is my 5th VW/Audi, following an ‘87 Golf GT, ‘05 A4 Avant, ‘09 Passat and ‘12 Golf TDI 6m wagon. This generation Tiguan has recaptured a lot of the old VW magic: thoughtful design, higher-quality materials and smart packaging. It feels like it should cost more than it does! It drives more like a lifted wagon than an SUV/crossover.

My buying experience was simple, helpful and flawless. Oswaldo was a pleasure to work with.