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Sunset Ford of Waterloo

(2,093 reviews)
Sales hours: 8:30am to 6:00pm
Service hours: 7:30am to 5:00pm
View all hours
Sales Service
Monday 8:30am–7:00pm 7:30am–5:00pm
Tuesday 8:30am–6:00pm 7:30am–5:00pm
Wednesday 8:30am–7:00pm 7:30am–5:00pm
Thursday 8:30am–6:00pm 7:30am–5:00pm
Friday 8:30am–7:00pm 7:30am–5:00pm
Saturday 8:30am–5:00pm Closed
Sunday Closed Closed
2025 consumer dealer award
View 10 awards
2025 consumer dealer award 2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2017 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award
New (618) 400-4015 (618) 400-4015
Used (618) 400-4016 (618) 400-4016
Service (618) 400-4017 (618) 400-4017

Reviews

(2,093 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Sunset Ford of Waterloo from DealerRater.

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1/20 & 1/23

I bought my first car with you guys and just bought my second and you guys are great. You guys kept in contact with me. Made sure I had everything I needed before I pulled off the lot. Will diffenitly recumend you. Thank you so much for everything!!!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We truly appreciate you taking the time to write a review of your positive experience with us, and we can’t thank you enough for your referrals and repeat business. We look forward to helping you out in the future in any way we can.

Best Sales experience with Jon

I went in expecting to purchase a used vehicle. I didn't even want to consider a new vehicle thinking it was out of my price range. Jon Loyd warmly greeted us, was very kind and genuine. Jon took the time to give me all of my options and was never once pushy. I ended up getting a brand new car that I LOVE and can afford. Jon even took the time to make sure I knew how everything worked and was set up properly as far as connecting the blue tooth with my phone, etc. I highly recommend Sunset Ford! It was worth the hour drive to get there, especially because Jon made our experience so worth it!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thank you so much for your kind words and recommendation! We appreciate your business and we can't thank you enough for choosing to purchase a vehicle from us. We hope you enjoy it for years to come and we look forward to working with you in the future.

Jon is great to work with

We went in looking at a specific vehicle that we had found online. Jon was there to help us out throughout the process. Jon and the entire team at Sunset Ford were very transparent, honest and not pushy in the least bit. Jon is a personable guy that just wants to help you ease through the purchasing process. We were very pleased with the work that Jon and the rest of the team were able to provide us.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
2 people out of 2 found this review helpful.
Dealer response

Thank you so much for the outstanding review! Our team really enjoyed having you here and we can't thank you enough for your business. It is wonderful to hear that Jon provided you with the service you deserved and we wish you all the best. Welcome to our family, come back and see us again!

great experience

This was our first time at this dealership, the staff was friendly. Each one did a great job of answering all our question and explaining everything to us.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We truly appreciate the positive feedback on your experience with us. We hope you’ll share your experience with others, and we look forward to your next visit. Welcome to our family!

2018 Raptor purchase

Working with Joe Hill and Jimmy Williams was a true pleasure. I got an amazing vehicle, and they made the process so smooth. I will definitely be heading their way again in the future. Travis

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thank you so much for the outstanding rating! It is wonderful to hear that both Joe and Jimmy provided you with the service you deserved. Our entire team enjoyed having you here and we can't thank you enough for giving us the chance to earn your business. We wish you all the best, come back and see us again.

Terrible customer service!!!

I called to make a service appointment because my service engine light was on the soonest they could even see it was 2 weeks. When I said my daughter drove this car and she was on break from college 4 hours away they basically said not their problem. I said we could take it to St. Louis location the lady told me the first available appointment there was a month away. I made first appointment available for a Friday and asked if it could be ready for Saturday because my daughter had to return to school Sunday. The lady said she couldn’t say because they had to run diagnostic so I offered to leave it there early so they could run diagnostic whenever they could find a minute. She shot this idea down also. So I did the only thing I could and made appointment for first available day. I brought the car the day before and talked to the actual service department and explained my dilemma. Justin made it seem like this wasn’t a problem to get it done and would call me the next day after he figured out was wrong the next day. At 3pm when I hadn’t heard from him I called to only get his machine. He finally called back at 7:30pm with more excuses. He said they knew what was wrong but just didn’t have time to call warranty department that day it would be Monday. He acted like he didn’t remember the conversation about my daughter going to school 4 hours away the next day. His response was well it might be ok for her to drive it but he wouldn’t. He told me if the check engine light started to flash to tell her just to pull over and stop driving. Really I don’t think so!!! Never again will I buy a car here and I will make sure everyone I know of the TERRIBLE CUSTOMER SERVICE!!!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.

Great Experience

The entire process of my purchase was the best experience I have ever had purchasing a vehicle. I knew what I wanted and made an appointment. No pressure, no anxiety, no haggling just quick and easy deal. Joe Hill greeted me at the door, clearly explained of all the featurest before my test drive started and was a great navigator, letting me know well ahead of time when I needed to turn. Jimmy Williams explained all of the financing and warranty options and was very informative. Again, no pressure at all. He was very friendly and had my paperwork ready and finished the sale expediently. Shopping gives me anxiety even the grocery store, but Joe and Jimmy were the best and I would recommend them in a flash to anyone looking to purchase a Ford. Joe synced my phone and I was out of there in no time. Thank you both for making the process as smooth as possible.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thanks so much for sharing your experience, and more importantly, thanks for coming to us for the purchase of your vehicle! It is great to hear that our team made it as simple as possible for you and provided you with the service you deserved. We hope that you love your new vehicle and enjoy it to the fullest. Please let us know if there is anything more that we can do and we'll see you next time!

Jon was patient and went above and beyond expectations.

It was my first time buying a new car and Jon was patient and informative through the whole process. He was professional and showed me features of my car that I was unaware of. He even helped me set my blue tooth up before I drove off the lot. Excellent work, keep it up! I would buy my next car there. Jimmy Williams had a great sense of humor and topped off the great experience I had at Sunset Ford.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Congratulations on your first new car! Our team really enjoyed working with you and we are so happy to hear that Jon provided you with the top notch service you deserved. We wish you all the best and our team is here for any future needs. Welcome to the family!

Jon really took his time and went out of his way .

Did an excellent job and went out of his way to help me. Thumbs up!!! He gave me a great deal at a great price. Thanks for the red bow. Wife loved it.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
1 person out of 1 found this review helpful.
Dealer response

We always encourage our employees to go above and beyond for our customers, and we’re so happy that our staff did just that! Thank you for your business. We hope you enjoy your new vehicle and we are here for any future needs!

I Keep Coming Back!

I have previously bought 2 cars from Sunset in Waterloo. So after a recent car wreck, I needed a new vehicle. I began my search with Sunset's website and contacted my previous salesman George. He got back with me right away, asked if I was ok, and sent me a list of possible vehicles. He already knew the criteria I use when purchasing a car. Like most people, my holiday schedule was crazy, but George lined up another salesperson to help if I came in when he wasn't there. They brought a vehicle that I was interested in over from the St Louis lot and let me test drive it. Of course, I did my research and checked prices and availability of vehicles at other places, but Sunset was by far the best! A week later I finally made my decision and purchased my 2015 Nissan Altima. Even though it was not a Ford product, George and Joe were able to answer my questions completely. All the staff were friendly and polite. George, Joe, and Jimmy took great care of me. So now, I have bought 3 cars from Sunset and I will keep coming back!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We are so sorry to hear about your recent wreck! We know that purchasing a vehicle following an accident can be stressful, and we appreciate you giving us the chance to work with you again. We can't thank you enough for your loyalty and our team wishes you many happy, safe miles. Enjoy your new car!