New cars for sale near Appleton, WI

I?m an extremely busy person in medicine . I came in with limited time and sleep. My dealer , Larry R was phenomenal. He had all ready with the parameters I gave. I was in and out in no time and left the same day with a new vehicle 2025 Chevy Trax.

Had issue with alignment of bumper skin and quarter panel..they immediately apologized and ordered new skin for replacement.Awesome service and customer experience.

My car started making a noise, and I was planning on taking it out of town. I took it to the Service Department before leaving and worked with Brian. Brian was a true gentleman and simply AMAZING! He listened to my concerns and made sure the issue was fixed. I am so blessed to have worked with Brian. Thank you, Brian!

So far, so good. My only real gripe is that a few interior details don’t feel as premium as they should, things like the sun visor, the lining inside the center console, and a couple other trim pieces. Weirdly, my 2019 Jeep Cherokee Limited has better lining materials and some more “premium” finishes than the CT4-V does in a few spots. That said, the seats are excellent, the climate controls are very good, and the infotainment is great, although it’s smaller than more modern cars, but I’ve found it’s perfect for this car, at least for me. Overall, it’s genuinely one of the most fun road cars I’ve ever driven. Passengers? Who needs them! The back seats are kinda just for show, so if you’re shopping for a family car or people carrier, this isn’t it. But if you want something that feels luxury (mostly), quick, and fun, this is a great vehicle. I also wouldn’t recommend the lower trims. I drove them all before deciding, and the V or Blackwing seemed the most worth the money. Bottom line, even with a few less-luxurious interior details, when I compared it to Mercedes, BMW, and other compact similarly spec'd luxury performance sedans, I couldn’t find anything that could compete for the price. I just wish they made this exact car in an electric because Cadillac electric cars are ugly AF.

Over the last several years I have bought a used Mustang and a New truck from here. Both sales and service staff have never pushed me to buy anything other than what I was looking for or had scheduled. Sales and service communicate with Text, Email, or phone if you ask which is really nice during work etc. I am a bit younger and none of the other local Ram, Chevy, Toyota,Or Ford dealerships had sales staff that took me seriously enough to try to sell me a car.

I purchased a 2015 Chrysler 200 L from Bergstroms of Kaukauna Wisconsin on 6/8/16. I actually was looking at another vehicle on the lot, but after the sales person (Tom Gault) listened to my needs and wants in a vehicle, he pointed out some other choices. From then on, the whole process of buying a car was painless and quite refreshing. I was going from my old 10 year old car to a car of the future as I seen it. Tom explained everything from the buying process to every bell and whistle on the car. Great. An overwhelming process became a joint learning experience and a huge comfort factor. Thanks.

Fernando was very helpful, and the process was very efficient. The only problem I had, and everyone else in the country, is prices are higher than what they should be, but I can't recieve fair value for my trade in.

Kevin and Matt were an absolute pleasure to work with. I was greeted with a smile at the front door when I arrived, and the process was flawless from there. I would highly recommend this dealership to anyone who is looking for a great experience and a great deal.

Very helpful I feel like they go above and beyond. They did alot to fit my budget

Everyone was great there would definitely buy from them again. Salesman Andy was very easy to deal with.

Smoothest transaction I've even been a part of. Love the experience I was given.

Kara Homan is a great sales person! She makes everything so easy to buy. She has a lot of knowledge about the vehicle's I'm interested in.

Happy that they were able to help with my less than perfect credit. Also, they offered a very friendly environment and a simple process. Now I have my new Equinox on the road and the payments are very affordable.

While I admit service in the past has been slow, They have brought in a whole new managment team for both service and sales. My most recent experiences here have been nothing short of awesome. They staff is friendly and you can tell they genuinely want to be there. I will keep coming back.

Recently, I purchased a used Ford Edge from Bergstrom Ford of Neenah.I actually did stop and shop other car dealers from Rosemont, Mn. to include Baldwin, Wisconsin and Neenah,Wi. The assistance I received from the team at Bergstrom and the fact that this Edge was Gold Certified with the Blue Advantage was very much an aid in our decision to purchase our vehicle here. Our sales associate was very helpful and showed us the cars in stock. Nail Yetim (first name pronounced Niles) was very friendly and the entire team in the show room made us very comfortable, my dog enjoyed the visit, " he is a service dog" and enjoyed a treat. All my questions were ansered and when Nail wasn't sure he got the answer. I would like to thank the entire Bergstrom Ford team thnk-you. Curt Weibel

We purchased a 2024 Luncoln Nautilus with 5k miles. We needed to bring it back for some minor items. Bergstrom said it would take a full day and they didn't have a loaner available. Ally suggested that Bergstrom pick up the car from my residence. WOW! That was above and beyond. Ally also texted me periodically throughout the day to let me know the service progress. I appreciated this because then I could have an idea of when my vehicle would be returned. Ally texted me when the driver left Neenah and in 20 minutes, our Nautilus was in our driveway. Shout out to Matt N for his salesmanship as well!

I currently have a 2025 Ford Maverick truck that I purchased brand new off the lot in June 2025. It currently has 1735.0 miles on it, to date this truck has been an excellent vehicle in every respect. I am very pleased with the gas mileage I'm getting both in town and on the freeway. 23 city/ 34 hwy. IT does ride like a truck, because after all that's what it is. It handles very good both in town and on the highway. It's very roomy inside, for just the wife and myself. I am somewhat disappointed in the paint job, as it seems to get scratched and smudged pretty easy. Have to look it over every couple of days. I would gladly recommend the Maverick truck to anyone looking for a smaller truck, not want to tow or haul large loads. It has become my daily driver, and I'm able to leave my 2025 Nissan Pathfinder parked more or for longer road trips where the comfort is more desired. David Kiel

Easy and smooth going to a salesman that knows you and what you want and like. It makes the process so much easier. Will always go to him.

Now is the time to come to the aid of a leaky tire. And you did with exceptional service! 25 words, really, really and really??