New cars for sale near Appleton, WI

Joe V and Chad F in Sales along with Randy J in the office were fantastic! They made the 3 drive there on the holiday weekend worth it and amazingly allowed us to make the purchase and drive home in a 2023 Ridgeline! Thanks guys and thank you service for getting the vehicle ready!

My 2026 HRV Sport came with the Hankook 18 inch tires and rode rough. I upgraded to 17 inch Michelin Primacy A/S. It made a world of difference improving the ride. Its smoother, and quieter with the Michelins. What I like about the HRV: 1. Price. OTD price was 28,600, but that included a trade in with about 1000 equity. Its hard to find a decent car under 30,000 that is not a Kia or Hyundai. 2. Safety tech. The sport model has adaptive cruise, blind spot monitor and lane keep assist, which make the car safer. 3. Easy to drive. You dont have to get a phd in the touch screen and controls, they are intuitive and easily learned, unlike my Toyota, which has a glitchy, awkward infotainment system. 4. Rear seats go all the way down and lay almost flat. This gives more room and its large for the class. 5. Spare tire. Many car companies want you to call AAA everytime you have a flat. Bad idea. The HRV not only has a spare but lots of room with the spare with special compartments for stuff like flashlights, car emergency equipment stored out of the way and the like. 6. Easy entrance and exit the vehicle even tho it does not have power seats. They slide back easily without a problem. 7. Very nice consul with storage underneath the shifter, along with usb plugs. Good place to put phone or other items. 8. Naturally aspirated long lasting non turbo engine. Turbos run hot and burn the oil and your engine. Avoid Turbos. 9. Nice that it has remote start, without buying a super expensive subscription like a Toyota. I like that Honda seems to appreciate its customers, not trying to burn us each month for more money to get the car to work right, like some companies. Are car payments not high enough for car companies so they find a need to force us to pay even more for glitchy, irritating, complicated and often non working subscriptions? Im unaware of any un needed subscriptions or apps to download and enrich hackers, on the HRV which is quite refreshing after owning 2 Toyotas with multiple subsrciption profit (for the compnay) enhancers. Dislikes: I have not yet had a chance to drive it on a longer trip, but other reviewers sometimes complained the front seat was not that comfortable, lacking a lumbar support. I thought the seat was slightly narrow, but thats because Im fat. I dont like removal of Sirius XM radio. Yes, you can, and I did, hook that up to Sirius on my phone, but that is just not the same.

Excellent Staff! Very welcoming and concerned with my time, which I appreciate! They also gave me a loaner car, so I could keep my day productive! Very friendly and professional staff. Thank You for the help!!

Just a note to highly recommend the Bergstrom service specifically Nissan Dealership and the beautiful work the body shop does. My last two SUV’s are the Nissan Rogue. All the service visits have been great. Also we had an accident and brought our 2020 Rogue for repair and Jake and Jay Lee were awesome. I highly recommend Bergstrom on Victory Lane. Gary Soffa

Love my new 2026 Hyundai Tucson with all the great safety features and driver assist warnings. The car is roomy and plenty of room for 5 adults. My favorite feature is the remote start, warming up my car in the winter.

Joe VanEss did a great job getting me into a new car. He communicates well and did not feel high pressured at all. He took the time to show me all the bells and whistles and where I could learn more about my car as there was a lot of information to learn . Thank you Joe!

The only concern I have is that they removed the buttons that activate garage doors claiming that the latter may be done by using the iPhones apps. Replacing one button push with multiple app activation and pushing multiple buttons is the WRONG WAY to go. I did not notice that when I traded-in the previous Honda Hybrid. I will check int he future, because this will be a a BUY-NOBUY ISSUE in future. This car is my wife's car. When I replace mine Honda, this will be my first consideration.

Purchased a truck from Van's Honda on 8 Nov 24 working with salesman Jim Young and business manager Matt Lorbecki. Experience was great, buying process went very smooth which was a breath of fresh air. Would recommend buying a vehicle here.

I was in the market for a trustworthy used car but didnt want to break the bank. I went in with a list of things that I was looking for in a good dependable used car. They put together a list of great options and we test drove every one and found my perfect match. My salesman Jason Inda and Matt Gabriel were super nice and professional. They even made the experience fun and exciting for my 5 year old that tagged along! Thank you Bergstrom for the perfect used car!!!

Came in for oil change.service advisor caily.service was great best oil change I ever had.

Mike Boll was very prompt in returning phone calls/emails and very knowledgeable about the vehicle I was purchasing. I have bought several vehicles from here and will continue.

I have been going to Bergstrom Subaru for the last 4 years. They have always given me exceptional service. But recently I want to call out for my Service Advisor Shane Nelson for exceptional service. I had a problem with my steering column controls and he worked with the mechanic to provide a solution. This was an example of going above and beyond to help a customer. Great job Shane and crew! NJS

The Appleton service department always make me feel like they appreciate my business. The facility is spotless. Great waiting room and great care for my vehicle. Employees are always friendly.

I purchased the Kia Sportage EX Hybrid model. It is very comfortable and nice to drive. There are many extras with this model. I am still learning the options available. I purchased it on 11/1/2025 the phone app is great to have. The warranty is great as well, we took the paint protection plan considering we live in the Midwest. Go check out the Kia Sportage Hybrid I think you will find it worth your while.

To Whom It May Concern, I’m writing to share my sincere appreciation for Chris Gomes, General Manager of Bergstrom Hyundai Green Bay (formerly Broadway Hyundai), and his entire phenomenal team. I just completed my 10th vehicle transaction with them — and once again, they exceeded all expectations. From the moment I walked through the doors of their beautiful new facility, I was met with kindness, professionalism, and genuine care. This most recent purchase — my brand new 2025 Hyundai Ioniq 5 Limited Edition— has been nothing short of amazing, and the entire experience was smooth, exciting, and refreshingly honest. A special and heartfelt thank you to: Chris Gomes – His leadership is the heart of this dealership. Chris leads by example, with unmatched integrity, warmth, and an unwavering dedication to his customers. His team reflects his high standards, and it's no wonder this dealership continues to thrive under his direction. Angie, the incredible Sales Manager – Her transparency, professionalism, and genuine care made a huge difference. She made sure everything was handled efficiently and with kindness — adding a personal touch that truly made me feel valued and respected. Zach, my awesome sales advisor – Knowledgeable, friendly, and respectful. Zach made the entire sales process as always smooth and enjoyable, without a hint of pressure. Jose, who went above and beyond during the vehicle delivery — walking me through every feature and function of the Ioniq 5’s advanced infotainment system. His detailed and patient walkthrough gave me the confidence to drive away knowing exactly what my new vehicle can do. This team isn't just good — they’re the best. I’ve worked with several dealerships over the years, and trust me when I say: no one compares to the team at Bergstrom Hyundai Green Bay. Even though I live in Appleton and have closer dealership options, including other Bergstrom locations, I choose to return to Green Bay time and time again. That’s how much trust and confidence I have in Chris Gomes and his team. They have earned my loyalty for life. To Tim Bergstrom (CE0 and President of Bergstrom Auto), thank you for building a company culture that empowers and supports leaders like Chris Gomes. He and his team deserve to be recognized, celebrated, and appreciated for the outstanding work they do — not just in sales, but in building long-lasting relationships with their customers. And as for new or future customers or if you have been in the market for a new or certified used vehicle for sime time now, I can't recommend Bergstrom Hyundai Green Bay enough. Ask for Chris, Angie, Zach, or Jose — and experience the best car-buying journey you’ve ever had. With deepest appreciation, Malek Oskoui Loyal 10-Time Customer | Appleton, WI

Don't understand the earlier review - liked the car but only gave it a 1 rating overall??? I LOVE this car, 5 rating overall. Just purchased a month ago, so cannot rate reliability yet. However, comfort and performance are stellar. With a 300+ mile full range, you cannot be too concerned about finding a charging station. Just do a little planning. Everything well designed. You do need to figure out all the bells and whistles though. Manual was written by someone whose first language is not English.

After totaling my car in the first snowfall of the year, I had to find another car quickly. In emailing area dealers, Bergstrom was the most responsive. Jordan helped me purchase a loaded Subaru Impreza. The whole team was great to work with!

I bought this and have no complaints. It is a solid ride, super fast and fun to drive. It is very futuristic and I think it will hold its value mostly because there will be few sold due to tariffs and trumps anti EV stance. If VW could sell the cargo version in the US, there would be a million on our roads within a couple of years. I love my ID Buzz and am excited to drive spending less than $1.00 to go 30 miles.

Outstanding experience working with Kevin Sweig and Kevin Yeager. You can trust them. Highly recommend!

I loved my 2022 CRV but after it was totaled, I upgraded to 2026. I do miss the wood paneling on the 2022 model, and I wish the 2026 was still compatible with the HondaLink app, but overall the 2026 is all around better vehicle with even more comfortable seating, a bigger screen, and the same smooth Honda handling. If you are in the market for a small SUV, you can't go wrong with a 2026 CRV!

A huge shout out to Chris Banovich at Bergstrom automotive “Hyundai” - he was absolutely amazing, professional and kind. He was never pushy, he listened to what we needed/wanted and answered all of our questions. (He was also funny) 😄 Chris followed up this morning with us as he said he would. He was very efficient with the sale of our daughter’s first car. We could not be happier. Great job, Chris and Bergstrom. We will be back when we need another vehicle. Excellent customer service!

I bought a 2026 Frontier Pro 4X in the pearlstone blue. I love the looks of the truck. It seems to be well made and is actually made in the USA. The gas mileage is not great but, it is a 4wd so the 20mpg is about right. The only things that I don't like is the steering is quite hard to turn for power steering. I don't know why they didn't use an electric assist like most other makes use instead of hydraulic. My hands get sore and tired after driving awhile, and the seats are very uncomfortable for me after driving awhile. I am going to try a lumbar cushion and I have talked to a local upholstery guy who will add padding on the bottom for $200. I'll try a cushion and see. If that doesn't work than I'll have him work on it. He said he'll pull the seat and add padding and have me come in and sit on it and adjust as needed. I thought that was a great price considering he has to remove the seat and reinstall it. I won't bother with the passenger seat. Bottom line. It is a truck after all and not built for a vacation cruise vehicle. All and all it is a better made truck with a lot of accessories that you will pay ten grand more for on a Toyota Tacoma or a Ford Ranger.

Efficient professional sales person-John Cayo-the entire process took less than 1 hour to trade in my vehicle for a new model. No hitches, fair treatment. Would definitely recommend.

Drove every mid-size PU truck available. The Ranger Lariat won hands down. More room, better ride, and more power than the Tacoma. I read many of the pro reviews and totally agree, the 2025 Ranger is the best mid-size truck on the market. The V6 will blow you away.

Very easy purchase..I live out of state and Mike was very helpful and informative. I would buy from them again.

Great in mileage. Looks great. Performance is amazing. I don't like the fact that you can't use GPS, remote start, location finding, etc without subscribing monthly. Also dont like Toyota's spying, as they actually say they will supply all of your driving info like speeds, stopping, behaviors, locations travelled to, driving habits, etc. to all law enforcement and all insurance companies that request the data. That is just plain "1984" control and interference with privacy. They might as well be the CCP or other dictatorship.

Very satisfied with everything—wonderful mileage, fit and finish, adequate acceleration but some road noise. Great that my golf clubs fit in sideways versus having to lower a back seat back. Very good service dealership. Would definitely buy again!