Used Subaru SUVs for sale near Fitchburg, WI

Subaru's personable service department has always gone above and beyond to make sure that we and our vehicle taken are care of professionally and kindly!

I had to make a 5 1/2 hour drive recently and loved how smoothly my car drove, especially using cruise control with “eyesight” so it slowed when I was too close to the car in front of me. I couldn’t even feel it; I watched the speedometer. Love the safety features and extras like seat warmers and large sunroof.

We were looking for a Toyota Highlander for many months and when we found one at Janesville Subaru, we were very excited. However, after reading some of the reviews we were hesitant. Happily, all of our reservations disappeared after speaking with Jeff, the GM and working with Michael the sales person. They alleviated all of our fears and were wonderful to work with. Excitedly, we drove home with a beautiful 2019 Toyota Highlander.

the forester sport is very reliable get 26 mpg on most of my daily commutes. Drives great in the winter (even though I have the same tires they came with). Traveling in it on road trips are great, 31 mpg using the cruise control and lane assist. It's not a very fast SUV but it honestly worth it. I tend to speed, but it's not something that actually bothers me. I was worried it would be too sluggish. I picked the forester for my road trips, and extra stuff I drive with.

Since 2014 I have purchased three new cars at Janesville Subaru (a Legacy, Forester Premium and recently a Forester Limited). Allow me to share my experiences. The salesperson I deal with is Deana Watry. Deana sold me my first car from this dealership – but it was not my first Subaru which was purchased back in the 1980’s! I was impressed with Deana from the start. She was able to answer questions and get me into a vehicle my wife and I were seeking. If Deana did not know an answer she would find it. Over the years of brining cars in for servicing Deana maintained contact and ensured things were continuing to go well. As a buyer in his late 60’s I have dealt with a variety of salespeople in other dealerships selling other makes and models. Most in sales are simply out for themselves and will tell you whatever they like to get a sale – buyer regret usually followed. Deana is personally interested in helping us get what we wanted within our budget. She understands that customer satisfaction is about integrity, being honest, follow-up and continuing to build trust. Yes, I will continue to buy from Deana – I hope you do as well. Now for the dealership. After purchasing a 2015 Legacy the driver’s seat could not be moved forward or back. A Rockford Subaru dealership wanted $2,000.00 to replace the seat. Subaru of America had me reach out to Janesville Subaru to have them evaluate the seat. Within 10 minutes the problem had been fixed. A quarter had fallen into the seat track and stopped the seat from moving. There was no charge. I gave the bent quarter to the service manager with my thanks! I’ve only had service done there since. Buying tires - they are competitive with the large retailers. This means free rotation with oil change and free car wash. Travel is part of my job. Having a dependable car is essential. The dealership is good at keeping me updated about regular maintenance. In the service department, Jonathan and others work to schedule according to your time frame. It has been common for me to get in on short notice. I like the dealership and believe you will as well. Be sure to ask for Deana if you want to buy.

An excellent vehicle for the bat s..t crazy fast urban interstates that are all cracked and busted that I commute daily - soaks up road imperfections very well - excellent visibility quality fit and finish . surprisingly well equipped - fantastic safety + features and my first car with turning headlights and water proof seats- cool machine all around. highly recommend.

I knew what I was interested in. They helped me get that without any pressure. The price started out fair enough, and then with great communication, they made it even better. The vehicle was as advertised. The condition of the vehicle was solidly maintained. Sincere personnel working hard to satisfy my goals and their objectives. Perfect.

I have had big trucks and SUV I now have a 2025 Outback wilderness, I had to drive this outback a while to get use to it, it was hard for me to get comfortable in this outback because it sat so low, for 60 years I had a vehicle sat up high and little more room in the front seat area,I got use to it, especially at the gas station with mpg I am getting , I am getting really right around 24 to 25 Mpg I am happy.Now that I have driven this outback for about 2 months I am happy, and in the Outback Wilderness it has the best AWD on the market not 4 wheel drive, never never let anybody tell you it is the same as 4 wheel drive If they do leave the dealership on the spot. I am happy I would buy again as long the price is 40k Or less if the price crosses the 45 k I would have gotten a Toyota 4 runner, not the 2025 models but the 2024 or 2023, remember these models are around 17 mpg with 23 gallon tanks with about 275 to 300 miles per tank

Amazing experience! Went in to look at some options and walked out with a certified pre-owned Honda Pilot. We test drove several cars. Sam was absolutely wonderful! He explained everything thoroughly, he wasn't pushy, and he gave us all the time and space we needed to make our decisions. Will definitely be recommending Wilde East Towne Honda to ALL of our friends and family looking to purchase cars!

I love this car. Could use a little more leg room… and some of the door trim could match better, but overall, the car is absolutely amazing!

Overall experience was o.k., we bought a $60k nearly new car, and had it shipped, the car arrived on the transport with less than 1/8 tank of fuel which we thought was a little crappy, the interior was dirty and had scrapes on the kick panels even after we specifically asked about that area over the phone.

Turn signals do not have a loud sound. They are very low My 2016 Outback has nice loud turn signals. You cannot turn your radio off. The only way not to hear it is to put the sound real low. Two major complaints I have

They always treat you like an honored guest. They know my vehicles history and any recalls are taken care of while the oil is changed. And a wash is given with every service!

I purchased my Outback Premium in 2022 new. Liked the color. silver, and didn't want moonroof or a lot of extras that could break. Bad battery experience has really disappointed our experience although the cars performance and comfort has not.

Very easy to work with and I had a good test drive. Salesman Bob was very helpful.

This is my third Subaru Forrester. I like the newer safety features and ease of handling. The size is perfect for me, not too small or too big! I would recommend if you’re looking for a midsize vehicle.

I bought a car and Jean helped me. He is very friendly and explained everything and very patient with me not speaking well English. Dana is great also. She understands my situation and tried her very best to help me get my new car. I want to say thank you for their help. I recommended few of my friends to go to them. And they are very happy and got what they wanted. Great services! I can never says thank you enough for both.

So I bought a ‘21 Outback premium with 30k miles and have already put 6K more on it. Here is my honest review: if you want a fast car don’t get the 2.5 non turbo- that being said it is adequate for myself and get great gas mileage. The interior is good- I have the spec with cloth heated seats and they are comfortable and the cabin feels nice- has some cheap parts but I knew what I was buying. The infotainment is frustrating at times- auto start stop is a pain in the butt- but the infotainment itself isn’t bad with good sound and good responsiveness. The apple CarPlay will lag and be finicky at times but nothing terrible. As for drive quality it is a smooth ride and I don’t have any real complaints yet. Like I had mentioned if you want a car that is going to be fast- this engine and transmission will not do that for you. Overall I am happy so far with my purchase and feel as though I made a sensible decision when choosing this over some of its competition (I was looking at the VW Tiguan and and Mazda cx5)

Amazing customer service from this dealer. Highly recommend. The dealer showed a high expertise and helped a lot with all the paper work and bureaucracy

Very comfortable and reliable. It is a very functional vehicle. Very pleased with it. I would buy again without question. Has all the necessary electronic features.

Brian stayed in touch with me, eager to meet with me and help in any way. He showed me the cars I was focused on and didn't try to steer me in another direction. A very nice experience. Haven't completed the sale. Probably going somewhere else.

I like mostly everything about my2021 Outback Limited XT. I hate the navigation system or the infotainment system as it is called. I have had it to the dealership 4 times in 3 years because the system is not compatible with my iPhone. Taking it in next week for a new radio. The navigation system stops working just when you need it most. Sometimes it flashes "Stay Alert" when you are looking straight ahead but if you turn the car off and restart, it goes away. Too bad Subaru doesn't make their own radio systems.

Gary Frederick gave us stellar customer service when we purchased our Corolla Crossover! Thanks Gary!

Great value considering the superior safety features, low maintenance and reliability. Rear wheel bearings have been replaced twice and just had the AC compressor and serpentine belt replaced. Albeit expensive repairs, all cars need something after the first 3 years. It's been 8 years and the car still run and drives like new.

We worked with Kyle on our purchase, very knowledgeable, and we ended up getting the car that we wanted at a fair price. Met many of the staff, all very friendly. The only improvement opportunity, was the process took a long time. They seemed to be very busy, and somewhat understaffed, so they were dong their best, but it made for about a 7 hour event over two days. RB

Got a '22 Touring XT. I knew the base engine was pathetic so I wanted the turbo. Gladly sacrifice some MPG for way more power. They shouldn't even offer the base engine on this car. Anyway, after 44k miles it's running like a champ. Absolutely no issues with the electronics (a few minor glitches here and there but nothing to take to the dealer for), CVT is fine, engine is fine, the AWD is second to none! Plowed right through a 15" blizzard through Kansas City like it was nothing. My biggest gripe are the squeaks and rattles. Highly annoying. My '17 Chevy Colorado with 64k miles is tighter and quieter. Cargo space is top notch, I have a bad back so getting in and out of a taller vehicle is much easier. But there is just too much tech and driver assistance, Subaru needs to tone it down a little. I still prefer to actually DRIVE my car, not have the car drive me. Overall I'm still happy with it.

Good follow up even though they sold the car I was looking at the day I was going to drive over.

I purchased the 2023 Wilderness trim in August and I chose it because I live in a very snowy and mountainous area. I certainly needed an upgrade from my trusty 2wd, low-clearance hatchback. I can watch the season change with more peace of mind with its high clearance, AWD and features like Starlink and X-mode ready to step in when called upon. I’m a huge fan of the vehicle’s exterior styling and the interior feels luxurious and durable. The cabin is well-insulated from engine and road noise. One drawback is that the sound system lacks depth even with the base turned all the way up (I don’t have the Harmon Kardon stereo option). I’ve never owned a car with a sunroof before and I love letting in extra daylight and looking up at the cliffs and trees during stops so I can’t imagine life without it, now. Even the low beam headlights provide clear-as-day visibility on the darkest nights, but I’d be worried about blinding other drivers so I’d give more follow distance. Many reviewers seem dissatisfied with its acceleration, but it hasn’t felt underpowered to me and I drive a Chevy Suburban for work. It feels like I’m barely touching the accelerator to cruise up steep grades, but I’m a leisurely driver so my expectations differ. :)

I was pleasantly surprised that I was able to get an oil change and tire rotation for less then I paid for a simple oil change a Jiffy lube.

2023 Subaru Outback Limited XT. A great station wagon (it’s not really a SUV). Comfortable leather seats, smooth ride and extremely quick with the turbo. If you don’t need seating for eight, you have no need for the Ascent. Same engine and cargo capacity and ground clearance, lower to the ground, faster, better handling and several thousand dollars cheaper. Standard all wheel drive. Full safety suite. 11.6” infotainment system is really closer to 8” as the climate control takes the additional 3.6”. The Harmon Kardon sound system will blow your doors off. Good in car navigation. Wireless Apple Car Play and Android Auto. Hands free tailgate. 0-60 in 5.8 on regular gas. Standard roof rails. Even has heated outboard rear seats. If you’re considering a midsize or smaller SUV you owe it to yourself to drive this first.

Other than battery replacement , car has been amazing ! 1 exception cup holders are located too far aft and require driver to look down to locate cup without removing eyes from road ! This issue has been partially addressed in later years by offsetting passengers holder slightly forward of drivers, but still awkward position ! both should be more forward nearer to dash !

Stef Lebron at Goben was extremely helpful with finding a vehicle my parents highly recommend him.

22000 miles no problems ,,,rides really smooth,,much better than other brands i tested ,,,this is my 9th subaru and about to buy another one really soon ,,,and i forgot to mention go anywhere in the snow ,,,it's remarkable actually

I recently had my car stolen and totaled. I actually work for the dealership and enjoy the work I do with the company. Mr krohn has been helping me out for the past month and a half with a car. It has been difficult but with the patience and time he has given my mom and I, I could not be more grateful for him! He worked with my mom and I till the very end and has been nothing but helpful. I ended up getting a 2019 subaru forester. Lots of room and a perfect vehicle into the middle of my adult life. I hope this car lasts me through the next few years. Thank you Mr Steve Krohn for your hard work and the kindness you have shown us.

I had an amazing experience searching for my new car! This Carmax has great customer service and salesmen!

LOVE this car, maybe a little biased since this is my 5th Forester, my 2nd Wilderness. My first Wilderness was totaled in a head-on collision when a young driver spilled coffee and veered into my lane and struck me head-on. That was my 1st Subaru Forester Wilderness and IT SAVED MY LIFE. Full curtain all-around airbag deployment with a roll, the Wilderness coming to rest on it's right side, me still strapped into seatbelt, and the Subaru automatic crash notification with a live person on the speakers asking me if I was ok and needed 911! Smoke still coming from the airbag deployments, and there is a live person coming over the speakers asking me if I'm ok. It was surreal. SUBARU FORESTER WILDERNESS SAVED MY LIFE! TYVM Subaru! LOVE this car! Gets 25+ MPG with conservative driving, a great ride and suspension, superior traction in mud and snow, load-out practically anything/rack bikes (or whatever on the roof racks), sleep in the back with ample room, superior rear-gate lift mechanism with memory, seats super-comfortable and easily adjustable, solid rear-seat leg-room, easy rear-seat fold-downs for massive cargo area that takes my full HVAC tool load-out for servicing ice baths all over the NorthEast US. A great value, especially CPO with +10K mileage (vs. new) MONEY WELL SPENT! SUBARU FOR LIFE

I have been buying cars with Jamil and Kunes for the past five years now. They always treat me with respect and better than any other dealership I have been to. Will keep coming here

I have owned my 2017 Forester since late 2016. Except for normal maintenance I've had no problems with thr vehicle. All of the warning systems work very well,they have saved me from accidents numerous times. The automatic seat repositioning when some one else has used my is really handy eliminates all the adjusting needed to get the position back to my needs. Traction and controll during winter and bad weather are excellent. My forrester get used like a truck at times. Great overall car.